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About Moloco
Industries
Fintech
AI & Machine Learning
Company Size
501-1,000
Company Stage
Series C
Total Funding
$191.6M
Headquarters
Redwood City, California
Founded
2013
Overview
Moloco helps businesses in the digital advertising industry acquire and re-engage high-value users by using machine learning and first-party data. Their services are tailored to meet specific business goals, allowing for real-time predictions that optimize advertising efforts. Unlike competitors, Moloco focuses on delivering measurable outcomes for various advertising objectives, maximizing the value of every user. The company's goal is to assist clients in achieving their advertising goals and increasing revenue.
Simplify's Take
What believers are saying
- Growing demand for privacy-first advertising boosts Moloco's market position.
- Strategic partnerships with companies like KRAFTON and MetaRouter enhance service offerings.
- Recognition as AppsFlyer Premier Partner highlights industry trust and credibility.
What critics are saying
- Increased scrutiny on data privacy could impact Moloco's reliance on first-party data.
- Competition from tech giants like Google and Amazon threatens market share.
- Economic downturns may reduce client marketing budgets, affecting demand for services.
What makes Moloco unique
- Moloco uses machine learning and first-party data for targeted advertising.
- The company partners with major brands like Xiaomi and Wayfair for expanded reach.
- Moloco's AI-powered re-engagement models improve ROAS and reduce CPA for marketers.
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Funding
Total Funding
$191.6M
Above
Industry Average
Funded Over
4 Rounds
Tiger GlobalIndustry standards
Benefits
Comprehensive health and wellness: Competitive health, dental, vision and life insurance (covered at 100% for you) and your family.
Professional development: Teach yourself something new and get reimbursed each year for your professional development.
Food and snacks: Enjoy lunch on us. We bring lunch in for employees everyday, In addition, our micro-kitchens are filled with healthy snacks and beverages for you to enjoy
Paid parental leave: Our maternity/paternity leave plan also has you covered when you welcome a new child into your family.
Unlimited vacation: We encourage team members to take time off to relax and recharge with our flexible paid time off policy.
Financial benefits: We provide stock options and generous 401k/pension with an employer match that helps you prepare for your future.
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 0%Today, Moloco, Inc. is excited to announce the global launch of Moloco's AI-powered re-engagement models, designed to improve ROAS and reduce CPA for app marketers.
Moloco's advertising platform has now been integrated with Xiaomi's overseas app store (GetApps), in-app ads, and lock screen ads, providing advertisers with a range of high-quality advertising channels.
Moloco named AppsFlyer Premier Partner for third consecutive year.
Mumbai: Moloco has announced a successful collaboration with global game publisher KRAFTON.
SYDNEY, Feb. 26, 2025 /PRNewswire/ - Moloco, a leader in operational machine learning (ML) and performance advertising, today announced a partnership with MetaRouter, a leader in server-side tag management and pioneer in enterprise-grade data collection and integration.
Moloco is Hiring for 46 Jobs on Simplify!
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About Moloco
Industries
Fintech
AI & Machine Learning
Company Size
501-1,000
Company Stage
Series C
Total Funding
$191.6M
Headquarters
Redwood City, California
Founded
2013
Moloco is Hiring for 46 Jobs on Simplify!
Find jobs on Simplify and start your career today