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Leupold + Stevens

Designs, manufactures, and assembles precision optics

Overview

Leupold & Stevens designs, makes, and assembles precision optical instruments for hunting, sport shooting, and military use, while Stevens focuses on water-monitoring instrumentation. Its products include riflescopes, binoculars, rangefinders, spotting scopes, and related accessories, crafted in-house with features like nitrogen-purged waterproof builds and established reticle designs such as the Duplex Reticle. The company sells through direct-to-consumer channels, retailers, and government or professional partnerships, emphasizing durable construction and long-term reliability backed by a lifetime guarantee. Its goal is to deliver high-performance, reliable optics and measurement tools for outdoor enthusiasts, law enforcement, and military users, while preserving a family-owned, American-made heritage and growing its global presence.

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About Leupold + Stevens

Simplify's Rating
Why Leupold + Stevens is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

HardwareIndustrial & ManufacturingDefenseConsumer Goods

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Beaverton, OR

Founded

1907

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What believers are saying

  • MX-6HD launched July 2026 with military reticles, expanding higher-margin spotting-scope sales.
  • LCO Pro F2 debuted July 2026, pushing Leupold deeper into red-dot growth.
  • November 2026 hiring for mount systems signals continued product expansion and pipeline depth.

What critics are saying

  • Firearms politics can poison retail relationships after Leupold's November 2026 Amendment 83 activism.
  • Premium optics face Trijicon, Aimpoint, Vortex, and Schmidt Bender price and feature wars.
  • A hunting downturn would hit riflescope demand and expose Leupold's narrow end-market mix.

What makes Leupold + Stevens unique

  • Beaverton-made optics: Leupold designs, machines, and assembles products in Oregon.
  • January 2026 MX-6HD and July 2026 LCO Pro F2 broaden premium lineup.
  • Lifetime guarantee plus military reticles create trust among hunters and professional users.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Tuition Reimbursement
  • Professional Development Budget
  • Training Programs
  • Profit Sharing
  • Product Discounts

Company News

Outdoor Wire
Oct 27th, 2026
Leupold's BX-6 Range HD named Editor's Choice for Best Rangefinding Binocular by Outdoor Life.

Leupold's BX-6 Range HD named Editor's Choice for Best Rangefinding Binocular by Outdoor Life. Leupold & Stevens, Inc., provider of the world's most rugged, lightweight, and clear sport optics, is pleased to announce that the BX-6 Range HD rangefinding binocular has been named Editor's Choice for Best Rangefinding Binocular by Outdoor Life. Outdoor Life's editors tested eight leading range-finding binoculars, scoring each on ranging performance, display and optics, features, and value. The Editor's Choice award goes to the unit with the highest overall score, and the editors named the BX-6 Range HD the top laser rangefinding binocular of the year in a competitive field. The editors credited the BX-6 Range HD's optical performance, ranging engine, and ballistic solvers, noting that the pairing of Hornady 4DOF(R) and Precision Cut Archery(R) software delivers aiming solutions for both long-range and close-in shots. They also found the image bright and crisp to the edges, with very little color fringing. In Outdoor Life's field testing, the BX-6 Range HD returned ranges of 5,120 yards on reflective targets, 3,200 yards on trees, and 2,311 yards on deer-sized game. The Leupold Control App earned particular attention as the piece that puts those ballistics to work in the field. "The app is the best of the dozen or so brand-specific ecosystems," the editors wrote, describing it as fast, feature-rich, and easy to share with any device via QR code. "We built the BX-6 Range HD for hunters and shooters who want one tool to identify the target, range it, and provide the most accurate shooting solutions possible," said Eric Overstreet, Technology Product Line Manager for Leupold & Stevens, Inc. "Outdoor Life put it through a demanding test against the best in the category. We're proud of the result, and of the team that made it possible." The Leupold Control App turns your mobile device into a command center for the BX-6 Range HD. With it, you can customize modes and settings, build and modify ballistic profiles, choose your reticle and display layout, capture ranges, and drop GPS waypoints in a few taps. It is available as a free download on the Apple App Store and Google Play. The BX-6 Range HD is the first rangefinding binocular to utilize the Hornady 4DOF(R) ballistic calculator. Rather than relying on a ballistic coefficient, 4DOF(R) pairs Doppler-measured drag data with the physical model of your specific bullet, providing reliable drop and wind drift predictions at long range. For bowhunters and competitive archers, Precision Cut Archery (PCA) software uses arrow weight, arrow velocity, peep height, and environmental conditions to deliver shoot-to distances corrected to your sight tape. Leupold's CDS ballistic technology offers 25 selectable ballistics groups for rifle hunters. Both 4DOF(R) and PCA(R) provide real-time ballistics through the unit's on-board environmental sensor. Precision GPS Pinning converts ranged targets into shareable map waypoints on platforms including onX, HuntStand, DeerCast, Google Maps, Apple Maps, Baseline Maps, and ATAK. The BX-6 Range HD features a red, dimmable AccuView Display, interchangeable form-fit eyecups, and simple on-unit programming using five directional buttons. A binocular case, lens covers, and an Arca-Swiss tripod adapter are included with purchase. The BX-6 Range HD is waterproof and extreme climate tested. It is backed by Leupold's Optical Lifetime Guarantee and 5-Year Limited Electronics Guarantee. To read Outdoor Life's full review, visit OutdoorLife.com. Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company that designs, machines, and assembles its riflescopes, mounting systems, and performance eyewear in the USA. The product lines include rifle and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools, accessories, and pro gear.

