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Nile Fresh (Nile.ag) is a digital marketplace in Africa that connects buyers, producers, and suppliers in the fresh produce and agricultural inputs space. It enables direct, secure transactions across the food value chain, with live inventory viewing, price discovery, and instant ordering for buyers. Farmers list produce, set prices, and receive payment within 24–48 hours, improving cash flow and keeping premises cash-free. For inputs, farmers get real-time pricing and access to suppliers and experts, with tailored finance options via offtake relationships. Suppliers gain access to South Africa’s top fresh produce farmers and a new digital channel to boost brand visibility. Quality assurance is supported by partnerships with leading food inspectors and producer vetting. The company’s goal is to facilitate efficient, transparent, and compliant transactions and logistics among buyers and sellers, guided by international best practices, to strengthen Africa’s food value chain.
Industries
Food & Agriculture
Data & Analytics
Enterprise Software
Financial Services
Company Size
11-50
Company Stage
Early VC
Total Funding
$15.7M
Headquarters
Johannesburg, South Africa
Founded
2020
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Total Funding
$15.7M
Above
Industry Average
Funded Over
2 Rounds
Centurion-based startup Nile.ag, founded in 2021, is transforming African agriculture through digital innovation. In July 2025, it secured $11 million in Series A funding led by Cathay AfricInvest Innovation Fund, totaling $17 million raised. Nile's platform enhances trade, transactions, and logistics, reducing intermediaries for fairer prices. With new strategic hires, Nile is poised to expand its impact across Africa, empowering farmers and streamlining the agricultural value chain.
AfricInvest, via its Cathay AfricInvest Innovation Fund, led a R200m funding round for Nile.ag, an AgTech platform, with co-investment from FMO and support from Platform Investment Partners. Nile, founded by Louis de Kock, Eugene Roodt, and Rick Kleynhans, enables digital trading for farmers. The funding will boost Nile's growth in Southern Africa, expand its marketplace, and launch new financing solutions, enhancing market access and reducing risks for farmers.
Nile.ag, a South African agricultural technology platform, has secured R200 million (US$10.6 million) in funding to expand its services across Southern Africa.
Nile.ag, a South African agri-tech platform, raised $10.6 million to expand in Southern Africa. The funding was led by Cathay AfricInvest Innovation Fund, with FMO and Platform Investment Partners also participating. Nile, founded in 2021, has traded over 225,000 tons of produce and plans to double this. The funds will scale operations, grow its agricultural inputs marketplace, and introduce new financing solutions. Nile aims to enhance farmer livelihoods through digital trade and financial access.
Across many developing markets, farmers of all types struggle to find fair pricing and straightforward trading practices, as middlemen along the supply chain tend to complicate dealings and add costs.South Africa-based Nile operates a marketplace aimed at simplifying this process by digitizing interactions and, through its online marketplace, facilitating more direct relationships between farmers, suppliers, and buyers.This enables farmers to negotiate fairer prices for their products and to reach customers faster.Cofounder Louis de Kock experienced supply chain inefficiency and fragmentation first-hand growing up on. a farm in South Africa.In response, he and the rest of the Nile crew “set out to build an online marketplace that would enable farmers to trade transparently and at a lower cost, while limiting the amount of food waste through the supply chain,” de Kock tells AgFunderNews.Starting initially as a marketplace for produce sales, Nile has since evolved into a full agribusiness platform that offers everything from fertilizer to financing. Farmers can not only trade produce across multiple regions, but also directly access supplies from manufacturers thanks to Nile’s Inputs Marketplace.Companies such as Nile are in AgFunder’s Ag Marketplaces & Fintech investment category, which grew 77% in developing markets in 2024, according to AgFunder data. [Disclosure: AgFunderNews’ parent company is AgFunder.]With a total funding of $561 million across 96 deals, the category represented 49% of all upstream funding in developing markets in 2024.As de Kock explains below, this is to be expected, given the given the fragmented nature of most developing nations’ agricultural industries.AgFunderNews (AFN): What motivated you to start the company?Louis de Kock (LDK): I grew up on a vegetable farm in central South Africa. It was apparent that the way fresh produce is traded through traditional markets, with multiple layers of intermediaries between farmers and end consumers, is exactly the same as the way my grandfather traded produce, despite all the technological and logistical advances.We set out to build an online marketplace that would enable farmers to trade transparently and at a lower cost, while limiting the amount of food waste through the supply chain.AFN: What are the top services you offer farmers?LDK: What began as a marketplace for streamlining fresh produce sales has evolved into a comprehensive digital farmer ecosystem.Today, Nile offers agricultural supplies, financing, and data services all under one platform. Farmers can seamlessly manage their entire agricultural cycle—from ordering seeds and fertilizer for planting to procuring packaging materials post-harvest—with financing enabled through Nile’s banking partnerships.The platform’s integrated approach allows farmers to sell their harvested crops through Nile’s marketplace to local and international buyers, guided by comprehensive data services, with the option to receive instant payment upon delivery.AFN: In which African markets do you currently operate?LDK: We connect farmers based in Southern Africa, with buyers across Africa using road, air and sea freight
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Industries
Food & Agriculture
Data & Analytics
Enterprise Software
Financial Services
Company Size
11-50
Company Stage
Early VC
Total Funding
$15.7M
Headquarters
Johannesburg, South Africa
Founded
2020
Find jobs on Simplify and start your career today