Populus

Populus

Digital solutions for urban transportation management

About

Populus provides digital solutions for cities to manage their transportation infrastructure effectively. Their platform integrates various data sources to give city officials insights into transportation patterns, enabling them to make informed decisions. The platform includes two main tools: the Mobility Manager, which oversees shared mobility services like dockless scooters, and the Curb Manager, which optimizes curb usage for different transportation needs. Unlike competitors, Populus focuses on a subscription-based model that ensures continuous access to their services and resources, helping cities enhance safety, equity, and sustainability in transportation. The goal of Populus is to support cities in creating safer and more efficient transportation systems.

Company Stage

Series A

Employees

11-50

Industries

Data & Analytics, Automotive & Transportation, Enterprise Software

Total Funding

$18.6M

Headquarters

San Francisco, California

Founded

2017


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Simplify's Take

What believers are saying

  • Populus secured $11 million in Series A funding to expand operations.
  • Growing interest in dynamic pricing models enhances Populus's revenue optimization.
  • Expansion of smart city initiatives globally increases market opportunities for Populus.

What critics are saying

  • Increased competition from Ride Report threatens Populus's market share.
  • Rapid expansion may lead to regulatory scrutiny and compliance challenges.
  • Reliance on GPS technology could raise privacy concerns among users.

What makes Populus unique

  • Populus offers a unique platform integrating data for urban mobility management.
  • The company provides specialized solutions like Mobility Manager and Curb Manager.
  • Populus's subscription model ensures a steady revenue stream from municipal clients.

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Growth & Insights
Headcount

6 month growth

-13%

1 year growth

-34%

2 year growth

-13%

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