Outdoor Wire
Oct 15th, 2026
Leupold's VX-4HD Riflescope Named 'Best New Optic' at NASGW-POMA Caliber Awards

Leupold's VX-4HD riflescope named 'best New Optic' at NASGW-POMA Caliber Awards. Leupold & Stevens, Inc., provider of the world's most rugged, lightweight, and clear sport optics, is pleased to announce the new-for-2026 VX-4HD has been given the Caliber Award for "Best New Optic" by the National Association of Sporting Goods Wholesalers (NASGW) and the Professional Media Outdoor Association (POMA). Leupold & Stevens was presented with the award at the annual NASGW meeting on Monday, Oct. 12 in Phoenix. To qualify for the Caliber Awards, a manufacturer must be a NASGW member in good standing, and the product must have been publicly released between the end of the previous year's NASGW Expo and the beginning of the current year's Expo. "Hunters have always known what a Gold Ring on a riflescope means: Performance," said Bruce Pettet, President and Chief Executive Officer of Leupold & Stevens, Inc. "By expanding the Gold Ring family of riflescopes with the VX-4HD, we bring that guarantee to even more hunters around the world. We're proud that NASGW and the members of POMA see that, too." The VX-4HD is built around Leupold's Elite Optical System, which delivers excellent dawn-to-dusk light transmission, glare reduction, and the resolution that diehard hunters and shooters demand. Three configurations (3-12x40, 3-12x50, and 4-16x50) and four reticle options (Duplex, Hunt-Plex, Wind-Plex, and Illuminated FireDot Twilight Hunter) are available, providing maximum versatility. Illuminated models extend battery life with Leupold's Motion Sensor Technology (MST), which automatically deactivates the reticle after five minutes of inactivity. The CDS-ZL2 dial included on most VX-4HD's features Leupold's push-button ZeroLock system, preventing accidental dial movement. Utilizing Leupold's Custom Dial System (CDS), the CDS-ZL2 dial compensates for bullet drop and helps hunters make ultra-quick elevation adjustments on the fly. One free dial is available with the purchase of a CDS-compatible VX-4HD. Additional dials are available for purchase. The VX-4HD's rugged, lightweight construction disperses recoil energy for unrivaled durability. Like all Leupold riflescopes, the VX-4HD is designed, machined, and assembled in the company's Beaverton, Ore., factory-and backed by a Lifetime Guarantee. Join the discussion on Facebook at Facebook.com/LeupoldOptics, on X (Twitter) at X.com/LeupoldOptics, or on Instagram at Instagram.com/LeupoldOptics. Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company that designs, machines, and assembles its riflescopes, mounting systems, and performance eyewear in the USA. The product lines include rifle and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools, accessories, and pro gear.

Thinking Afield
Sep 25th, 2026
Leupold's new MX-6HD 8-48x60 first focal plane spotting scope.

