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OVO Energy

UK energy supplier with tariffs

Overview

OVO Energy is a UK-based energy supplier that provides electricity and gas to residential customers with fixed and variable tariff options. It emphasizes fair, transparent pricing and customer service while promoting sustainability. Its product model centers on selling energy and offering related services; it differentiates itself through its commitment to planting 1 million trees annually and by leveraging technology to improve the customer experience, including simple pricing and digital tools. The company supports renewable energy adoption with products like heat pumps and other tech-driven solutions to reduce carbon footprints. OVO’s goal is to compete on value and service while driving the transition to cleaner energy, aiming to grow its customer base by delivering straightforward pricing, reliable support, and sustainable initiatives.

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About OVO Energy

Simplify's Rating
Why OVO Energy is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

EnergyConsumer SoftwareFintechFinancial Services

Company Size

1,001-5,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$568.9M

Headquarters

Bristol, United Kingdom

Founded

2008

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What believers are saying

  • OVO launched its October 27, 2026 Extra Support Package for winter demand.
  • Since 2022, OVO has delivered £220m support and helped 69,000 customers last year.
  • October 8, 2026 completion under E.ON unlocks cross-selling across 9.6 million homes.

What critics are saying

  • Ofgem’s June 2026 settlement exposed PPM monitoring failures between 2018 and 2024.
  • Regulators found OVO’s staff training and PSR processes failed vulnerable customers.
  • E.ON integration risks customer churn and duplicate roles through 2027.

What makes OVO Energy unique

  • E.ON’s October 2026 acquisition gives OVO deeper capital and distribution scale.
  • Kaluza powers OVO’s billing and energy management stack across retail operations.
  • OVO’s 2026 support network spans 2,500 organizations through Lightning Reach.

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Funding

Total Funding

$568.9M

Above

Industry Average

Funded Over

3 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Life Insurance
  • Paid Vacation
  • Performance Bonus
  • Flexible Work Hours
  • Gym Membership
  • Health Savings Account/Flexible Spending Account

Growth & Insights and Company News

6 month growth

0%

1 year growth

0%

2 year growth

0%
OVO Energy
Oct 27th, 2026
OVO's Extra Support Package is now open to help the most vulnerable customers save up to £300 a year on their energy.

