Nike

Nike

Designs and sells athletic footwear and apparel

About Nike

Simplify's Rating
Why Nike is rated
A-
Rated A on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Consumer Software

Social Impact

Consumer Goods

Company Size

10,001+

Company Stage

IPO

Headquarters

Beaverton, Oregon

Founded

1964

Overview

Nike creates and sells footwear, apparel, equipment, and accessories for athletes and everyday consumers. The company focuses on stylish and performance-oriented products, building strong brand loyalty through continuous innovation. Nike generates revenue through its retail stores, online platforms, and endorsements from athletes, while also offering a membership program for exclusive access to products. Committed to sustainability, Nike aims to reduce its environmental impact and promote social responsibility.

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with TeamSnap boosts brand loyalty in youth sports communities.
  • Cassie Criddell's appointment signals strategic expansion in Europe's lifestyle segment.
  • Shoe Finder Program aligns with personalized shopping trends, increasing conversion rates.

What critics are saying

  • Emerging sportswear brands use digital marketing to capture market share.
  • Consumer backlash over synthetic materials as sustainability becomes crucial.
  • Counterfeit Nike products on online marketplaces dilute brand value.

What makes Nike unique

  • Nike's Shoe Finder Program offers personalized shopping, enhancing customer satisfaction.
  • Dazed Maxx zine engages subcultures, strengthening Nike's brand among niche groups.
  • Nike's ACG Inflatable Jacket revival taps into nostalgia, appealing to diverse customers.

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Funding

Total Funding

$6.7M

Above

Industry Average

Funded Over

1 Rounds

Post IPO Equity funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Equity Funding Comparison
Coming Soon

Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Company News

Dazed Digital
Mar 28th, 2025
Introducing Dazed Maxx, a new zine spotlighting the subcultures of sport

On Monday, April 7, Dazed and Nike will launch Dazed Maxx, the first-ever US edition of Dazed.

Complex
Mar 28th, 2025
How to Buy the Togethxr x Nike Apparel Collection

Nike is looking to further highlight the growth of women's sports through its latest partnership with female-focused media company Togethxr.

Trend Hunter
Mar 25th, 2025
Textural Canvas Lifestyle Sneakers

Nike introduces its new Canvas pack comprised of variations of the Air Force 1 Low sneaker model.

Diary Directory
Mar 25th, 2025
Nike appoints Jordan Brand London Marketing Director

Cassie Criddell, previously Head of Marketing at Frasers Group, has been appointed Jordan Brand - London Marketing Director at Nike.

Bizjournals
Mar 24th, 2025
Nike Asia Pacific VP named CEO of surfing brand

Last week, Nike announced Chief Strategy and Transformation Officer Daniel Heaf and Chief Communications Officer KeJuan Wilkins had left the company.

Recently Posted Jobs

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Nike is Hiring for 385 Jobs on Simplify!

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Lead Designer - Mens GFB Apparel Graphic Design

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See All Jobs

Nike is Hiring for 385 Jobs on Simplify!

Find jobs on Simplify and start your career today

💡
We update Nike's jobs every few hours, so check again soon! Browse all jobs →

People Also Viewed

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JD Sports

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