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Penrod

Healthcare-focused Salesforce and Snowflake implementations

Overview

Penrod provides consulting services to implement and manage Salesforce and Snowflake solutions specifically for the healthcare and life sciences industries. The company uses pre-built components called Penrod Foundations to quickly set up cloud platforms that automate business processes and manage patient data. Unlike general IT firms, Penrod focuses exclusively on healthcare regulations and holds a high-level Summit Partner status with Salesforce. Their goal is to help medical organizations improve patient engagement and gain better data insights through customized digital tools.

Significant Headcount Growth

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About Penrod

Simplify's Rating
Why Penrod is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsultingEnterprise SoftwareHealthcare

Company Size

51-200

Company Stage

Late Stage VC

Total Funding

$8M

Headquarters

Milwaukee, Wisconsin

Founded

2012

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Simplify's Take

What believers are saying

  • Penrod’s 2026 site says it is hiring across sales, delivery, and technical architect roles.
  • Blogs in 2026 target HIPAA, Data Cloud, and Snowflake, signaling active product-market pull.
  • An $8 million Salesforce Ventures investment in February 2022 still validates the niche.

What critics are saying

  • Salesforce can disintermediate Penrod by expanding direct managed services and implementation teams.
  • Penrod’s 2026 hiring depends on hospital-system sales cycles, which stall under budget freezes.
  • Its tiny scale, roughly 59 employees in 2026, exposes it to client concentration shocks.

What makes Penrod unique

  • Penrod focuses only on healthcare and life sciences, not general-purpose Salesforce consulting.
  • Its 2026 site touts Salesforce plus Snowflake implementations for regulated health workflows.
  • Penrod’s 2026 careers page sells HIPAA-accredited expertise and Summit Partner status since 2016.

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Funding

Total Funding

$8M

Above

Industry Average

Funded Over

1 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Unlimited Paid Time Off
  • Flexible Work Hours
  • Hybrid Work Options
  • Remote Work Options
  • Paid Vacation
  • Paid Holidays
  • Sabbatical Leave

Growth & Insights and Company News

Headcount

6 month growth

5%

1 year growth

7%

2 year growth

5%
The Business Journals
Feb 3rd, 2022
Salesforce Ventures invested into Penrod in $8M on Feb 3rd 22'.

Milwaukee software consulting firm Penrod Inc. has raised $8 million from Salesforce Ventures and "a Milwaukee family office," according to a Thursday announcement.

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