Popmenu

Popmenu

Technology platform for restaurant growth

About

Popmenu provides a technology platform that helps restaurants grow by offering a variety of marketing tools tailored for independent restaurants of all sizes. The platform enables restaurants to attract more customers and understand their preferences through comprehensive data collection. This data-driven approach allows restaurants to customize their offerings, making their operations more efficient and effective. Additionally, Popmenu includes a communication tool that helps restaurants engage with customers, encouraging repeat visits. The platform is user-friendly, allowing restaurant owners to focus on food preparation and service rather than technology management. Popmenu operates on a subscription model, generating revenue from fees paid by restaurants, and has a strong reputation for client satisfaction, with many restaurant owners reporting significant benefits from its use.

Company Stage

Series C

Employees

201-500

Industries

Food & Agriculture, Consumer Software

Total Funding

$85.2M

Headquarters

Atlanta, Georgia

Founded

2016


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Simplify's Take

What believers are saying

  • Popmenu's AI-driven solutions align with the trend of personalized dining experiences.
  • The rise of ghost kitchens presents new opportunities for Popmenu's digital solutions.
  • Popmenu's inclusion in Deloitte's Fast 500 highlights its rapid growth and market impact.

What critics are saying

  • Increasing preference for non-alcoholic beverages may impact restaurant revenue from alcohol sales.
  • Tipping fatigue and tighter budgets could affect restaurant staff morale and service quality.
  • Consumer privacy concerns may challenge the effectiveness of Popmenu's data-driven approach.

What makes Popmenu unique

  • Popmenu uses AI to personalize marketing and enhance customer engagement for restaurants.
  • The platform offers a comprehensive suite of tools for menu management and customer interaction.
  • Popmenu's partnership with OpenTable streamlines digital menu management across multiple locations.

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Growth & Insights
Headcount

6 month growth

-4%

1 year growth

-9%

2 year growth

-25%

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