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Overview
Madison Logic provides account-based marketing (ABM) services that help B2B companies identify and reach specific business targets through content syndication, display advertising, and social media. The platform works by delivering personalized content to potential buyers across multiple digital channels and integrating that engagement data directly into a client's existing CRM or marketing software. Unlike competitors that may focus on a single channel, Madison Logic combines multi-channel outreach with a performance-based pricing model that ties costs to actual pipeline growth. The company's goal is to help global enterprises shorten their sales cycles and increase revenue by ensuring their marketing reaches the right decision-makers at the right time.
About Madison Logic
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
201-500
Company Stage
Early VC
Total Funding
$1M
Headquarters
New York City, New York
Founded
2005
Simplify's Take
What believers are saying
- Adobe Experience Cloud partnership September 2025 accesses massive enterprise customer base.
- Gong integration with ML SmartReach June 2025 boosts sales outreach using engagement signals.
- ABM Certification program February 2025 generates training revenue and builds client loyalty.
What critics are saying
- Terminus undercuts pricing by 20-30%, eroding mid-market share in 6-12 months.
- 6sense AI intent outperforms by 35%, shifting Adobe budgets in 12-18 months.
- Demandbase patent suit halts US activations, triggers $50M claims in 6-12 months.
What makes Madison Logic unique
- ML Platform combines intent data, multi-channel activation, and pipeline measurement in one system.
- ABM Audio Advertising launched April 2025 targets growing digital audio for B2B buyers.
- ML Insights prioritizes high-intent accounts and buying groups using proprietary data synthesis.
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Funding
Total Funding
$1M
Above
Industry Average
Funded Over
1 Rounds
Benefits
Health insurance - Insurance plans that meet the needs of you and your family, with generous contributions.
Mental health - Access to Employee Assistance Programs and wellness benefits.
Retirement benefits - 401k (US) and Pension (international) plans with a generous annual employer match.
Educational benefits - Educational reimbursement (global) and employer-paid student loan contributions (US).
Professional development - Global mobility program and access to LinkedIn Learning materials.
Employee recognition - Receive points each month and recognize peers for a job well done!
Monthly allowance - Monthly allowance valued at $100 per month to redeem in gift cards or cash.
Anniversary rewards - Get rewarded each year for your anniversary at Madison Logic.
Paid time off - Flex days, volunteer days, and generous PTO.
Flexible or remote work - Work from home or create a hybrid schedule if you are near an office location.
Legal & Financial Services Benefits
Wellness Initiatives like Gym Membership Discounts
Employer-paid Life, AD&D and Short-term Disability insurance.
Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↑ 0%2 year growth
↑ 20%Clarion taps Teresa Czubak as chief people officer. Czubak joins Clarion from Madison Logic, a former Clarion portfolio company, where she served as chief people officer and was a key member of the executive team. * Prior to her time at Madison Logic, Czubak held senior human capital leadership roles at TravelClick, Inc., a Thoma Bravo portfolio company * Based in New York, Clarion was founded in 1999 Clarion Capital Partners has named Teresa Czubak as chief people officer. Czubak joins Clarion from Madison Logic, a former Clarion portfolio company, where she served as chief people officer and was a key member of the executive team. Gain instant access to our expert editorial analysis and in-depth insight. Already have an account? Sign in.
NEW YORK, NY - September 3, 2025 - Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, today announced an expanded strategic partnership with Adobe, integrating seamlessly with Adobe Experience Platform to power owned channel touchpoints that turn buyer interest into action.
Which is why, Madison Logic Inc. partnered with ZoomInfo to empowers both teams to move beyond volume and focus on delivering timely, relevant engagement that aligns with where each buyer is in their unique journey.
"In 2025, digital audio advertising is revolutionizing how brands connect with buyers, making it a key part of a successful multi-channel ABM strategy," said Keith Turco, CEO of Madison Logic
NEW YORK, NY - April 15, 2025 - Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, today announced the launch of ABM Audio Advertising to enable B2B marketers to leverage the growing popularity of audio channel content in their multi-channel campaigns.
Madison Logic is Hiring for 17 Jobs on Simplify!
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About Madison Logic
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
201-500
Company Stage
Early VC
Total Funding
$1M
Headquarters
New York City, New York
Founded
2005
Madison Logic is Hiring for 17 Jobs on Simplify!
Find jobs on Simplify and start your career today