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Linqia

Tech-enabled influencer marketing with end-to-end campaigns

Overview

Linqia runs a tech-enabled influencer marketing platform with full-service campaign management for large brands. It plans, activates, and optimizes influencer campaigns by combining data-driven technology with creative execution, covering influencer discovery, outreach, content development, and performance-based optimization. Unlike firms that focus only on tech or only on creativity, Linqia bundles technology and hands-on campaign management to deliver campaigns that are measurable and aligned with business goals. Its objective is to help leading brands increase brand awareness, engage consumers, and boost sales by delivering guaranteed ROI through end-to-end influencer programs.

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About Linqia

Simplify's Rating
Why Linqia is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsultingEnterprise Software

Company Size

51-200

Company Stage

Series A

Total Funding

$3.4M

Headquarters

San Francisco, CA

Founded

2012

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Simplify's take

What believers are saying

  • Linqia DM launched May 13, 2026, converting comments and DMs into commerce.
  • The 2026 influencer report says 62% of marketers are increasing budgets year-over-year.
  • Forty-nine percent now use specialist agencies, up from 28% in 2025.

What critics are saying

  • Linqia’s 2026 report says 79% of marketers still struggle with ROI.
  • Revelio shows headcount fell to 107 by June 2026; postings dropped 53.8%.
  • Meta, TikTok, and Google native creator tools compress agency margins and erase Linqia’s middle layer.

What makes Linqia unique

  • Resonate ties creator selection, execution, and closed-loop measurement for enterprise brands.
  • May 2026 AirOps partnership extends Linqia from social campaigns into AI search optimization.
  • Linqia’s 2026 awards for FELIWAY prove creative strength with measurable, full-funnel execution.

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Funding

Total Funding

$3.4M

Below

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$3.4M
$5M
$8.2M
$15M
$30M

Benefits

  • Medical, vision, dental
  • Stock options
  • 401k
  • Flexible scheduling & WFH
  • Unlimited PTO

Growth & Insights and Company News

6 month growth

-2%

1 year growth

3%

2 year growth

0%
Linqia
Nov 2nd, 2026
Linqia wins Platinum in the 2026 MarCom Awards for FELIWAY campaign.

Linqia wins Platinum in the 2026 MarCom Awards for FELIWAY campaign. San Francisco, CA, October 2026. Linqia, the leading independent influencer marketing agency in the US, was recognized in the 2026 MarCom Awards, being awarded Platinum in the Social Media, Influencer Content category for the "FELIWAY to the Rescue" campaign in partnership with Ceva Animal Health. The MarCom Awards honor excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals. "This campaign highlights how emotion-driven creator content can be a smart full-funnel tactic," says Finola Austin, VP, Creative & Client Strategy at Linqia. "Weaving product benefits into Instagram Reels and TikTok Videos that tell compelling stories proved to be a winning formula for FELIWAY. Plus, we got to partner with some great creators and their furry friends, including cat owners, veterinarians, and rescue organizations/no-killer shelters." The campaign spoke to the benefits of FELIWAY products by highlighting different perspectives on the cat rescue journey. Creators delivered authentic, informative content showing how FELIWAY products help "rescue" cats from stress, while also featuring adoptable cats. You can view Linqia's win and the full list of finalists here. About Linqia. Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, Linqia, Inc. leverage its proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.

Linqia
Oct 20th, 2026
Linqia named a finalist in Ragan's PR Daily Awards.

Linqia named a finalist in Ragan's PR Daily Awards. San Francisco, CA, October 20 2026. Linqia has been named a finalist in the Influencer Campaign category of Ragan's PR Daily Awards 2026 for its "FELIWAY to the Rescue" campaign for Ceva Animal Health. The recognition places Linqia among this year's finalists, whose work will compete for the win live on stage in New York City this December. Ragan's PR Daily Awards is the industry's premier awards program, recognizing the year's best work in public relations, marketing, and communications, along with the people and teams behind it. "Linqia earned its place among the finalists in a highly competitive field," says Brendan Gannon, director of marketing for Ragan and PR Daily. "The work in this category set a high bar, and we can't wait to celebrate it in New York in December." "Petfluencers can be a highly engaging creator persona for brands to tap into," says Finola Austin, VP, Creative & Client Strategy at Linqia. "This campaign delivered strong full-funnel results and proved that product messaging and emotional storytelling can go hand-in-hand when you devise the right creative approach." Linqia and this year's other finalists will compete for the win at the PR Daily Awards Luncheon on December 2, 2026, at City Winery in New York City. About Linqia Linqia is the leading independent influencer marketing agency in the US. Founded in 2012 and headquartered in San Francisco, Linqia leverages its AI-powered proprietary technology platform, Resonate, to develop and execute creatively compelling creator-led strategies for world-leading brands, delivering guaranteed, full-funnel results.

Linqia
Jul 22nd, 2026
Linqia named double Finalist in cmi's 2026 Content Marketing Awards.

