Pipe17

Pipe17

Cloud-based ecommerce order automation platform

About Pipe17

Simplify's Rating
Why Pipe17 is rated
A
Rated A on Competitive Edge
Rated A on Growth Potential
Rated A on Rating Differentiation

Industries

Consulting

Enterprise Software

AI & Machine Learning

Company Size

11-50

Company Stage

N/A

Total Funding

$22.9M

Headquarters

Seattle, Washington

Founded

2019

Overview

Pipe17 provides a cloud infrastructure that focuses on automating omnichannel order operations for ecommerce businesses. It facilitates the seamless management of order and inventory across various channels without the need for coding expertise. This company is an excellent place to work because it supports major retail and ecommerce integration, demonstrating a strong position in retail technology. Its workforce benefits from a technologically robust environment that encourages problem-solving and operational efficiency, ideal for professionals seeking to advance in ecommerce solutions and technology.

💵
Funded Recently
Simplify Jobs

Simplify's Take

What believers are saying

  • Pipe17 raised $15.5 million to expand AI tools and hire its first COO.
  • The Seattle location provides access to a world-class logistics tech talent pool.
  • Pipe17's award-winning TikTok Shop integration enhances its social commerce capabilities.

What critics are saying

  • Increased competition from Seattle startups like Auger and Freightmate.
  • Market saturation in AI-powered order operations could challenge differentiation.
  • Leadership transition with new COO Kelly Goetsch may pose strategic alignment risks.

What makes Pipe17 unique

  • Pipe17 offers seamless orders-to-anywhere routing with real-time visibility and elastic scale.
  • Pipe17's AI agent, Pippen, enhances order operations for brands like Allbirds and UPS.
  • Pipe17's platform can be deployed in days, not months, unlike competitors.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$22.9M

Above

Industry Average

Funded Over

3 Rounds

Convertible funding comparison data is currently unavailable. We're working to provide this information soon!
Convertible Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-2%
Digital Commerce 360
Jan 13th, 2025
An order management vendor raises $15.5 million to build more AI tools

Pipe17 has received a $15.5 million funding round led by LFX Venture Partners, with participation from GLP and other investors.

SalesTechStar
Jan 10th, 2025
Pipe17 Raises $15.5M, Hires First COO

Pipe17 raised a $15.5 million Series A round and appointed Kelly Goetsch as its first COO. The company, a leader in AI-powered composable order operations, aims to transform commerce operations amid growing demand for omnichannel solutions. Goetsch, formerly of commercetools, brings expertise in MACH technologies. Pipe17's platform, featuring the AI agent Pippen, enhances order operations for brands like Allbirds and logistics providers like UPS, positioning the company for further growth.

GlobeNewswire
Jan 10th, 2025
Pipe17 Raises Series A, Brings on First COO As Demand for AI-Powered Order Operations Takes Off

SEATTLE, Jan. 10, 2025 (GLOBE NEWSWIRE) - Today, Pipe17, a leading provider of AI-powered composable order operations, announced a $15.5 million funding round, underscoring the company's rapid growth and strategic vision to transform commerce operations.

GeekWire
Dec 4th, 2024
A List Of Logistics Startups In Seattle, A ‘World-Class’ Hub For Supply Chain Software Talent

The Seattle waterfront and Port of Seattle properties, with a container ship and West Seattle in the background. (GeekWire Photo / Taylor Soper)Buoyed by longtime logistics giants such as Amazon and the rapid rise of trucking startup Convoy, the Seattle region has emerged as a major epicenter for supply chain software innovation.There are at least 15 startups in the Seattle area (listed below) that develop logistics software to help companies move and manage physical goods.The supply chain talent pool in Seattle has a unique blend of “technical skill and customer focus required to win in today’s economy,” said Jason Murray, a former Amazon vice president and co-founder of Seattle-based shipping logistics startup Shipium.That talent can be traced back to global corporations in Seattle such as Starbucks, Costco, Expeditors, and Amazon.The city has an abundance of “supply chain awareness,” said Dan Lewis, co-founder and former CEO of Convoy, a one-time darling of Seattle’s startup scene that raised investment from the likes of Jeff Bezos and Bill Gates. The digital trucking marketplace was valued at more than $3 billion before shutting down in 2023 and selling its assets to Flexport, which re-launched the platform this year and has a Seattle-area satellite office.The supply chain crisis during the pandemic, along with advances in mobile, AI, and other software-related technologies, has driven interest and funding to logistics startups, Lewis said. Lewis and his co-founder Grant Goodale cut their teeth at Amazon before launching Convoy in 2015.Other Amazon leaders have taken the startup leap into logistics in Seattle, including Dave Clark, the former Amazon Worldwide Consumer CEO who just raised $100 million for Auger, a supply chain tech startup.An Amazon electric van in Seattle. (GeekWire Photo / Kurt Schlosser)Clark, who was recently based in Dallas, returned to the Seattle area to launch Auger.“I think some of the best talent in the world for this particular problem space lives in Seattle,” he told GeekWire in October.Bryan Lacaillade is another former Amazonian now leading a Seattle-area logistics startup, launching Freightmate earlier this year.“Seattle’s logistics tech ecosystem is truly world-class and was the primary reason we chose to launch Freightmate here,” said Lacaillade, who previously worked at Flexport.Mo Afshar, CEO of Pipe17, a Seattle e-commerce operations startup, said the physical proximity to Amazon gives his company an advantage.“Amazon has defined a lot of what logistics means in the modern world, so being in the same city really makes a difference,” he said. Seattle has built a reputation around the country as a hub for logistics tech talent

GlobeNewswire
Apr 15th, 2024
Pipe17 Receives Best "Enterprise Tiktok Shop Integration Solution" Award From Tiktok Shop

SEATTLE, April 15, 2024 (GLOBE NEWSWIRE) -- Pipe17, a solution provider that helps omnichannel ecommerce businesses take control of their order operations, is proud to announce that it has been honored with the “Best Enterprise Integration Solution” award by TikTok Shop. This prestigious award recognizes Pipe17's excellence in delivering innovative and efficient integration solutions that empower enterprise-level TikTok Shop sellers to streamline their operations and achieve unparalleled success in the digital marketplace. “TikTok Shop’s recognition of our efforts is a significant milestone for Pipe17. Large-scale omnichannel sellers have unique requirements when it comes to integrating TikTok Shop into their existing order operations. This award underscores our commitment to providing top-notch solutions that enable ecommerce businesses—both sellers and fulfillment providers—to succeed with TikTok Shop,” said Mo Afshar, co-founder and CEO of Pipe17. “We are thrilled to receive this honor and see it as a testament to the hard work and dedication of our team.” Pipe17's built-for-ecommerce Order Hub stands out for its ability to simplify and streamline order operations for ecommerce businesses

Recently Posted Jobs

Sign up to get curated job recommendations

Pipe17 is Hiring for 0 Jobs on Simplify!

Find jobs on Simplify and start your career today

💡
We update Pipe17's jobs every 8 hours, so check again soon! Browse all jobs →