P

Pace

Online talk groups with live video

Overview

Pace creates online talk groups with live video for adults who want authentic, meaningful conversations. Members pay a subscription to join talk groups and participate in live video sessions, with data collection used to tailor targeted advertising. It stands apart by focusing on genuine, candid conversations in a mature 18+ community rather than broad, impersonal feeds. Its goal is to provide a space for real conversations online while earning revenue from subscriptions and advertising.

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About Pace

Simplify's Rating
Why Pace is rated
C-
Rated C on Competitive Edge
Rated C on Growth Potential
Rated D+ on Differentiation

Industries

Data & AnalyticsConsumer SoftwareSocial Impact

Company Size

11-50

Company Stage

Seed

Total Funding

$18M

Headquarters

California City, CA

Founded

2020

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Simplify's take

What believers are saying

  • January 2026 funding from Bryan Schreier extends runway and validates investor interest.
  • Founders and parents groups create repeat weekly usage, strengthening retention and subscription economics.
  • Mental fitness demand stays strong as loneliness rises, supporting paid social-wellness products.

What critics are saying

  • Pace’s 2024 shutdown report signals product-market fit failure and existential platform risk.
  • Mental-health trust failures trigger fast churn, especially if sessions feel shallow or unsafe.
  • Competing therapy-adjacent communities like BetterHelp and Calmify can outspend Pace on acquisition.

What makes Pace unique

  • Pace’s weekly small-group video format targets emotional connection, not feed-based social networking.
  • Licensed psychologists and facilitators embed structured support into peer conversations, not generic chat.
  • Founders from Pinterest and Affirm bring consumer-product instincts to a vulnerable category.

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Funding

Total Funding

$18M

Meets

Industry Average

Funded Over

2 Rounds

Notable Investors:
Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$8.2M
$13M
$15M
$30M

Growth & Insights and Company News

6 month growth

-4%

1 year growth

0%

2 year growth

-4%
FinSMEs
Dec 16th, 2021
Pace Raises $18M in Series A Funding

Pace, a San Francisco, CA-based modern support network that helps people connect with custom-matched strangers in groups moderated by world-class facilitators, closed a $13m Series A funding round

The Business Journals
Dec 15th, 2021
Pace receives financing of $18M in Series A

But support networks are critical for getting through difficult circumstances, and Pace Groups, a San Francisco startup that provides virtual peer-to-peer support groups as an alternative to therapy, has raised $18 million, including a $13 million Series A led by Pace Capital, Sequoia and BoxGroup.

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