NerdWallet

NerdWallet

Financial guidance platform for personal finance

About NerdWallet

Simplify's Rating
Why NerdWallet is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Differentiation

Industries

Fintech

Financial Services

Company Size

501-1,000

Company Stage

IPO

Headquarters

San Francisco, California

Founded

2009

Overview

NerdWallet offers a financial guidance platform that assists individuals in making informed money decisions. It provides resources and tools for users to find the best credit cards, improve credit scores, secure mortgages, and manage various financial products. The platform features detailed comparisons and expert advice on credit cards, personal loans, mortgages, and insurance, making complex financial concepts easier to understand through user-friendly calculators and educational content. Unlike many competitors, NerdWallet operates on an affiliate marketing model, earning revenue by partnering with financial institutions and receiving commissions when users sign up for products through their recommendations. This allows NerdWallet to offer its services for free while maintaining trust and transparency. The company's goal is to empower consumers to make smarter financial choices by providing comprehensive and accessible information and tools.

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Significant Headcount Growth
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Simplify's Take

What believers are saying

  • NerdWallet's mortgage revenue increased by 23% in Q1 2025, showing strong growth.
  • Partnership with Empower provides quick cash advances, appealing to consumers needing immediate funds.
  • Acquisition of Next Door Lending expands service offerings and market share in mortgages.

What critics are saying

  • Next Door Lending's past compliance issues could pose regulatory risks for NerdWallet.
  • Partnership with Empower may lead to scrutiny due to payday lending regulatory challenges.
  • Integration of Openbay services might dilute NerdWallet's brand focus on financial products.

What makes NerdWallet unique

  • NerdWallet offers personalized financial advice through its concierge mortgage comparison service.
  • The platform integrates car care services, enhancing user engagement with comprehensive solutions.
  • NerdWallet's Best-Of Awards build brand authority and consumer trust in personal finance.

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Funding

Total Funding

$236M

Above

Industry Average

Funded Over

3 Rounds

IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison
Coming Soon

Benefits

Health and wellness

Retirement support

True work-life balance

Career development

Employee resource groups

Employee engagement

Growth & Insights and Company News

Headcount

6 month growth

↑ 2%

1 year growth

↑ 4%

2 year growth

↑ 13%
National Mortgage Professional
May 7th, 2025
NerdWallet Sees 'Encouraging' 23% Mortgage Revenue Bump For Q1 2025

Back in January, NerdWallet launched the "NerdWallet Mortgage Experts" experience, a concierge service that allows consumers to compare rates across 60+ wholesale lenders with personalized support - a direct result of integrating Next Door.

Financial Times
Jan 2nd, 2025
NerdWallet Announces Winners of Its 2025 Best-Of Awards

SAN FRANCISCO-(BUSINESS WIRE)-Jan. 2, 2025- NerdWallet, Inc. (Nasdaq: NRDS), a personal finance website and app that provides financial guidance to consumers and small and mid-sized businesses (SMBs), today announced the winners of its 2025 Best-Of Awards.

OpenBay
Dec 1st, 2024
NerdWallet Users Unlock Smarter and Affordable Car Care with Openbay Partnership

By integrating Openbay's services into NerdWallet's platform, consumers can now address their car care needs alongside their financial planning.

National Mortgage News
Nov 1st, 2024
Nerdwallet buys Next Door Lending for $1M

Nerdwallet acquired Next Door Lending, a mortgage brokerage owned by Jonathon Haddad, CEO of the Association of Independent Mortgage Experts, for $1 million. The deal closed on Oct. 1, with potential performance-based earnouts of up to $3.5 million for certain NDL employees. NDL is expected to contribute 1%-2% to Nerdwallet's Q4 revenue growth. Four months before the sale, NDL was fined $45k by a Pennsylvania regulator for operating without a license.

National Mortgage News
Oct 31st, 2024
FHA aims to allow part-time underwriters in effort to boost program

M&A Nerdwallet acquires mortgage brokerage owned by AIME CEO Nerdwallet purchased Next Door Lending for $1 million, SEC filings show.

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