Keurig Dr Pepper and Suntory Beverage & Food Europe deepen strategic partnership to accelerate growth in Europe's carbonated soft drinks market. Amsterdam, 26 March 2026 - Keurig Dr Pepper (KDP) and Suntory Beverage & Food Europe (SBFE) today announced the expansion of their longstanding strategic partnership in Europe, marking a new phase of growth for Dr Pepper and Canada Dry across 15 European countries. Building on more than 20 years of collaboration, the expanded partnership reflects a shared ambition to scale faster in Europe, with the objective of driving accelerated growth and market share gains. The partnership, which became effective in January 2026, aims for new heights in scope and scale, bringing together KDP's iconic brands with SBFE's strong local footprint, execution capabilities and route-to-market expertise across Europe. Covering 15 markets, the collaboration has a dual focus: accelerating growth in established markets where Dr Pepper and Canada Dry are already present - such as France and Poland - and opening new markets where consumer demand, category dynamics and local tastes create strong potential for long-term growth, including Switzerland and Iberia. The expanded partnership includes commitments around marketing, distribution and access to innovation. Scaling iconic brands across Europe KDP's brands are growing strongly in their home market, and Europe represents a significant growth opportunity as consumers increasingly seek unique flavour experiences, while zero-sugar options continue to drive category growth for those looking for balance without compromise. Dr Pepper and Canada Dry are well positioned to respond to this shift. With its iconic 23-flavour blend, Dr Pepper offers a one-of-a-kind taste that resonates with consumers looking for originality and self-expression, particularly among younger adults. Canada Dry, with its unmistakable ginger character, answers a growing appetite for refreshing yet comforting flavours that elevate everyday moments. "We have built a strong partnership with Suntory Beverage & Food Europe over many years, and this expansion marks the next step forward," said Tim Cofer, Chief Executive Officer, Keurig Dr Pepper. "By deepening our collaboration, we are creating a powerful platform to scale distinctive brands like Dr Pepper and Canada Dry across Europe, reaching more consumers with beverages that match how their tastes and expectations are evolving." From strong foundations to broader European ambitions SBFE is already a key player in Europe's carbonated soft drinks market, with well-known brands such as Schweppes and Orangina. The expanded partnership with KDP strengthens SBFE's portfolio further, reinforcing its ability to respond to increasingly diverse consumer expectations. "This extended partnership represents a step change in our European ambitions," said Pierre Decroix, Chief Executive Officer, Suntory Beverage & Food Europe. "Dr Pepper and Canada Dry already have strong foundations in Europe, and by expanding our collaboration with Keurig Dr Pepper, we are committing to scale these brands with greater focus, investment and execution strength. It reinforces our ability to grow responsibly, respond to evolving consumer expectations and create long-term value across our markets." Innovation with impact KDP has been a leader in what consumers want most, with category-leading innovation launches and more than 40 zero-sugar offerings in its portfolio. In Europe, flavour and zero-sugar are key growth drivers in the carbonated soft drinks (CSD) market, with more than a quarter of CSD volumes already zero-sugar and continuing to grow steadily. Within zero-sugar CSDs, flavoured variants account for 26.1%, highlighting consumers' appetite for taste without compromise. The extended partnership is built to deliver on these trends. From January 2026, the portfolio will expand with Dr Pepper Regular, Zero and Cherry, alongside bold new creations from Canada Dry. Together, KDP and SBFE are entering a new chapter in Europe - scaling established brands, expanding into new markets and shaping the future of carbonated soft drinks through flavour, choice and consumer-led growth. About Keurig Dr Pepper Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. With annual revenue of more than $16 billion, Suntorybfe hold leadership positions in beverage categories including carbonated soft drinks, coffee, tea, water, juice and mixers, and have the #1 single serve coffee brewing system in the U.S. and Canada. Its innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and ready-to-drink coffee. Its brands include Keurig(R), Dr Pepper(R), Canada Dry(R), Mott's(R), A&W(R), Peñafiel(R), GHOST(R), 7UP(R), Snapple(R), Green Mountain Coffee Roasters(R), Clamato(R), The Original Donut Shop(R) and Core Hydration(R). Driven by a purpose to Drink Well. Do Good., its 30,000 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities and the planet. For more information, visit www.keurigdrpepper.com and follow Suntorybfe @KeurigDrPepper on LinkedIn and Instagram. About Suntory Beverage & Food Europe Suntory Beverage & Food Europe (SBFE) was established in 2014 and is a regional division of the Japan-based Suntory Group, one of the leading global drinks companies. Suntorybfe is proud to be part of a family-owned business with its inspiring 120-year heritage and Suntorybfe is guided by Shinjiro Torii's founding spirit. SBFE is made up of 3,600 passionate people who manufacture, market and sell its iconic brands including Schweppes*, Orangina, Lucozade, Ribena, La Casera, Oasis* and Pulco with a commitment to producing great-tasting, healthier drinks. Through all of its corporate pursuits, Suntory seeks to inspire the brilliance of life, by creating rich experiences for people, in harmony with nature. *Owned and commercialized within SBFE respective territories.

Brits stuck in boring daily habits as Dr Pepper dares the nation to shake up life. BANG - Entertainment NewsBang Showbiz 19 March 2026, 5:03am Brits are officially stuck in a rut, with new research revealing just how predictable the nation has become. A study commissioned by Dr Pepper for the launch of its new Cream Swirl flavour shows millions are living life on autopilot - from drinking tea out of the same mug every day to looping the same playlist without fail. A third of people refuse to switch mugs, 29% listen to the same songs, and four in ten head to the same supermarket every week. Many buy the same brands, cook the same meals and even eat the same lunch on repeat. And it doesn't stop there. More than a quarter stick to familiar restaurants, 22% take the same route to work and 21% even have a favourite gas ring on the cooker. Home life isn't much more adventurous. Nearly half of Brits have a dedicated spot on the sofa, 34% rewatch the same shows and 25% order the same takeaway. For almost one in five, every weekend looks exactly the same. To shake things up, Dr Pepper is rolling out the Dr Darey Dare Deck - a card game designed to push people into trying something new. Mascot Dr Darey has teamed up with Dick and Dom and Louie Spence to challenge Brits to break their routines, with dares ranging from small acts of spontaneity to bold moves like serenading a stranger. Fans can even win a deck by commenting on Dr Pepper's TikTok. Dick and Dom said: "We've spent years entertaining people and making them laugh... Dr Darey is so much fun, exactly what we love and we're buzzing for everyone to grab a card, take the leap, and maybe even find a new favourite fizzy drink!" Louie Spence added: "Dr Darey is all about embracing that inner sparkle and saying 'yes' to a little bit of fun. So, Dare to Cream and give it a whirl!" The research shows Brits want change - 96% agree it's good to try new things, and 87% crave more spontaneity. Dr Pepper brand manager Sara Porter said: "With our new Cream Swirl flavour, we want to inspire people to dare to do things differently... It's about celebrating those moments of discovery."

Keurig Dr Pepper prices $2.55 billion in USD notes and €3 billion in euro notes