Overview

Kinetic enhances workplace safety by providing a wearable device called Reflex, which is designed to alert workers about high-risk motions that could lead to injuries. This device is worn on the hip and helps prevent accidents before they occur, making it particularly useful for frontline workers in industries like manufacturing, logistics, and healthcare. Kinetic's business model includes selling these devices and offering a subscription service for a software platform that provides analytics on workplace safety. This dual approach not only helps reduce injury rates and lost workdays but also leads to significant cost savings for employers. Kinetic stands out from competitors by demonstrating a proven reduction in injury frequency by 50-60% and a decrease in lost workdays by 72%, ultimately aiming to create a healthier and more productive workforce.

Simplify's Take

What believers are saying

• Growing demand for IoT safety solutions boosts Kinetic's market potential.
• Partnerships with insurers provide a competitive edge in worker's compensation.
• Industrial wearable market projected to grow significantly by 2027, benefiting Kinetic.

What critics are saying

• Emerging competitors in wearable tech could threaten Kinetic's market share.
• Rapid tech advancements may strain Kinetic's resources to stay competitive.
• Data reliance poses risks of breaches impacting reputation and customer trust.

What makes KINETIC unique

• Kinetic's Reflex device reduces workplace injuries by 50-60%, enhancing safety.
• The company offers a dual revenue model: device sales and subscription analytics services.
• Kinetic partners with Nationwide for IoT-based worker's compensation policies, a unique offering.

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Funding

Total Funding

$26.1M

Above

Industry Average

Funded Over

3 Rounds

$11,250,000

Series A

Nov 2020

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.

Series A Funding Comparison

Below Average

Industry standards

Ind Avg. $15M

$3.7M

$5M

$8.2M

$11.3M

$15M

$30M

View all funding stages