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Overview
PlayOn! Sports (2080 Media, Inc.) runs the NFHS Network, the largest direct-to-consumer platform for high school sports in the United States. It aggregates live and on-demand events from state high school associations and combines them with content produced through its School Broadcast Program, which lets schools film and stream their own games. The product works by distributing streams to viewers via subscriptions and advertising, with additional licensing revenue from schools and associations. It differentiates itself by offering a broad, centralized catalog of high school sports content and by enabling schools to broadcast their events, creating more content than any other provider. The company’s goal is to expand access to high school sports streaming, support school broadcasts, and grow its audience and revenue across subscriptions, ads, and licensing.
About PlayOn! Sports
Industries
Consumer Software
Entertainment
Company Size
501-1,000
Company Stage
Series F
Total Funding
$62.8M
Headquarters
Atlanta, Georgia
Founded
2008
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Simplify's Take
What believers are saying
- Accedo expanded NFHS Network to more smart TV platforms on September 8, 2026.
- Sparkfly integration now ties school-sports audiences to measurable retail redemptions and purchases.
- PlayOn earned its fifth straight Inc. 5000 ranking on August 11, 2026, signaling growth.
What critics are saying
- California CPPA fined PlayOn $1.1 million in February 2026 over GoFan tracking.
- CPPA requires quarterly scans, board-reviewed risk assessments, and CCPA-compliant third-party contracts.
- A privacy backlash from schools and parents can kill ad-targeting, collapsing monetization by 2027.
What makes PlayOn! Sports unique
- PlayOn unifies GoFan, NFHS Network, and MaxPreps into one high-school sports stack.
- The August 2026 CIF deal locked California playoff and championship broadcast rights for ten years.
- NFHS Network streams 600,000 annual events, powered by automated cameras and student crews.
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Funding
Total Funding
$62.8M
Below
Industry Average
Funded Over
9 Rounds
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Unlimited Paid Time Off
401(k) Retirement Plan
401(k) Company Match
Hybrid Work Options
Flexible Work Hours
Company News
Accedo selected by PlayOn Sports to enhance NFHS Network... 08/09/2026 Accedo, global provider of video streaming software and services, has been selected by PlayOn Sports, a national leader in high school sports technology, to expand the NFHS Network to new smart TV and connected TV platforms, making its sports content accessible to more fans and families. The NFHS Network connects communities to high school sports, streaming over 600,000 live and on-demand events annually for more than 8,500 schools throughout the United States. Schools can broadcast with automated cameras and produce select events with student-led crews. Fans enjoy live and on-demand coverage and highlights of their favorite teams, wherever they are. The NFHS Network covers 27 regular-season and postseason sports, as well as other activities, celebrating the accomplishments of student-athletes, student-broadcasters, and schools across the country. Fans can watch online at www.NFHSNetwork.com or through the NFHS Network app on iOS and Android, along with Apple TV, Roku, Amazon Fire TV, and Google TV. In partnership with Accedo, the NFHS Network will be accessible on additional smart TV and connected TV platforms, with an enhanced streaming experience through Accedo's extensive expertise and award-winning OTT solutions. Albert Lee, Director, Strategic Accounts (Sports), Accedo, added: The NFHS Network is the go-to source for live and on-demand high school sports, with a dedicated fan base. Our work with the NFHS Network is about giving more fans a way to follow the teams that matter to them. Accedo will be at IBC from 11th - 14th September on booth 5.D76. To find out more, call by the booth or get in touch to book a meeting. 05/01/2027. Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be... 07/10/2026. 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KKR to pick up stake in entertainment ticketing platform BookMyShow. * 19 Aug 2026 Global private equity firm KKR will acquire a minority stake in online ticketing and event management platform BookMyShow, as the Indian company looks to scale its live entertainment business and deepen its full-stack entertainment offerings. Neither KKR nor BookMyShow disclosed any financial terms of the transaction in a joint statement. BookMyShow, operated by Bigtree Entertainment Pvt. Ltd, made early inroads into technology-enabled entertainment experiences in India when it began operations in 2007. Since then, it has evolved from a ticketing platform into a full-stack entertainment company with offerings across movies, live entertainment and experiences. BookMyShow, which is backed by Jungle Ventures, TPG, Accel, Elevation Capital, and Reliance Industries unit Network18, is present in over 700 towns and cities in India with partnerships across the entertainment industry. The transaction is subject to regulatory approvals. Akshay Tanna, partner and head of India private equity at KKR, said the PE firm would support BookMyShow in its next phase of growth in "India's out-of-home entertainment sector". "We believe BookMyShow will play an important role in advancing India's ambition to become a global entertainment hub and a premier destination for leading artists and acts from around the world," Tanna said. Ashish Hemrajani, founder and CEO, BookMyShow, cited KKR's global perspective, deep expertise and strong understanding of consumer businesses as invaluable aspects for their next growth phase. "The timing of this investment is particularly exciting, as we have significantly expanded our presence across the live entertainment landscape and are seeing the opportunity for India's entertainment economy to grow like never before," Hemrajani said. The investment banking arm of Avendus was the financial adviser to the transaction. Trilegal acted as legal advisor. Some of BookMyShow's live entertainment experiential shows in the past few years include Lollapalooza India, U2's The Joshua Tree Tour, NBA's debut games in India, Disney's Aladdin, Cirque du Soleil BAZZAR, shows by international artists such as Coldplay, Ed Sheeran, Travis Scott, Linkin' Park, John Mayer, Guns N' Roses, Post Malone, Def Leppard, Justin Bieber among others. BookMyShow also offers cinema and live ticketing, organic reviews, and BookMyShow Stream (TVOD), a home-grown transactional video-on-demand platform. For KKR, this marks an addition to its list of transactions so far in India, including Medicover India, Lighthouse Learning, Vini Cosmetics, Healthcare Global Enterprises, Darwinbox, and Rebel Foods. KKR's global media and entertainment investments include ByteDance, Epic Games, Simon & Schuster, Internet Brands, Chord Music Partners, PlayOnSports, OverDrive, and Superstruct.
