Magic Leap

Magic Leap

Augmented reality platform for enterprises

About Magic Leap

Simplify's Rating
Why Magic Leap is rated
B
Rated C on Competitive Edge
Rated A on Growth Potential
Rated B on Rating Differentiation

Industries

VR & AR

Enterprise Software

Company Size

1,001-5,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$4.7B

Headquarters

Plantation, Florida

Founded

2011

Overview

Company Historically Provides H1B Sponsorship

Magic Leap creates an augmented reality (AR) platform specifically designed for businesses. This platform helps companies improve their workflows, increase productivity, and enhance their return on investment (ROI). Magic Leap's AR technology allows teams to collaborate from different locations as if they were in the same room, provides 3D visualizations for better project reviews, and offers real-time support to workers in the field. Unlike many competitors, Magic Leap focuses on making its AR solutions ergonomic and user-friendly, ensuring that users can easily integrate them into their daily operations. The company's goal is to empower businesses by providing them with tools that can transform their processes and amplify human potential.

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Simplify's Take

What believers are saying

  • Collaboration with Google could lead to advanced mixed-reality headsets.
  • $590 million investment from Saudi Arabia accelerates Magic Leap's growth.
  • Shift to technology licensing opens new revenue streams in optics technology.

What critics are saying

  • Increased competition from Xiaomi and GoerTek developing competing AI glasses.
  • Reduction in sales and marketing teams may affect customer relationships.
  • Uncertainty in consumer AR device production with Google partnership.

What makes Magic Leap unique

  • Magic Leap's Dynamic Digitized Lightfield Signal creates images indistinguishable from real objects.
  • The company focuses on enterprise AR, optimizing workflows and enhancing productivity.
  • Magic Leap combines optics expertise with Google's platform for innovative mixed-reality headsets.

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Funding

Total Funding

$4698.9M

Above

Industry Average

Funded Over

11 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Discretionary Bonus

Equity

Relocation Assistance

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

2%
Refresh Miami
Feb 18th, 2025
8+ Things To Know In #Miamitech: Israel Tech Week To Debut, A New Web3 Fund In Making, Plus News From Magic Leap, Fau, Arcee Ai, Autoket & More

1Mark your calendar for inaugural Israel Tech WeekThe Magic City already has an annual Miami Tech Week. Now it also has an Israel Tech Week. The week-long series of over 15 events across Miami and Miami Beach is set to showcase Israeli innovation and highlight South Florida’s growing reputation as a leading tech hub.Israel Tech Week 2025 will debut March 27 – April 3. With 2,500 expected attendees, the event aims to strengthen the growing collaboration between the United States and Israeli tech ecosystems by hosting exclusive dinners, cultural events and industry panels. It will also feature keynote talks by more than 50 tech innovators, venture capitalists, startup founders, and industry leaders. On the last day of the conference, attendees will experience the ISRTW Startup Showcase, featuring over 25 Israeli founders showcasing their breakthrough solutions.“The week-long event will be a platform for knowledge sharing and collaboration between the Israel and Miami tech ecosystem

Banged Booty
Jan 16th, 2025
neon sign beach

Magic Leap has faced significant hurdles in achieving commercial success.reports suggest that Xiaomi is collaborating with GoerTek to develop a new generation of AI glasses aimed at competing directly with Ray-Ban Meta.The company's struggles have been compounded by internal challenges.

Asia Research Awards
Sep 3rd, 2024
Ms. Tejaswini Kumar has won the International Best Researcher of the Year Award in AI

After completing a master's degree at Columbia University, Tejaswini joined Magic Leap, where she led the vision and strategy for augmented reality products.

GeekWire
Aug 22nd, 2024
Lamina1 And Weta Join Forces With Seattle Sci-Fi Author To Create A Virtual Universe

Seattle science-fiction author Neal Stephenson will play a key role in Lamina1’s Artefact collaboration with Weta Workshop. (Photo via Lamina1)A digital content platform inspired by Seattle science-fiction author Neal Stephenson’s vision of the metaverse is collaborating with Weta Workshop, the special-effects company best known for its work on “The Lord of the Rings” movie trilogy, to create a whole new online territory for virtual worlds.Lamina1 says its newly announced project, known as Artefact, will provide a new blueprint for expanding digital content through “immersive experiences that incorporate fan action and input.”“This is more than just a new virtual world — it’s a new way to build worlds,” Stephenson, who co-founded Lamina1 in 2022, said today in a news release. “It’s a promising new way of looking at what we can offer to both creators and their communities. By collaborating with Weta Workshop, we’re forging a new path in digital worldbuilding. Lamina1’s commitment to a creator-driven economy and open metaverse provides a foundation that ensures long-term value and creative quality.”Stephenson and the Weta team plan to begin engaging with creators and fans on the Lamina1 platform this fall. Participants will be invited to unravel the lore behind a mysterious set of “Artefacts” that build upon Stephenson’s works

Blockin
Aug 12th, 2024
Half of the World's Top 10 Companies Are Developing Metaverse Hardware

Google is teaming up with Magic Leap to create a new mixed-reality headset, continuing their collaboration despite previous setbacks.

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