Gap to use AI-assistant to hire seasonal workers. By Dalvinder Kular 26/10/2026 Fashion company gap has revealed it is using an AI-powered hiring assistant to help recruit seasonal staff for the festive period. The retailer introduced the AI tool, called Bridgette, in June as part of a pilot across more than 100 stores and six regional distribution centres. Built using AI platform from technology company Paradox and integrated with Workday Recruiting, Gap said the virtual assistant helps candidates search for roles, submit applications and schedule interviews through a mobile-based chat interface. Gap added almost 45,000 candidates have used Bridgette during the pilot, while the tool has scheduled more than 7,000 interviews for store managers. The company expects to receive around 200,000 applications for seasonal roles across its stores and distribution centres during the holiday period. Bridgette will support recruitment at all distribution centres and participating stores by answering candidate questions, arranging interviews, sending reminders and providing updates throughout the hiring process. Gap said the technology aims to reduce administrative work for managers while leaving interview and hiring decisions to store leaders, adding that it can help manage the "repetitive co-ordination" behind hiring while allowing the process to still feel personal. "Technology is successful when it helps people do their jobs better," said Sven Gerjets, chief technology officer at Gap. "Bridgette is a tangible example of its human-centred approach to AI. "The technology can work in the background to remove friction and keep the process moving, while our leaders focus on people, understanding what they can bring to the team and creating great experiences for our customers."

HR Executive: How Pandora turned a hiring bottleneck into $200 million in measurable value. How Pandora cut attrition and built a faster, more consistent hiring experience at scale. Article Quick Links Talk about tying staffing to revenue: Pandora calculated that improving their employee retention could equate €200 million in measurable value. At HR Tech Europe 2026, Pandora's Chief People and Planet Officer Byron Clayton took the stage to share how the company's new tech-driven recruiting model delivered real, quantifiable business impact. By partnering with Paradox to streamline their talent acquisition process, alongside layering in a Harver assessment, Pandora was able to cut attrition and build a faster, more consistent hiring experience at scale. Bringing two different, unique pieces of technology together is what created the right solution to meet Pandora's needs. It's improving the experience for the manager, but also for the candidate. Byron Clayton Chief People and Planet Officer at Pandora The results speak for themselves: * Time-to-hire dropped from 38 days to 15. * Attrition dropped 25%. * Candidate satisfaction rose to a 9.7 out of 10. For a comprehensive understanding of Pandora's TA strategy, check out the full article from HR Executive: Read this next The full HR Executive Article. Why Pandora's hiring transformation is worth millions.