California fined a Data Broker that demanded Social Security numbers to opt out. CalPrivacy hit LocateSmarter and Cybba with two enforcement orders in three days, and the first one reproduces the opt-out form that stopped almost everyone Published on August 19, 2026 Themes:CCPACybbaLocateSmarterdatabrokerfinefeeopt-outDROPCalPrivacy * CalPrivacy announced on August 11, 2026 that LocateSmarter LLC of Cedar Falls, Iowa must pay $116,490 and change its practices, in the agency's first CCPA decision against a data broker and the first case brought under both the CCPA and the Delete Act. * LocateSmarter's opt-out form required consumers to submit their full name, mailing address, and the last four digits of their Social Security number, and the order states that a mere handful of California's nearly 40 million consumers ever submitted a request. * Two days later, on August 13, the agency announced a $52,400 order against Cybba Inc. of Boston for failing to register with the Data Broker Registry by the 2025 deadline. If you wanted to stop LocateSmarter selling your personal information, the company made you type in part of your Social Security number first. The California Privacy Protection Agency announced on August 11 that the Iowa broker must pay $116,490 and overhaul how it handles opt-out requests, in the agency's first CCPA decision against a data broker. Worth being precise about what is new here, because the agency has been busy. CalPrivacy has brought more than a dozen enforcement actions against data brokers already, and it has issued CCPA decisions against American Honda, Todd Snyder, Tractor Supply, Ford and PlayOn Sports, plus a $12.75 million settlement with General Motors alongside the Attorney General. What had not happened until now is a data broker being hit under the CCPA rather than only under the Delete Act registration rules. LocateSmarter is the first company to catch both statutes at once. The order is worth reading in full, because the document reproduces the actual form. Three fields: full name, last four of your Social Security number, mailing address. To turn off the sale of your data, you had to hand over more of it. (This is a recreation and not the actual form.) The number that matters is not the fine. The order contains one line that does more work than the penalty does. Out of California's population of nearly 40 million consumers, a mere handful ever submitted an opt-out request to LocateSmarter. That is the mechanism working exactly as intended. Under the CCPA, a business cannot require a verifiable consumer request to opt out of sale, precisely because the potential harm from an imposter filing one is close to zero. The agency's finding is that asking for a Social Security number could intimidate people out of exercising a right they have, and that the company held other, less sensitive data points it could have matched on instead. Tom Kemp, CalPrivacy's executive director, said the Board imposed a substantial fine even though only a handful of consumers submitted opt-out requests, which he framed as the reason businesses need to take the right seriously for every Californian rather than for the few who make it through the form. What LocateSmarter was selling. The order lists it. Names, dates of birth, Social Security numbers, physical addresses, telephone numbers, email addresses, business and employment information, driver's license information, bankruptcy and litigation information, and military and deceased status. The company sold this through batch data, an API, an online search platform, and licensing deals. It also sold inferences. As part of a feature called WebRecon Litigious Scrub, LocateSmarter disclosed to clients whether a given consumer is litigious, meaning whether they have filed lawsuits before. Under California law, inferences are a protected form of personal information, which is how a judgment about your character ends up inside a privacy enforcement order. The company collected almost none of this from you directly. It licensed the records from other brokers, analytics providers, and data suppliers, which is why it needed to register as a data broker in the first place and did not. Read the arithmetic on the penalty. The press release says $116,490. The order breaks it into pieces: a $30,600 administrative fine under the Delete Act for failing to register, and a $79,890 administrative fine under the CCPA for the opt-out form. That comes to $110,490 in fines. The remaining $6,000 is the annual data broker registration fee the company should have paid by January 31, 2026 and now has fourteen days to hand over along with its registration. Worth being precise about, because the difference between a fine and a fee is the difference between a punishment and a bill that was always due. Cybba, two days later. On August 13 the agency announced a second decision, this time requiring Boston-based Cybba Inc. to pay $52,400 for missing the 2025 registration deadline. Cybba sells geolocation data, internet activity data, and inferences to target advertising, including a service that reads purchasing behavior to flag people more likely to buy again. The order also requires Cybba to publish privacy rights metrics on its website and to start processing deletion requests through the state's Delete Request and Opt-out Platform. Michael Macko, the agency's head of enforcement, described a steady drumbeat of actions under both laws and said he does not see the pace slowing. Both cases were handled by the same two attorneys, Neelofer Shaikh and Gary Lee, as part of the agency's Data Broker Enforcement Strike Force. The tool this points at. California residents can file one deletion request through the state's DROP platform and have it apply to every registered data broker, rather than hunting them down one at a time. Both of these orders require the companies involved to connect to it and process what comes through. That is the part of this story with a use. The fines are small enough that a broker can treat them as a cost of doing business. A single request that reaches hundreds of them at once is harder to absorb. Sources Used In Article + Video
