Turning vision into value: Cie portfolio win as Nativo is acquired for $120M. Cie venture studio continues to deliver industry-leading outcomes as Nativo joins Life360's mission to connect brands with modern families. IRVINE, Calif., Nov. 13, 2025 (GLOBE NEWSWIRE) - Cie, a venture studio, announced today that its portfolio company Nativo, a leading advertising technology provider, has entered into a definitive agreement to be acquired by Life360 (Nasdaq: LIF). The transaction, valued at approximately $120 million in cash and stock, marks another successful outcome of Cie's venture studio model. * Nativo joins a growing list of Cie-built companies that have been acquired such as Cie Games, ASAP Tire, and Titan School Solutions * The acquisition advances Life360's advertising platform by combining family and location insights with Nativo's premium publisher reach * Investors in Nativo include Signia Venture Partners, Greycroft, RezVen Partners, 1745 Ventures (formerly BDMI), and Advanced Venture Partners Nativo's acquisition by Life360 is another validation of the venture studio model we've built at Cie. Founded and incubated by Justin Choi and Cie in 2010, Nativo has become a leading platform for delivering premium, contextually relevant advertising experiences that seamlessly integrate with publisher content. Cie partnered closely with Nativo's founding team to provide early strategic direction, product acceleration, and capital access that helped position the company as a trusted leader in the ad tech industry. "Nativo's acquisition by Life360 is another validation of the venture studio model we've built at Cie," said Anderee Berengian, Co-Founder and CEO of Cie. "By embedding our team alongside visionary founders like Justin Choi, we're able to accelerate innovation and scale companies toward meaningful outcomes. Nativo has been at the forefront of shaping what effective, non-intrusive advertising can be, and we're proud to have been a part of its journey from concept to category leader." Life360's acquisition of Nativo will unite its rich first-party family and location insights with Nativo's advanced advertising technology and publisher network, helping brands reach families with relevant messages across more channels. The transaction is expected to close in January 2026, subject to customary closing conditions. About Cie Cie is a venture studio that serves as an innovation lab and accelerator for bold entrepreneurs who want to transform disruptive ideas into thriving ventures. Cie blends Silicon Valley DNA with the business maturity of serial entrepreneurs, seasoned venture capitalists, and Fortune 500 executives. Combined with the team's strategic and operational expertise in technology, product development, brand building, and customer acquisition, Cie consistently drives positive outcomes across a wide range of business challenges. Cie's venture portfolio includes Cie Games (acquired by Glu Mobile), ASAP Tire (acquired by Tire Rack), Titan School Solutions (acquired by LINQ), Nativo (acquired by Life360), Performa Labs, Apollo Education Systems, Divine Roots, and a growing list of emerging startups. Cie's leadership team has served key roles at companies such as Amazon, eBay, Yahoo!, Overture, Pepsi, Nestlé USA, Saks Fifth Avenue, Goldman Sachs, Hearst, and Internet Brands.

Life360 stock sinks on shift to advertising with acquisition. Family safety and connection service Life360 (LIF) beat Wall Street's sales and earnings targets for the third quarter. But a major acquisition drove Life360 stock lower Tuesday. The San Mateo, Calif.-based company late Monday said it earned 11 cents a share under generally accepted accounting principles, or GAAP, in the third quarter. In the year-earlier period, it earned 9 cents a share. On an adjusted basis, Life360 earned 28 cents a share on sales of $124.5 million in the September quarter. Analysts polled by FactSet had expected adjusted earnings of 17 cents a share on sales of $119.8 million. On a year-over-year basis, Life360 earnings rose 4% while sales increased 34%. Life360 ended the third quarter with 91.6 million monthly active users, up 3.6 million from the second quarter. However, analysts were expecting 94 million monthly active users. Life360 exited Q3 with 2.7 million Paying Circle members, vs. 2.5 million in Q2. Life360 provides technology for tracking family members, pets and valuables. It sells small tracking devices than can be attached to key chains, backpacks and other items or slid into school IDs, passports, wallets and other thin spaces. Life360 stock tumbles on Nativo acquisition. In other news, Life360 said it is acquiring Nativo, an advertising technology company, for $120 million in cash and stock. The transaction is expected to close in January. Investment bank UBS lowered its price target on Life360 stock to 110 from 120 but kept its buy rating. In a client note, analyst Chris Kuntarich said the Nativo acquisition and recent capital raise could signal more low-margin ad-tech deals ahead. Meanwhile, a slowdown in core subscriptions is concerning, he said. On the stock market today, Life360 stock plunged 22% to close at 72.79. "Life360 delivered another record quarter in Q3 as more families made us part of their daily routines during the back-to-school season," Chief Executive Lauren Antonoff said in a news release. "Our strategy to build a platform that's relevant to more families in more ways continues to deliver - expanding from location and safety into richer everyday experiences that keep families connected and protected." The company raised its full-year revenue target to $474 million to $485 million from its prior guidance of $462 million to $482 million. The new midpoint of $479.5 million topped the consensus estimate of $475.8 million. Life360 stock has been trading below its 50-day moving average, a negative trading indicator, since Nov. 4. Follow Patrick Seitz on X at @IBD_PSeitz for more stories on consumer technology, software and semiconductor stocks.