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Plakentia Vet

Largest Greek veterinary care network

Overview

Plakentia Vet builds Greece’s largest organized veterinary network by acquiring clinics and creating advanced centers that offer secondary, specialty, and 24/7 emergency care for companion animals. It operates as both a direct care provider and a referral hub for primary veterinarians needing access to advanced diagnostics (including MRI) and specialist treatments, with nine units plus a major hospital in Thessaloniki and the Vet In Progress diagnostic lab. The group expands through acquisitions—such as Plakentia Athens, Cyclades Veterinary Clinic, Volos Veterinary Specialists, and Vet In Progress—and new facilities, growing from €1.8 million in 2022 to a projected €20 million in revenue. Its goal is to become the leading veterinary network in Greece and the wider region, with planned expansion into Crete, the Peloponnese, Rhodes, and Cyprus.

Significant Headcount Growth

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About Plakentia Vet

Simplify's Rating
Why Plakentia Vet is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Healthcare

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Άλιμος, Greece

Founded

2015

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Simplify's take

What believers are saying

  • September 2026 coverage says turnover is approaching €12 million, up from €1.8 million.
  • UNIC partnered with Plakentia in July 2025, expanding training and research pipeline.
  • Karamouzis targets Crete, Peloponnese, Rhodes, and Cyprus for the next expansion wave.

What critics are saying

  • Greece's 24% VAT punishes veterinary care, pressures prices, and encourages cash underreporting.
  • Nine-unit integration strains standards, staff retention, and 24/7 coverage across regions.
  • A stalled acquisition pipeline leaves Plakentia dependent on SMERC funding for growth.

What makes Plakentia Vet unique

  • SMERC built Plakentia into Greece's first organized nationwide veterinary network by 2026.
  • Its Thessaloniki hospital runs Greece's first companion-animal MRI and specialized emergency care.
  • Vet In Progress gives Plakentia referral leverage through Greece's largest animal diagnostics lab.

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Benefits

  • Health Insurance
  • Professional Development Budget
  • Training Programs

Growth & Insights and Company News

6 month growth

1%

1 year growth

1%

2 year growth

1%
Startupper.gr
Jul 14th, 2026
SMERC invests $25M to create Greece's largest veterinary clinic network

SMERemediumCap (SMERC) has invested €22 million to create Plakentia Group, Greece's first organised nationwide network of veterinary clinics. The investment created the largest veterinary clinic network in the Balkans, comprising nine units across Attica, Thessaloniki, Volos, and the Cyclades. The group operates 24/7 with 200 hospital beds, 130 veterinarians, 10 operating theatres, and intensive care units. It employs advanced diagnostic equipment including CT and MRI scanners. SMERC developed the network through acquisitions of existing clinics and establishment of new facilities in Thessaloniki and Alimos. All units were integrated under common operational procedures and corporate standards. The investment focused on attracting specialised staff, repatriating Greek veterinarians from abroad, and upgrading facilities to match leading European veterinary hospitals. The group estimates turnover approaching €12 million in 2026.

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