PlayOn Sports recognized on the Inc. 5000 List for fifth consecutive year. Aug 11, 2026, 07:00 ET Recognition reflects PlayOn's continued growth and innovation across GoFan, MaxPreps and the NFHS Network ATLANTA, Aug. 11, 2026 /PRNewswire/ - PlayOn Sports has been named to the 2026 Inc. 5000, Inc.'s annual ranking of the fastest-growing private companies in America. The recognition marks PlayOn's fifth consecutive appearance on the prestigious list, reflecting the company's sustained growth and continued innovation across GoFan, MaxPreps and the NFHS Network, which together serve over 20,000 schools and millions of fans nationwide. The Inc. 5000 recognizes America's fastest-growing private companies for their ability to drive growth, create jobs and shape the future of business. "Being recognized on the Inc. 5000 for the fifth consecutive year reflects the sustained growth of our business and, more importantly, the trust schools, state associations and communities continue to place in PlayOn," said Perkins Miller, CEO of PlayOn Sports. "As participation in high school sports continues to grow, we're focused on building technology that helps schools operate more efficiently, strengthens community connections and creates better experiences for athletes, families and fans. This recognition is a testament to the incredible work of our team and the impact we're proud to make every day." PlayOn continues to expand its technology ecosystem serving high school athletics through GoFan, the leading digital ticketing provider for over 750,000 events each year; MaxPreps, the trusted source for high school sports schedules, scores and rankings for over 50 million unique annual visitors; and the NFHS Network, which streams over 600,000 live and on-demand events each year with automated cameras and student-led crews. Together, PlayOn brands help schools increase participation, generate revenue and connect communities around the moments that matter most. This year's Inc. 5000 recognizes a new class of companies redefining what growth looks like. From AI and advanced manufacturing to healthcare, consumer products, and professional services, these businesses are expanding their impact, creating jobs and proving that entrepreneurial ambition continues to fuel the U.S. economy. Among the 5,000 companies on the list, the median three-year revenue growth rate was 130%, and those companies have collectively added more than 627,208 jobs to the U.S. economy over the past three years. "Every company on the Inc. 5000 has a story of perseverance, smart decision making, and a refusal to sit still," says Mike Hofman, editor-in-chief of Inc. "Their growth reflects more than strong financial performance-it reflects creativity, resilience, and the customer focus required to build companies that make a lasting impact. We congratulate all honorees on this significant achievement." For the full Inc. 5000 list, honoree company profiles, and a searchable database by industry and location, please visit: www.inc.com/inc5000. Inc. 5000 List Methodology Companies on the 2026 Inc. 5000 are ranked according to percentage revenue growth from 2022 to 2025. To qualify, companies must have been founded and generating revenue by March 31, 2022. They must be U.S.-based, privately held, for-profit, and independent - not subsidiaries or divisions of other companies - as of December 31, 2025. (Since then, some on the list may have gone public or been acquired.) The minimum revenue required for 2022 is $100,000; the minimum for 2025 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. About PlayOn Sports PlayOn Sports is the nation's leading technology company powering high school athletics, serving thousands of schools and millions of fans nationwide. GoFan, NFHS Network and MaxPreps are the trusted PlayOn brands connecting fans, families, athletes and schools through ticketing, streaming, highlights, scores and stats. Together, every game reaches more fans, generates more engagement and creates greater support for school athletic programs. As high school sports continue to grow, PlayOn remains committed to strengthening the communities at the heart of the game. To learn more, visit playonsports.com. About Inc. Inc. is the leading media brand and playbook for the entrepreneurs and business leaders shaping our future. Through its journalism, Inc. aims to inform, educate, and elevate the profile of its community: the risk-takers, the innovators, and the ultra-driven go-getters who are creating the future of business. Inc. is published by Mansueto Ventures LLC, along with fellow leading business publication Fast Company. For more information, visit www.inc.com. SOURCE PlayOn Sports
PlayOn Sports Appoints Dave Bottoms as Chief Product Officer and Celia Poon as Chief Financial Officer PlayOn: Jul 21, 2026 9:55:00 AM
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About PlayOn! Sports
Industries
Consumer Software
Entertainment
Company Size
501-1,000
Company Stage
Series F
Total Funding
$62.8M
Headquarters
Atlanta, Georgia
Founded
2008
There are no jobs for PlayOn! Sports right now.
Find jobs on Simplify and start your career today