Penrod

Penrod

Healthcare-focused Salesforce and Snowflake implementations

Overview

Penrod provides consulting services to implement and manage Salesforce and Snowflake solutions specifically for the healthcare and life sciences industries. The company uses pre-built components called Penrod Foundations to quickly set up cloud platforms that automate business processes and manage patient data. Unlike general IT firms, Penrod focuses exclusively on healthcare regulations and holds a high-level Summit Partner status with Salesforce. Their goal is to help medical organizations improve patient engagement and gain better data insights through customized digital tools.

About Penrod

Simplify's Rating
Why Penrod is rated
C+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Consulting

Enterprise Software

Healthcare

Company Size

51-200

Company Stage

Late Stage VC

Total Funding

$8M

Headquarters

Milwaukee, Wisconsin

Founded

2012

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Simplify's Take

What believers are saying

  • Salesforce Summit Partner status since 2016 attracts Fortune 500 healthcare clients.
  • $8M funding from Salesforce Ventures in February 2022 scales operations.
  • Partnerships with Conga, Formstack, Hyro enhance comprehensive solutions.

What critics are saying

  • Salesforce outages eliminate revenue; probability 15-25% in 12-24 months.
  • Accenture undercuts margins; Penrod lost Fortune 500 client in 2024.
  • Chris Widmayer departure destroys credibility; no succession plan exists.

What makes Penrod unique

  • Penrod Foundations for Health Cloud launched February 9, 2023, accelerates implementations.
  • Healthcare-specific Snowflake services unify EHRs, CRMs, and clinical systems.
  • HIPAA-compliant web tracking uses Snowflake to secure conversion data.

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Funding

Total Funding

$8M

Above

Industry Average

Funded Over

1 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Flexible Work Hours

Hybrid Work Options

Remote Work Options

Paid Vacation

Paid Holidays

Sabbatical Leave

Professional Development Budget

Conference Attendance Budget

Training Programs

Tuition Reimbursement

Wellness Program

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Relocation Assistance

Employee Referral Bonus

Parental Leave

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Childcare Support

Elder Care Support

Stock Options

Company Equity

Commuter Benefits

Meal Benefits

Mentorship Program

Legal Services

Employee Discounts

Company Social Events

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

0%
The Business Journals
Feb 3rd, 2022
Salesforce Ventures invested into Penrod in $8M on Feb 3rd 22'.

Milwaukee software consulting firm Penrod Inc. has raised $8 million from Salesforce Ventures and "a Milwaukee family office," according to a Thursday announcement.

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