OVO's Extra Support Package is now open to help the most vulnerable customers save up to £300 a year on their energy. Media Centre OVO 27 October 2026 | OVO * OVO's new Extra Support Package is now live, focussing on targeted, bespoke support for customers facing the greatest financial challenges this winter. * This year's package is tailored to individual needs, offering eligibility-based assistance ranging from free energy-saving appliances and direct financial support, to debt relief, debt advice, and access to support from 2,500 organisations through Lightning Reach. * Depending on eligibility and a customer's tailored package, they could save up to £300 per year on their energy. * As part of the launch, OVO is hosting a series of in-person OVO in the Community events across the UK - beginning this week in Swansea and Newport - helping customers to identify and understand the support available to them. Tuesday 27 October, London: OVO's Extra Support Package for 2026/2027 is now open for applications, providing crucial assistance to customers who need it most this winter and beyond. With the energy price cap having increased this autumn and further increases predicted for January, millions of households across the country are facing serious concerns about keeping their homes warm this winter. OVO is continuing to step in with direct, targeted aid - including energy-efficiency advice, debt support, and free energy saving and warming products - to ensure support reaches families who need it most. While support is on offer all year round, applications for this year's enhanced winter support open today, Tuesday 27 October. Rather than a one-size-fits-all approach, OVO's specialist teams will work directly with customers to build a tailored package of support tailored to their specific circumstances, which could save customers up to £300 per year. Since 2022, OVO has provided £220m in support and helped 69,000 customers last year alone, offering measures such as heated blankets, smart plugs, and energy efficiency kits. Supporting customers over winter The package is being delivered across the UK through the following key targeted offerings*: * Free energy saving products: This includes rechargeable hot water bottles, thermos flasks, heat pads, LED light bulbs, smart plugs, and replacement white goods. Heated throws - which cost approximately 3p per hour to run - will also be available. * Financial support: This includes direct credit top-ups of £150 (in addition to eligible customer's Warm Home Discount) and extended repayment plans. * Debt relief and advice: Supporting customers with complex or energy specific debt. * Income maximisation: Supporting customers to identify missing benefits and break the fuel poverty cycle. * Access to Lightning Reach: Partnering with Lightning Reach to give customers access to support from 2,500 organisations offering financial advice. In-person community events Across autumn and winter, OVO will host a series of regional, in-person OVO in the Community events across the UK, starting this week in Swansea and Newport. At the events, OVO customers can speak to OVO's specialist advisers and energy experts and find out what support - including free energy-efficient products, warming appliances, and debt support - is available to them. Advisors will be on hand to assess eligibility face-to-face and help customers apply for the specific energy-saving and warming products that best suit their household needs. The events are also open to non-OVO customers who are also interested in receiving energy-efficiency and debt advice. Supporting charities and communities across the UK OVO is providing support for charities and organisations on the frontline of the cost of living crisis, including: * StepChange * Warm Welcome * Citizens Advice Plymouth * IncomeMax * Charis * Lightning Reach * National Support Network. Laura Bradley, Warm Home Discount Lead, OVO commented: "We know that this time of year brings immense pressure to households up and down the country. That's why we're committed to not just offering short-term relief, but delivering deep, targeted support that makes a lasting difference. By bringing our teams directly into the heart of communities, we can help people access the tools, advice, and financial support they need