It has never been so important for companies to give customer data top priority. Customers expect their data to be treated carefully, especially given the rise in digital transactions, more cybersecurity threats, and tighter laws. This expectation covers businesses of all kinds, from small startups to global corporations.Crucially, customers don’t care what size a business is, they want their data to be protected regardless. For small businesses, this means getting a professional liability insurance quote is absolutely essential, it can safeguard against claims connected to data breaches or mishandling of consumer information.Still, insurance is just one aspect. A thorough data protection plan calls for a combination of policy, technology, and staff awareness. Let’s find out more.Best Practices for Tech Startups to Guard Customer InformationEstablish Robust Cybersecurity PoliciesFast-changing cybersecurity risks mean that tech businesses have to keep ahead of attackers. Important security precautions include:Encrypting private client data guarantees that the material stays unreadable even if attackers have access

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More. While 99% of businesses plan to invest more in security, only 52% have fully implemented multi-factor authentication (MFA), and only 41% adhere to the principle of least privilege in access management.Adversaries, including nation-states, state-funded attackers and cybercrime gangs, continue to sharpen their tradecraft using generative AI, machine learning (ML) and a growing AI arsenal to launch increasingly sophisticated identity attacks. Deepfakes, tightly orchestrated social engineering and AI-based identity attacks, synthetic fraud, living-of-the-land (LOTL) attacks and many other technologies and tactics signal that security teams are in danger of losing the war against adversarial AI.“Identity remains one of the hairiest areas of security—in really basic terms: you need authorization (authZ: the right to access) and authentication (authN: the means to access). In computer security, we work really hard to marry authZ and authN,” Merritt Baer, CISO at Reco.ai, told VentureBeat in a recent interview.“What we have to do is make sure that we use AI natively for defenses because you cannot go out and fight those AI weaponization attacks from adversaries at a human scale. You have to do it at machine scale,” Jeetu Patel, Cisco’s executive vice president and chief product officer, told VentureBeat in an interview earlier this year.The bottom line is that identities continue to be under siege, and adversaries’ continued efforts to improve AI-based tradecraft targeting weak identity security are fast-growing threats