Loopio welcomes Bob Pritchard as President & CRO to lead strategic go-to-market expansion. Katie Flood October 13, 2026 TORONTO, Oct. 13, 2026 - Loopio, the leading response management software, is proud to announce the addition of Bob Pritchard as its President and Chief Revenue Officer (CRO). With more than 20 years of executive leadership experience in the software industry, Bob will lead Loopio's go-to-market organization to enhance the customer experience and drive the company's next stage of growth. Bob joins Loopio from Vasion, an intelligent print automation company, where he served as Chief Revenue Officer & President, Global Sales. Throughout his career, Bob has built and transformed go-to-market engines through his focus on elevating customer experiences, accelerating growth, and improving execution. He is passionate about helping customers transform their business through technology, and collaborating with his stakeholders to drive excellence throughout the organization. "We're thrilled to have Bob join our executive leadership team. His breadth of experience scaling global go-to-market teams, combined with his deep knowledge of the software industry, make him the ideal partner as we enter our next phase of growth." Zak Hemraj CEO & Co-Founder As President & CRO, Bob will lead Loopio's go-to-market strategy and execution across Marketing, Sales, Customer Success, and Revenue Operations. He will play a key role in shaping the customer experience and bringing Loopio's product vision to the market. "Loopio is a proven leader in the response management market," highlights Bob. "They solve for a critical part of the revenue cycle, have built a strong and loyal customer base, and are uniquely positioned to capitalize on the new market opportunities available through AI innovation." "The opportunity to impact revenue, productivity, and governance for our customers has never been greater. I'm excited to join the team at such a pivotal moment in the company's journey." Bob Pritchard President & CRO Before Vasion, Bob was Chief Revenue Officer at M-Files, where he led an organization of more 260 team members, and nearly doubled the company's revenue over a three-year tenure. Prior to that, he served as SVP of Global Sales & Channels at Camunda. Bob has also held senior sales leadership roles at Redwood Software, OpenText, Trintech, and IBM. About Loopio Loopio's response management platform helps companies streamline their response process for RFPs, DDQs, Security Questionnaires, and more. Currently serving more than 1,700 companies globally at world-leading organizations, Loopio enables sales and proposal teams to respond faster, improve response accuracy, and win more business. Founded in 2014, Loopio is one of Canada's fastest-growing technology scale-ups. It has been listed as one of the fastest-growing companies on the Deloitte Technology Fast 50(TM) list for four consecutive years, and it has consistently been named one of Canada's Top Small & Medium Employers. In 2021, Loopio raised a $200M strategic investment from Sumeru Equity Partners to fuel its next stage of growth. Media Contact: Katie Flood

Loopio becomes the first response management provider to launch a Microsoft 365 Copilot Agent. Posted On April 21, 2026 New integration brings trusted Loopio content into the flow of work across Microsoft 365 TORONTO-Loopio, the leading response management platform trusted by enterprises, announced today its release of the Loopio Copilot Agent for Microsoft 365, the first of its kind from any RFP software provider. The Loopio Copilot Agent brings approved, trusted content from Loopio directly into the Microsoft 365 applications teams use every day, helping proposal and sales teams work faster without leaving their existing workflows. This is especially crucial at a time when RFPs account for 40% of company revenue, raising the stakes for every response. With the Loopio Copilot Agent, users can search, summarize and transform proposal answers and sales responses in real time across Microsoft Teams, PowerPoint, Word, Outlook and OneNote. "Loopio is building the transformative intelligence layer for revenue responses. As the first, and only, solution integrated with Microsoft 365 Copilot, we're bringing trusted response knowledge directly into the modern AI workspace," explains Eugene Ho, Chief Product Officer at Loopio. "This initial experience unlocks seamless access to the best answers today - and lays the foundation for agent-driven workflows that will transform how teams respond and win." Instead of switching between systems to find the right response, teams can access Loopio content in the flow of work, making it easier to maintain consistency, reduce friction and move opportunities forward. They can also add new content to Loopio for their peers to use - creating a powerful feedback loop. The launch also reflects Loopio's deepening relationship with Microsoft and its broader strategy to build a connected ecosystem around the tools enterprise teams rely on most. Through the Microsoft Copilot ecosystem, Loopio is extending its response management capabilities into the applications where work already happens, from internal collaboration to customer-facing deliverables. "Our partnership with Microsoft highlights how Copilot can unlock real productivity gains in day-to-day response workflows," explains Beth Beese, Director of Partnerships at Loopio. "By using the Loopio Copilot agent, teams can harness AI to streamline complex questionnaires, maintain consistency and focus more time on strategic work. It's a strong example of how Loopio's commitment to our partner ecosystem is driving practical, enterprise-ready AI innovation."