to stay warm, safe, and in control of their bills this winter." Vanessa Northam, Partnerships Director, StepChange Debt Charity commented: "Keeping homes warm is a challenge for many households every winter. But with energy prices remaining exceptionally high and further increases expected, the months ahead could be among the toughest yet. "OVO is setting a strong example across the energy sector by supporting customers in financial difficulty. Its direct assistance can help ease the pressure of high energy costs, while its established referral pathway with StepChange connects customers experiencing financial difficulty with free, impartial debt advice that delivers the best solution for their unique circumstances." Daniel Peters, Senior Operations Manager Utilities, Citizens Advice Plymouth, commented: "OVO Energy Group continue to see rising energy and fuel costs driving inflation, which has traditionally pushed the most vulnerable customers into financial hardship. However, the impact is now being felt more widely, with many people who may not previously have required support now seeking information, advice, and assistance. "It is encouraging to see OVO's continued commitment to supporting these customers, alongside the strong partnerships working together with a shared goal of helping people through what is expected to be another challenging winter. "The support provided through these partnerships plays a crucial role in delivering financial relief, improving wellbeing, and helping customers access the guidance and practical next steps they need during difficult times." Rhiannon Sheridan, CEO at Lightning Reach said: "Too many people miss out on help simply because it's hard to find, and harder to apply for. OVO's Extra Support package brings a full range of support into one place. Together, we can make sure people get all the help they need, with one simple application." David Barclay, CEO, Warm Welcome said: "Winter can be an incredibly difficult time for people facing financial pressures, particularly when the cost of heating their homes means they have to make impossible choices about staying warm. No one should face winter feeling isolated or unsure where to turn for support. "We're incredibly grateful to OVO for their generosity and commitment over the past three years. This long standing partnership plays an important role in helping us raise awareness of the support available and reach more people who may be struggling this winter. By working together, we can help ensure that people not only have access to practical support, but also know that they are not alone." To support customers further, OVO is also partnering with Nesta on the Money Saving Boiler challenge, encouraging UK households to make the simple change of lowering their boiler flow temperature to 60°C to shave approximately £57 off their energy bill each year. Visit Nesta's dedicated website for more information and instructions on how to lower your boiler flow temperature this winter. OVO is also calling for a social tariff to protect those who cannot afford to heat their homes through the sustained period of high prices to come. While OVO welcomes the government's existing winter support - including the £150 Warm Home Discount, Winter Fuel Payments worth between £200 and £300, and the VAT reduction to 0% on domestic electricity bills - a targeted social tariff represents the most effective long-term solution to provide sustainable protection and ensure vulnerable households stay warm and safe. Notes to editors: *Support subject to eligibility. Applications for products including hot water bottles, thermos flasks, heat pads, LED light bulbs, smart plugs and replacement white goods will be available to apply for from Monday 2 November. To find out more and apply for support please click on the link below: https://www.ovoenergy.com/extra-support About OVO: In 2009, OVO was born to make energy better for people and the planet. Today, OVO is trusted by around four million customers with their home energy. OVO was acquired by E.ON in October 2026. There is no immediate change for customers of E.ON Next or OVO. Existing tariffs are honoured in full, customer service channels continue as they are, and customers will be given plenty of notice of any future change that affects them.

