About

Level99 is an entertainment venue located in Natick, MA and Providence, RI, offering a unique experience where groups of 2-6 players can participate in over 40 different physical and mental challenges across a large open-world game environment. Each room presents a distinct challenge, encouraging teamwork and engagement. In addition to the gaming experience, Level99 features the Night Shift Beer Hall and Tap Room & Kitchen, providing craft drinks and a brewery-style dining experience. The venue primarily targets adults looking for a fun and interactive outing. Revenue is generated through ticket sales for the challenges and food and beverage sales. With significant venture backing, Level99 is in a growth phase, aiming to expand its offerings and reach. The team behind Level99 has extensive experience in the entertainment industry, and the company seeks to create memorable experiences for its guests.

Simplify's Take

What believers are saying

• Growing demand for experiential dining boosts Level99's unique entertainment model.
• Expansion into West Hartford taps into the trend of social gaming venues.
• Rising craft beer popularity complements Level99's partnership with Night Shift Brewing.

What critics are saying

• Rising competition from similar venues could dilute Level99's market share.
• Economic downturns may impact discretionary spending on entertainment activities.
• Local zoning challenges could delay new venue openings in areas like West Hartford.

What makes Level99 Entertainment unique

• Level99 offers a unique blend of physical and mental team challenges.
• The venue includes a craft beer hall and authentic brewery dining experience.
• Level99 spans over 48,000 square feet with more than 40 distinct challenge rooms.

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