Kenko AI

Kenko AI

Fitness studio management SaaS platform

Overview

Kenko AI is a SaaS platform tailored for fitness studios, especially multi-location brands, that helps owners streamline operations and grow their business. It provides a comprehensive software suite for scheduling, marketing, client experience, and team management, all accessible through a user-friendly interface. The product works as a subscription service: studios pay recurring fees to use the platform and receive ongoing updates, with an additional referral program that drives extra revenue. Kenko AI differentiates itself through high-touch support, including 24/5 availability and a dedicated business consultant for each client, contributing to a customer support rating of 9.7/10. The company’s goal is to help fitness brands increase bookings, sales, and client retention by simplifying day-to-day operations and enabling scalable growth across multiple locations.

About Kenko AI

Simplify's Rating
Why Kenko AI is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Enterprise Software

Company Size

51-200

Company Stage

Seed

Total Funding

$3.2M

Headquarters

Mountain View, California

Founded

2020

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Simplify's Take

What believers are saying

  • January 2026 Nomi AI launched, automating member support across email, SMS, and WhatsApp.
  • August 2026 updates improved classes, payments, password resets, and custom AI instructions.
  • Uplers listed nine open roles in August 2026, showing active hiring despite no layoffs.

What critics are saying

  • Self-funded status, if true, limits runway against WELLHUB and Mindbody spending.
  • Voice, WhatsApp, and AI features increase execution risk across complex studio workflows.
  • If Kenko misses retention, boutique fitness churn collapses expansion and makes growth uneconomic.

What makes Kenko AI unique

  • Kenko rebranded from Bookee in November 2024, signaling a broader wellness platform.
  • June 2026 product updates added Buddy, Nomi AI, and voice inside one inbox.
  • The platform targets boutique fitness studios with booking, marketing, and AI front-desk automation.

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Funding

Total Funding

$3.2M

Below

Industry Average

Funded Over

2 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Meet Average

Industry standards

$3.3M
$2M
Netflix
$2.3M
Instacart
$3M
Robinhood
$3M
Kenko AI

Benefits

Remote Work Options

Flexible Work Hours

Wellness Program

Mental Health Support

Conference Attendance Budget

Professional Development Budget

Stock Options

Company Equity

Company News

YourStory
Jul 14th, 2021
[Funding alert] SaaS startup Bookee raises pre-seed round led by Antler India

Bookee, the SaaS startup focused on the fitness industry, has raised an undisclosed pre-seed round of funding led by Antler India.

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