Energy Digital
Oct 24th, 2026
Fuse, OVO, Rystad, Jackdaw: this week's top energy stories.

Fuse, OVO, Rystad, Jackdaw: this week's top energy stories. October 24, 2026 This week's top stories include Fuse's plug-in solar and storage system, OVO's executive reshuffle, the UK's approval of the Jackdaw gasfield and more Fuse Energy has made its new plug-in solar and storage system, Jules, available for pre-order, with potential savings for UK households of £330 per year Solar is currently the cheapest source of electricity in the UK, yet fewer than 10% of households across the country currently have solar panels. That is a huge missed opportunity not only for Britons struggling with the cost of energy but for the UK Government, whose ambitious net zero goals depend on nationwide decarbonisation. Fuse Energy, Europe's fastest growing energy company, has a solution that could put solar power in the hands of millions more UK citizens. The London-based firm has today announced that Jules, a first-of-its-kind plug-in solar and battery storage system, is now available for pre-order in the UK. OVO's senior leadership team has been restructured, with ex-E.ON executives Anthony Ainsworth named CEO, Christopher Shead as COO and Richard Brooks as CCO OVO is undergoing a significant executive reshuffle following the completion of its acquisition by E.ON, with three senior appointments signalling a new chapter for the UK energy supplier. Anthony Ainsworth, formerly Chief Operating Officer of E.ON UK's industrial and commercial business, will take over as OVO's CEO. Christopher Shead, previously Director of Customer Operations at E.ON UK, becomes Chief Operating Officer, while former E.ON UK Finance Director Richard Brooks takes on the role of Chief Commercial Officer. Anthony succeeds Chris Houghton, who returned to lead OVO's retail energy business in November 2025 following spells at the company between 2014-2018 and 2020-2021. The appointments follow the Competition and Markets Authority's clearance of E.ON's acquisition on 1 October 2026, with the transaction formally completed a week later. Rystad Energy's Global Energy Scenarios 2026 finds energy security, not just climate policy, now sets the pace of the transition, led by electrification In 2021, Russia supplied around 36% of Europe's gas imports. By 2025, that figure had fallen to around 7.5% as a direct result of Russia's invasion of Ukraine in 2022. Over the same period, Europe's imports of American LNG rose from 6% to around 21%. That shift helps to explain why the global energy system has coped with the Strait of Hormuz crisis better than many feared, according to a new report from Rystad Energy, one of Europe's foremost energy intelligence institutions. Jon Ødegård Hansen, Senior Vice President and Head of Energy Systems at Rystad Energy, says the report was built around the uncertainty that has dominated global energy markets throughout much of the 2020s. "Over the past five years, global energy markets have weathered two severe energy crises," he explains, referencing the Russia-Ukraine war and the US-Israel-Iran war. "Both had long been seen as major risks to the global energy system, yet so far they have played out quite differently than many expected." Shell and Equinor's Adura joint venture wins consent for Jackdaw, as the UK weighs energy security against net zero ambitions after a lengthy legal battle The UK Government has officially approved drilling in the Jackdaw gas field in the North Sea, ending years of legal and political wrangling. Energy Secretary Miatta Fahnbulleh authorised the regulator to grant consent to Adura, the Shell and Equinor joint venture that operates the field, located 150 miles east of the Aberdeenshire coast. Adura expects production of gas to begin within a mere matter of weeks. The Energy Secretary said the decision would support the country's energy security with homegrown gas this winter, though several commentators have argued otherwise. The Conservative government first approved Jackdaw in 2022, but the courts later found that the emissions from burning the gas had to be assessed before production could begin. That Supreme Court ruling in the Finch case sent Jackdaw and the Rosebank oil field back through the regulatory process, which has taken years. Before taking office in the summer of 2024, the Labour government had pledged not to approve new drilling licences in the North Sea, though this decision by the Burnham administration reneges on that initial promise. Since succeeding Sir Keir Starmer this summer, Prime Minister Andy Burnham has repeatedly vowed to take a "pragmatic approach" to decisions over drilling in the North Sea, which has been a cause célèbre amongst environmentalists and energy insiders alike. The UK's onshore wind applications have hit a peak, with RenewableUK welcoming the revival but Caeli warning grid access and site quality decide delivery Developers are lodging plans for onshore wind farms in England at a rate not seen in ten years. About 45 applications were submitted in the year to March 2026, according to an analysis of government data done recently by The Guardian. That is the highest annual total since the Conservatives' de facto ban on new onshore projects took hold in 2015. Labour dropped the restrictions within days of taking power just over two years ago, with former Chancellor Rachel Reeves calling the Tory ban "absurd". Since then, the effect on the planning pipeline has been stark. Before the election in 2024, applications covered about 9MW of onshore wind a month in England, measured on a 12-month rolling average. By the start of this year, that figure had reached about 36MW a month. The low point came before September 2023, when Conservative ministers first began easing planning rules and applications averaged around 1MW a month. Executives. * Andy Burnham Prime Minister of the United Kingdom * Anthony Ainsworth Chief Executive Officer * Christopher Shead Chief Operating Officer * Richard Brooks Chief Commercial Officer Company Portals

