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PlayOn! Sports

PlayOn! Sports

Live streams high school sports events

About

PlayOn! Sports focuses on high school sports media by providing live-streaming services for high school athletic events across the United States. The company operates the NFHS Network, a collaboration with the National Federation of State High School Associations, which aggregates sports media rights from various state high school athletic associations. This network allows schools to produce and broadcast their own sports events through the School Broadcast Program, significantly increasing the variety of content available. PlayOn! Sports differentiates itself from competitors by being the largest provider of high school sports live streams globally, catering specifically to the niche market of high school athletics. The company's goal is to enhance the visibility of high school sports, support student-athletes, and connect fans with their local teams through accessible media.

Company Stage

M&A

Employees

201-500

Industries

Consumer Software, Entertainment

Total Funding

$59.8M

Headquarters

N/A

Founded

2008


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Simplify's Take

What believers are saying

  • Strategic investment from KKR provides significant financial backing, enabling further growth and innovation.
  • The appointment of experienced executives like James Rosenstock as CFO and Michael Paull and Heather Friedland to the Board of Directors brings valuable expertise in media and technology.
  • The NFHS Network's ability to stream more high school sports events than any other company globally positions PlayOn! Sports as a leader in this niche market.

What critics are saying

  • The niche focus on high school sports may limit market size and growth potential compared to broader sports media companies.
  • Dependence on partnerships with state high school athletic associations could pose risks if these relationships are disrupted.

What makes PlayOn! Sports unique

  • PlayOn! Sports has a unique partnership with the National Federation of State High School Associations (NFHS), creating the largest direct-to-consumer high school sports media network in the U.S.
  • Their School Broadcast Program (SBP) empowers schools to produce and broadcast their own events, significantly expanding content availability and engagement.
  • The company's focus on high school sports, a niche but rapidly growing segment, sets it apart from broader sports media companies.

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Growth & Insights
Headcount

6 month growth

82%

1 year growth

106%

2 year growth

187%

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