Linqia named double Finalist in cmi's 2026 Content Marketing Awards. San Francisco, CA, July 2026. Linqia, the leading independent influencer marketing agency in the US, has officially been announced as a finalist in two categories of the Content Marketing Institute's 2026 Content Marketing Awards. The agency was shortlisted for Best Use of Humor and Best Use of Influencer Marketing, underscoring Linqia's ability to deliver high impact, creative, and culturally resonant campaigns in partnership with top CPG brands. The Content Marketing Awards highlight the best among cutting-edge projects, standout results, and exceptional experiences leading the way in content marketing. Linqia earned its dual recognition through two standout campaigns: Finalist in Best Use of Humor: The "International Delight Comic Creators" campaign in partnership with Danone. This campaign empowered creators to lean into their distinct comedic voices while seamlessly integrating brand messaging. The highly engaging short-form videos successfully sparked widespread cultural conversations surrounding the demise of plain, unflavored coffee and superiority of International Delight. Finalist in Best Use of Influencer Marketing: The "Summer of 1999" campaign in partnership with Instacart. This nostalgic, creator-driven campaign delivered full-funnel results by combining rich storytelling with performance-driven media strategies across Meta, TikTok, and YouTube. Utilizing 76 unique content assets and collaborations with prominent creators like @aww.sam and @aliciasicz, the campaign achieved standout performance metrics across all channels. "Brands are increasingly recognizing creators, not just for their influence, but for their ability to fuel a wider content marketing ecosystem," says Finola Austin, VP, Creative & Client Strategy at Linqia. "Linqia's recognition as a finalist in two categories of the Content Marketing Awards is a testament to the creativity of our brand partners and internal teams, but also to the fact that the impact of influencer marketing is felt beyond standalone influencer marketing campaigns." The full list of this year's finalists and category details can be found on the Content Marketing Institute's website. About Linqia. Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, Linqia, Inc. leverage its proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.

Linqia
Jun 30th, 2026
Linqia scores big with win at the 2026 Digiday Content Marketing Awards.

Linqia scores big with win at the 2026 Digiday Content Marketing Awards. San Francisco, CA, June 2026. Linqia, the leading independent influencer marketing agency in the US, has officially been announced as a winner in the 2026 Digiday Content Marketing Awards within the Best Use of TikTok category. The victory highlights Linqia's ability to execute championship level, creator-led campaigns that drive impactful consumer engagement and cultural relevance across social media's biggest platforms. The Digiday Content Marketing Awards recognize campaigns creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Linqia secured this recognition in collaboration with Noodles & Company for the "Hack TikTok Hack Culture" campaign. This campaign executed the ultimate play to drive excitement around Noodles & Company's Chili Garlic Ramen. Linqia tapped into Gen Z "flavor chaser" creators on TikTok to position the dish as the definitive, must-try ramen hack. "The best TikTok campaigns are born out of TikTok-first insights," says Finola Austin, VP, Creative & Client Strategy at Linqia. "When conducting research ahead of Noodles & Company's Chili Garlic Ramen launch, our Creative Strategy team noticed the virality of at-home ramen hacks on TikTok. Rather than viewing this as a problem, we leaned in, partnering with TikTok creators, as well as creators on Instagram, to position ordering the new dish, as delivery or in the restaurant, as the ULTIMATE ramen hack." You can find the full list of year's winners on Digiday's website. About Linqia. Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, Linqia, Inc. leverage its proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.

MarTech360
May 22nd, 2026
Linqia and AirOps partner to help brands fill the social content gap for AI Search visibility.

Linqia and AirOps partner to help brands fill the social content gap for AI Search visibility. Linqia, the leading independent influencer marketing agency, and AirOps, the leading growth platform for AI search, announced a strategic partnership to deliver the industry's first influencer marketing solution purpose-built for AI search optimization. The collaboration empowers brands to harness creator content not just for social reach, but to shape how they appear when consumers turn to AI engines like ChatGPT, Perplexity, and Google AI Overviews for answers. Many marketers have a misconception that social media does not drive Answer Engine Optimization (AEO) results, but the opposite is true. With AI models increasingly capable of indexing video transcripts and visual context, social media has become an important signal that AI search engines use to determine which brands are credible, relevant, and worth recommending. YouTube even surpassed Reddit as the most significant social driver of AEO authority, showing the power of video content in AI Search. "The way people search for information has fundamentally changed," says Daniel Schotland, Chief Product & Business Officer at Linqia. "Consumers are no longer typing keywords into a search bar, they're asking AI systems questions and trusting the answers they receive. Creators are uniquely positioned to deliver the kind of credible, authentic video content that AI engines surface as authoritative responses. This partnership with AirOps gives our brand clients a true competitive edge in the AI era." AirOps provides the underlying technology and analysis to identify how consumers are interacting with AI around the brand or category, and Linqia then activates creators to produce high-quality, authentic content on social channels tailored to those strategic insights. The Linqia-AirOps partnership focuses on solving the video content gap for brands by providing an end-to-end framework for AI search visibility through three integrated capabilities: * AI Search Intelligence: Brands gain a comprehensive view of how real users are interacting with AI search engines around their category and brand. This includes identifying the questions being asked, the intent behind them, and how the brand currently appears, or doesn't, in AI-generated responses. * Content Insights: Brands will receive actionable recommendations to improve their AI search rankings. This includes content gap analysis, competitive benchmarking, and prioritized opportunities to increase the likelihood of being cited as an authoritative source by AI engines. * Influencer-Powered AEO Content: Linqia activates a targeted influencer campaign strategy where creators produce content specifically designed to address high-value AI search queries. By activating the right voices with the right content at scale, brands build the breadth and authority of content needed to improve their AEO rankings. "AI search has become a real growth lever for marketers, and it rewards brands that show up everywhere," said Alex Halliday, CEO of AirOps. "Winning now requires building authority across multiple channels at once. Partnering with Linqia brings influencer content into the AEO equation and gives brands a new way to shape visibility across the sources AI engines increasingly rely on for discovery." The AEO Optimization Suite is available starting today for Linqia and AirOps enterprise clients. Brands will be able to access integrated reporting that connects social creator performance directly to improvements in their AEO footprint.

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