ClimateAction.Tech
Oct 21st, 2026
Responsible AI series - real-time carbon intelligence.

Responsible AI series - real-time carbon intelligence. If you watch the news, you've probably seen the growing controversy around data centres, with local communities pushing back against new developments and governments in some countries beginning to regulate the industry. Yet despite all this attention, Climate Action is becoming better and better at making computing feel almost weightless. Calling it "the cloud" certainly hasn't done Climate Action any favours, because it makes the whole thing sound almost ethereal, which is pretty much how Climate Action experience technology today. You click a button or ask an AI model a question, and something happens almost magically, instantly. Of course, Climate Action know there's a very physical system behind all of this, with machines consuming electricity, generating heat that needs to be managed, and relying on data centres, networks and hardware that require resources to build and operate. But it's easy to forget about those consequences when Climate Action is using technology, and perhaps even easier when Climate Action is designing and building it. While Climate Action is becoming more aware of the environmental footprint of digital products, the people making decisions about how those products work rarely have the information they need to understand how their choices contribute to it. And I think this is one of the most interesting challenges facing digital sustainability today. Traditional carbon accounting helps Climate Action understand what happened by collecting data, calculating emissions and reporting on performance, often months after the decisions responsible for those emissions were created. By then, an infrastructure choice may have been locked in, an AI model deployed or an inefficient process repeated millions of times, leaving Climate Action to work out retrospectively what could have been done differently. This is what Climate Action explored during a recent Responsible AI session organised by ClimateAction.tech in partnership with ustwo, where I was joined by James from GreenPixie and Mark from OVO. Climate Action looked at how environmental information could become more useful if it were available while decisions are being made, and how that might change the way Climate Action design, build and operate digital products. GreenPixie: making infrastructure impacts visible. James Hall, Head of GreenOps and Tokenomics at GreenPixie, explained how they're working to make energy consumption, carbon emissions and water use as accessible and granular as the cost information organisations already receive from cloud providers. GreenPixie helps organisations compare the impact of different infrastructure configurations, computing resources and AI models by connecting cloud usage data with environmental modelling, giving engineers the information they need to make more efficient choices. This is an excellent example of how to make environmental performance part of the same conversations where cost, security and performance are already considered. This helps organisations move away from treating sustainability as a separate concern to be examined only once the decisions have been made. Check out Greenpixie's work here. OVO: turning environmental data into operational improvements. Mark Buss, Senior Digital Sustainability Manager at OVO, shared how they use carbon data to identify inefficiencies across its cloud infrastructure and better understand the footprint of its AI tools. He brought some great examples that demonstrated how greater visibility can help teams identify practical opportunities to reduce resource consumption, from unnecessary computing activity to inefficient database queries. OVO is also working with GreenPixie to estimate the impact of different AI tools and models, combining the usage information available from providers with environmental data to understand where emissions are coming from and support conversations about how to reduce them. At ustwo, Climate Action has been exploring what happens when environmental information reaches developers while they're working. Together with computer science students and academics at the University of Bristol, Climate Action developed PRISM, an open-source extension for Visual Studio Code that estimates the energy consumption and carbon emissions associated with AI activity and makes those estimates visible directly within the development environment. PRISM allows developers to better evaluate which models to use and for what, explore their estimated impact over time and receive immediate feedback on individual interactions, helping them recognise patterns and question whether different approaches might reduce unnecessary resource consumption. Making sustainability a more important part of the decision making process. Sustainability reporting has been an important first step in helping Climate Action understand the carbon footprint of digital technology, but environmental data becomes far more useful when it reaches the people who can make decisions that impact that footprint at the right time. Of course, Climate Action need to recognise that the digital product industry and individual developers can only influence part of the picture. Cloud and AI providers have a responsibility to build and operate their infrastructures responsibly and disclose more meaningful environmental data so that Climate Action can actually figure out where the impact comes from and what needs to be done to reduce it. But it's also important that organisations building digital products consider environmental performance alongside cost, functionality and user experience. In all of this, Climate Action need to keep in mind that some of the most consequential decisions happen long before anybody starts writing code, when Climate Action is still deciding what to build, whether a product needs AI in the first place and if the value it creates justifies the resources required to deliver it. End notes. There is a real opportunity to make environmental information part of everyday decisions, allowing people to understand the consequences of different options while they still have the chance to influence them. If Climate Action can make that shift, carbon intelligence could become a standard part of how Climate Action define quality in digital products, and a practical part of how Climate Action design, build and operate them, helping Climate Action prevent unnecessary impacts. A full recap of the presentation will be available soon. Thanks to ustwo for their continuing support and partnership with CAT on the Responsible AI series. Keep an eye on its #announcements channel in CAT Slack and on its newsletter for further events.

Resolver
Jul 2nd, 2026
Free electricity? The smart meter schemes paying households to use electricity.