Leupold's new MX-6HD 8-48x60 first focal plane spotting scope. Leupold & Stevens, Inc., provider of the world's most rugged, lightweight, and clear sport optics, is pleased to announce the launch of its new MX-6HD family of spotting scopes. The MX-6HD first focal plane (FFP) spotting scope is built for individuals and teams who need more than just a clear image. Whether you're calling impacts, scanning terrain, or identifying targets at distance, it delivers the clarity, control, and confidence to make the right call the first time. It is available now in one of four reticle options: PR2-MIL, Tremor 4, TMR, and the new FOV reticle, which is a simple circle that indicates the edge of your field of view at high (48x) power. Two additional reticles, the H32 and MIL-GRID 6, are available for Military and Law Enforcement purchase. "When you're engaging a target as a team, the spotter and shooter need to be seeing the same thing and speaking the same language," said John Snodgrass, Product Line Manager for Leupold & Stevens, Inc. "The MX-6HD helps make sure that's the case. It's optically fantastic, is loaded with professional-level features, and is available in some of the most popular reticle options. You won't find a better solution." The MX-6HD is built around Leupold's Professional-Grade Optical System, which provides bright, low-light resolution with superior glare reduction and the edge-to-edge clarity needed for positive, long-range target identification. It is designed to operate just like a riflescope and has a side-image focus plus an independent eyepiece diopter for optical reticle and image clarity. The folded light-path design and lightweight magnesium construction keep the profile compact without sacrificing magnification or optical performance, giving you a more packable, field-ready solution. The low 8x starting power supports night-vision use, while its top end 48x allows for long-distance observation. Removable Picatinny and M-LOK rails enable easy mounting of laser designators, thermal, night-vision systems, or other accessories. The unit offers quick tripod integration with dual Arca-Swiss mounting surfaces. It also includes flip-up lens covers, interchangeable eyecups, and a heavy-duty hard case. The MX-6HD is waterproof, fogproof, and guaranteed to perform for life. It is proudly designed, machined, and assembled in Leupold's Beaverton, Ore., factory. Join the discussion on Facebook at Facebook.com/LeupoldOptics, on X at Twitter.com/LeupoldOptics, or on Instagram at Instagram.com/LeupoldOptics. Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company that designs, machines, and assembles its riflescopes, mounting systems, and performance eyewear in the USA. The product lines include rifle and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools, accessories, and pro gear.

thegunbulletin
Aug 18th, 2026
Leupold launches new VX-Freedom Straight-Wall riflescope.

Leupold launches new VX-Freedom Straight-Wall riflescope. Beaverton, Oregon- August 2026- Leupold & Stevens, Inc., provider of the world's most rugged, lightweight, and clear sport optics, is pleased to announce the launch of its new VX-Freedom Straight-Wall riflescope. Built specifically for rifles chambered for popular straight-wall cartridges, the VX-Freedom Straight-Wall gives hunters a fast, simple, and precise aiming solution in the moments that matter most. It ships with three pre-calibrated elevation dials, one for each of the three most common straight-wall hunting cartridges: .350 Legend, .400 Legend, and .450 Bushmaster. See more new optics and gun accessory news on the gun bulletin! "Many states that once limited gun hunters to using shotgun slugs for deer have now made it legal to hunt with a straight-wall rifle cartridge," said Vici Peters, Gold Ring Product Line Manager for Leupold & Stevens, Inc. "With that added capability comes the opportunity to take longer shots-which means compensating for bullet drop. With the VX-Freedom Straight-Wall, we take care of that for you. Just choose your cartridge, zero your rifle, and install the appropriate, included dial. It makes hitting a target at several hundred yards as easy as range, dial, and shoot." The VX-Freedom Straight-Wall has the pre-calibrated .350 Legend dial installed out of the box. The .400 Legend and .450 Bushmaster dials are included and can be swapped out using a simple Allen wrench. The pre-calibrated dials allow hunters to shoot with confidence by simply turning the dial to the correct distance and holding dead on for a more precise solution than traditional holdover reticles. Built around Leupold's Advanced Optical System, the VX-Freedom Straight-Wall delivers tried-and-true light transmission, best-in-class glare reduction, and the rugged reliability hunters have trusted for generations. Its design is lightweight, with a compact, proven construction that won't weigh down your rifle or compromise reliability in the field. The VX-Freedom Straight-Wall is waterproof, fogproof, shockproof, and guaranteed to perform for life. Like all Leupold riflescopes, it is proudly designed, machined, and assembled in the company's Beaverton, Ore., factory. Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company that designs, machines, and assembles its riflescopes, mounting systems, and performance eyewear in the USA. The product lines include rifle and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools, accessories, and pro gear. I've been in the gun industry since Glock was new and derided as "Tactical Tupperware." You can contact me via [email protected] or leave loose change and a phone number under a fresh malt liquor tallboy down in Jax Square.

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