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About LiveRamp
Industries
Data & Analytics
Consumer Software
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
San Francisco, California
Founded
2011
Overview
LiveRamp offers an identity platform that connects people, data, and devices for effective marketing. This platform enables businesses to engage in people-based marketing, allowing for precise targeting of customers. LiveRamp operates on a subscription model, providing services like data onboarding and identity resolution to help clients unify and analyze their data. The company's goal is to empower businesses to use data responsibly while enhancing customer experiences.
Simplify's Take
What believers are saying
- Growing demand for cross-media intelligence solutions boosts LiveRamp's market potential.
- Partnership with Mohegan opens new revenue streams in hospitality and entertainment sectors.
- Rise of AI decisioning in marketing aligns with LiveRamp's data-driven strategies.
What critics are saying
- Increased competition from Hightouch threatens LiveRamp's market share.
- InfoSum's guerrilla marketing campaign could harm LiveRamp's brand image.
- Recent layoffs may affect employee morale and service delivery.
What makes LiveRamp unique
- LiveRamp offers a fully interoperable infrastructure for end-to-end addressability.
- The platform ensures safe and responsible use of consumer data.
- LiveRamp's identity platform connects people, data, and devices across digital and physical worlds.
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Funding
Total Funding
$326M
Above
Industry Average
Funded Over
3 Rounds
Founders FundBenefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
Remote Work Options
Unlimited Paid Time Off
Paid Holidays
Paid Parental Leave
Employee Stock Purchase Plan
Wellness Program
Company News
Adtech firm LiveRamp will lay off 65 employees, representing approximately 5% of its full-time staff, the company confirmed in an SEC filing Thursday.
Radio and digital audio business SiriusXM named executive Scott Walker as its new chief advertising revenue officer this week, where he will replace John Trimble, who is retiring after 16 years with the company.
That's the idea behind InfoSum's guerrilla marketing campaign, which launched this week to coincide with LiveRamp's annual RampUp conference, held this year at the Marriott Marquis in San Francisco.
In San Francisco, data collaboration platform LiveRamp has announced the launch of Cross-Media Intelligence, which promises to improve marketers' measurement and optimization of ad campaigns across devices and locations.
In terms of ad tech competition, Hightouch faces competitors like LiveRamp.
LiveRamp is Hiring for 24 Jobs on Simplify!
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About LiveRamp
Industries
Data & Analytics
Consumer Software
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
San Francisco, California
Founded
2011
LiveRamp is Hiring for 24 Jobs on Simplify!
Find jobs on Simplify and start your career today
Content & Writing
1 Open Roles
People Also Viewed
Discover companies similar to LiveRamp