Omaze

Omaze

Online sweepstakes for charity fundraising

About

Omaze operates in the online sweepstakes market, allowing individuals to win unique prizes like celebrity meet-and-greets and luxury trips while raising funds for partnered charities. Participants purchase entries for a chance to win, with a portion of the proceeds going to charity, which helps these organizations generate significantly more funds than traditional fundraising methods. What makes Omaze different is its focus on creating memorable experiences that blend entertainment with philanthropy. The company's goal is to raise millions for various causes, benefiting both participants and charities.

Company Stage

Series C

Employees

11-50

Industries

Social Impact, Consumer Goods

Total Funding

$123.5M

Headquarters

Culver City, California

Founded

2012


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Simplify's Take

What believers are saying

  • Increased interest in experiential rewards boosts Omaze's market potential.
  • AI-enhanced marketing strategies can improve customer engagement and conversion rates.
  • Digital payment solutions facilitate easier transactions, potentially increasing participation.

What critics are saying

  • Increased competition may dilute Omaze's market share and growth potential.
  • Departure of CMO Eric Edge could impact marketing strategies and execution.
  • Reliance on high-profile partnerships poses risks if not renewed or interest wanes.

What makes Omaze unique

  • Omaze offers unique experiences, differentiating from traditional material-based sweepstakes.
  • The company partners with well-known charities, enhancing its credibility and appeal.
  • Omaze's marketing and content creation expertise maximizes fundraising impact for charities.

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Growth & Insights
Headcount

6 month growth

-10%

1 year growth

-19%

2 year growth

-66%

Benefits

Competitive compensation and benefits including attractive equity package.

We're committed to putting the health of our employees first and are currently working from home with a stipend for office setup, continuation of company events (virtual), and more.

We actively seek out diversity of thought and experience to drive innovation. We welcome difference of background, identity, and perspective and work hard to ensure that all people can bring their authentic self to work at all times.

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