Overview

Kinetic enhances workplace safety by providing a wearable device called Reflex, which is worn on the hip of workers. This device alerts users when they engage in high-risk movements that could lead to injuries, helping to prevent accidents before they occur. Kinetic targets industries such as manufacturing, logistics, and healthcare, where physical labor is common. By using Reflex, companies can significantly reduce injury rates and lost workdays, leading to a healthier workforce and lower workers' compensation costs. Kinetic's business model includes selling the Reflex devices and offering a subscription service for analytics and support, ensuring a steady income stream. The effectiveness of Kinetic's technology is demonstrated by statistics showing a 50-60% reduction in injury frequency and a 72% decrease in lost workdays, ultimately benefiting both employees and employers.

Simplify's Take

What believers are saying

• Growing demand for IoT safety solutions boosts Kinetic's market potential.
• Partnerships with insurers provide a competitive edge in worker's compensation.
• Industrial wearable market projected to grow significantly by 2027, benefiting Kinetic.

What critics are saying

• Emerging competitors in wearable tech could threaten Kinetic's market share.
• Rapid tech advancements may strain Kinetic's resources to stay competitive.
• Data reliance poses risks of breaches impacting reputation and customer trust.

What makes KINETIC unique

• Kinetic's Reflex device reduces workplace injuries by 50-60%, enhancing safety.
• The company offers a dual revenue model: device sales and subscription analytics services.
• Kinetic partners with Nationwide for IoT-based worker's compensation policies, a unique offering.

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Funding

Total Funding

$26.1M

Above

Industry Average

Funded Over

3 Rounds

$11,250,000

Series A

Nov 2020

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.

Series A Funding Comparison

Below Average

Industry standards

Ind Avg. $15M

$3.7M

$5M

$8.2M

$11.3M

$15M

$30M

View all funding stages