Free electricity? The smart meter schemes paying households to use electricity. July 02, 2026 With the recent OFGEM price cap rise, energy markets remaining volatile and household bills still painfully high, you are probably looking for any realistic way to reduce your energy costs. Now, some households are finding an unexpected solution and getting paid to use electricity. Across the UK, energy suppliers are expanding schemes that offer free electricity, cashback and discounted rates when renewable energy production is high. In some cases, you can effectively be rewarded for running appliances, charging your electric car or heating water during periods when the grid has surplus power. Discover more electricity prices It is one of the few genuinely positive developments in the energy market right now. The shift is being driven by Britain's growing reliance on renewable energy, particularly wind power. When conditions are especially windy, the UK can generate more electricity than consumers actually need. Traditionally, the National Energy System Operator (NESO) would pay wind farms to reduce output to prevent oversupply. Now, suppliers are increasingly trying to solve that problem by encouraging you to use the excess electricity instead. The result is a growing number of "flexibility schemes" designed to reward you for shifting when you use power. How the schemes work. Most energy suppliers already run programmes that notify you when electricity is free or significantly cheaper for a short period. You can then use that window to charge an electric vehicle, run your washing machine, use the dishwasher or heat your water tank. The offers are usually linked to periods of high renewable generation and lower overall demand. Other schemes work slightly differently and reward you for reducing electricity use during busy periods, helping suppliers ease pressure on the grid. In both cases, the principle is the same: if you can use electricity more flexibly, you may be able to reduce your bills. How you can access the schemes. In most cases, you will need a smart meter with half-hourly readings enabled. You should then check whether your supplier offers agile tariffs, EV charging tariffs or flexibility reward programmes. Major suppliers including Octopus Energy, Ovo, EDF and British Gas have all launched versions of these schemes. Discover more Dictionaries & Encyclopedias But you do not necessarily need to switch supplier, or even change tariff to take part. Platforms such as uSwitch now allow you to join certain flexibility programmes regardless of who currently supplies your energy. In some cases, you can connect your smart meter and receive alerts about upcoming energy-saving or cashback events while staying on your existing tariff. That makes these schemes far more accessible than many consumers realise, particularly if you want to test the potential savings without committing to a completely new energy deal. Are there any drawbacks? If you want to maximise the benefits from flexibility schemes, you will usually save more if you can shift larger amounts of electricity use to cheaper periods. That means households with electric vehicles, smart plugs, home batteries or automated heating systems often see the biggest rewards because they can more easily charge devices or run appliances when electricity prices fall. However, buying that technology can be expensive, and you may not save enough immediately to justify major upgrades purely for the schemes themselves. Most flexibility programmes also rely on smart meters and half-hourly usage data. You will usually need to agree to more detailed energy monitoring so suppliers can track when you use electricity and calculate rewards accurately. While suppliers say the data is only used to manage discounts and payments, you may still feel uncomfortable sharing more detailed information about your household energy patterns. Some tariffs also carry more risk than traditional fixed-rate deals. Agile and tracker tariffs can offer extremely cheap electricity during periods of high renewable generation, but prices can also rise sharply when wholesale markets become volatile, particularly during periods of geopolitical tension or energy supply disruption. That means you should understand exactly how the tariff works before moving away from the stability of a fixed-rate deal. There is also a practical consideration, in that, flexibility schemes work best if you can adapt when you use electricity. If your household relies heavily on energy during busy evening periods or you have less flexibility around your daily routine, your savings may be smaller. Why this still matters. Despite the drawbacks, these schemes highlight a major shift in how your energy bills may work in future. As more renewable power is added to the grid, suppliers increasingly need consumers to help balance supply and demand more efficiently. That means electricity pricing is likely to become far more dynamic, with costs changing depending on demand, weather conditions and renewable generation. If you are willing to adapt, that could create genuine opportunities to reduce your bills at a time when many households need savings wherever they can find them, and unlike many recent stories about rising energy costs, this is one area where you may finally be able to turn market volatility to your advantage. If you have any thoughts on this topic, or any consumer issues you would like Resolver Consumer Online Limited to cover, feel free to get in touch at [email protected].

Sharecast
Jun 3rd, 2026
Ofgem orders OVO to pay £10.4m over prepayment-meter failings.

Ofgem orders OVO to pay £10.4m over prepayment-meter failings. UK energy watchdog Ofgem said on Wednesday that OVO Energy has agreed to pay roughly £10.4m in redress after an investigation found that failings in its processes between 2018 and 2024 may have put prepayment-meter customers at risk. Ofgem, which has taken similar action against British Gas, said the settlement included a £7m payment into its voluntary redress fund, alongside £3.4m in customer credits and debt relief in lieu of compensation or formal penalties. "It is clear that OVO fell short in its support of vulnerable PPM customers, and it's right that they've taken action to improve their processes," said Cathryn Scott, director of market oversight and enforcement. Separately, Ovo will pay about £1.1m to customers in Scotland's Highlands and Islands after a review found certain rural households lacked adequate access to engineer support between January 2022 and April 2024. Reporting by Iain Gilbert at Sharecast.com

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