Life360

Life360

Family safety services with location sharing

About Life360

Simplify's Rating
Why Life360 is rated
B-
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated A on Differentiation

Industries

Consumer Software

Cybersecurity

Company Size

501-1,000

Company Stage

IPO

Headquarters

San Francisco, California

Founded

2008

Overview

Life360 offers family safety services through a mobile app that includes features like real-time location sharing, place alerts, and driver reports. These tools help families stay connected and informed about each other's whereabouts and driving habits. Life360 stands out from competitors by focusing specifically on family safety and providing a subscription-based model with various membership plans, including premium features. The company's goal is to enhance the safety and well-being of families worldwide.

Simplify Jobs

Simplify's Take

What believers are saying

  • AI-driven ad capabilities can enhance Life360's advertising revenue and targeting.
  • Partnership with Jabil may streamline production and reduce costs, boosting profit margins.
  • Inclusion in Russell Indexes can increase visibility and stock liquidity.

What critics are saying

  • Privacy concerns from AI-driven ads may lead to user distrust and regulatory scrutiny.
  • Partnership with Jabil may expose Life360 to production delays and quality issues.
  • Inclusion in Russell Indexes may increase stock volatility due to market fluctuations.

What makes Life360 unique

  • Life360 offers a comprehensive suite of family safety features in one app.
  • The company provides real-time location sharing and driver reports for family safety.
  • Life360's subscription model includes premium features like ID theft protection and Mindrise access.

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Funding

Total Funding

$356.4M

Above

Industry Average

Funded Over

9 Rounds

Notable Investors:
IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison
Coming Soon

Benefits

Core business hours for work-life balance

No-meetings on Wednesday afternoons

Home office stipend

Remote-first work environment

In-person collaboration opportunities

Competitive pay and benefits

Health, dental, and vision insurance

401(k) program with company match

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

2%

2 year growth

0%
Daily Guardian
Mar 20th, 2025
Life360 Adds a Touch of Kawaii With Tile X Hello Kitty(R), a Limited-Edition Collection in Partnership With Sanrio

Life360 adds a touch of kawaii with Tile X Hello Kitty(R), a limited-edition collection in partnership with Sanrio.

Bloomberg
Feb 27th, 2025
Life360 Acquires Fantix Unit to Boost AI-Driven Ad Capabilities

Location-sharing service Life360 Inc. has acquired a Fantix Inc. unit that uses artificial intelligence to offer more targeted advertising.

GlobeNewswire
Feb 27th, 2025
Life360 Enhances Advertising Capabilities With Strategic Acquisition Of Fantix’S Adtech Ai Platform

SAN FRANCISCO, Feb. 27, 2025 (GLOBE NEWSWIRE) -- Life360 , the leading family connection and safety company, today announced the purchase of Fantix ’s advertising unit, an AI platform that empowers smarter advertising through cutting-edge machine learning and privacy-first technology. The acquisition will enable Life360 to offer advertisers targeted, performance-based advertising solutions and connect millions of engaged families with brands, products, and services relevant to their needs. Terms of the non-material transaction were not disclosed.The acquisition will enhance Life360’s growing advertising business and add seasoned adtech and martech talent, including Fantix Founder Antonio Tomarchio and Co-founder and CEO Lokesh Bidhan, along with a small, dedicated team of experts that will focus on leveraging AI and machine learning to build world-class advertising solutions as part of the Life360 ad platform. Tomarchio is a serial entrepreneur and industry expert in mobile marketing, big data, and business intelligence. Bidhan joins with more than 20 years’ experience in data and marketing tech, having previously worked at various industry-leading firms including Oracle and AppLovin.“We are happy to welcome the Fantix advertising team to Life360

The Manila Times
Nov 21st, 2024
Life360 Named One of the Fastest-Growing Companies in North America on the 2024 Deloitte Technology Fast 500(TM)

Life360 named one of the fastest-growing companies in North America on the 2024 Deloitte Technology Fast 500(TM).

TipRanks
Nov 3rd, 2024
Life360 Expands Partnership with Jabil for Manufacturing

Life360 expands partnership with Jabil for manufacturing.

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Life360 is Hiring for 20 Jobs on Simplify!

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