Profound

Profound

Enterprise analytics for brand AI visibility

Overview

Profound provides enterprise analytics to improve how brands appear in AI answer engines such as ChatGPT, Perplexity, and Google SGE. It collects data on brand visibility and representation in AI-generated responses and offers real-time analytics and insights. The product helps clients optimize marketing, PR, content, and social strategies through recommended actions and benchmarking against competitors and industry averages. It operates on a customized enterprise pricing model with plans to launch a publicly accessible dashboard via monthly subscription. Currently in closed beta, Profound is available only to pre-approved brands. The company’s goal is to help brands monitor, benchmark, and improve their presence in AI-generated search and conversational results, differentiating itself through enterprise-focused analytics, competitor benchmarking, and an emphasis on AI answer engines.

Significant Headcount Growth

About Profound

Simplify's Rating
Why Profound is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Company Size

201-500

Company Stage

Series C

Total Funding

$154.5M

Headquarters

New York City, New York

Founded

2024

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Simplify's Take

What believers are saying

  • February 24, 2026 Series C raised $96 million at a $1 billion valuation.
  • Fortune reported 700-plus enterprise customers and 10% of the Fortune 500.
  • August 2026 Careers listed 76 open roles, signaling aggressive expansion despite market competition.

What critics are saying

  • Cognizo, MeetGEO, Ahrefs, and Semrush compress Profound's pricing power by 2027.
  • July 2026 Ads Studio stayed invite-only beta, delaying self-serve adoption.
  • OpenAI and Google own answer surfaces; they can commoditize visibility data overnight.

What makes Profound unique

  • Profound tracks 1.9 billion prompts, giving unmatched AI-answer visibility depth.
  • Its Agent-level analytics expose what crawlers read before answers are generated.
  • August 26, 2026 Influencer partnership links creator content directly to AI recommendations.

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Funding

Total Funding

$154.5M

Above

Industry Average

Funded Over

4 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Above Average

Industry standards

$50M
$50M
Medium
$62M
SeatGeek
$96M
Profound
$100M
Oura

Benefits

401(k) Retirement Plan

401(k) Company Match

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

Paid Holidays

Hybrid Work Options

Stock Options

Company Equity

Wellness Program

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Professional Development Budget

Conference Attendance Budget

Training Programs

Tuition Reimbursement

Tuition Reimbursement

Growth & Insights and Company News

Headcount

6 month growth

6%

1 year growth

-1%

2 year growth

11%
Yahoo Finance
Sep 1st, 2026
Bazaarvoice introduces AI Visibility package to prime brand content and UGC for AI recommendation.

Bazaarvoice introduces AI Visibility package to prime brand content and UGC for AI recommendation. Bazaarvoice, Inc. The new solution provides the technical foundation, expert implementation, and independent measurement needed for brands to secure their spot on the AI shelf; clients currently enabled are already seeing a 40% increase in AI-driven referral traffic AUSTIN, Texas, Sept. 01, 2026 (GLOBE NEWSWIRE) - Bazaarvoice, the world's leading platform for sourcing, displaying, and amplifying authentic user-generated content (UGC), today announced the launch of its AI Visibility package. The new offering helps brands and retailers prepare their UGC for the era of AI search and shopping by making authentic customer content structured, accessible, and primed for discovery by AI platforms. AI is fast becoming the new storefront. But most brands' hardest-won proof of trust, from customer reviews to photos and ratings, is invisible to it. That's because most review platforms render this content through JavaScript widgets, a format most AI crawlers skim past entirely. As shopping increasingly starts with an AI-generated answer rather than a search results page, content that AI can't see can't be surfaced. The AI Visibility package is built to close this gap. Across clients using the underlying infrastructure, brands have seen a median 40% increase in AI-driven referral traffic, with 100% of client UGC served in formats AI crawlers can read instantly. "Because standard JavaScript rendering creates a massive blind spot for AI crawlers, hard-earned customer reviews, photos, videos, and star ratings are essentially left in the dark," said Doug Straton, CMO at Bazaarvoice. "We built the AI Visibility package to fix that, so that the moment a crawler hits your page, it sees the full spectrum of your consumer voice, from written reviews to shopper photos and videos." The AI Visibility Package is tailored specifically for brands and retailers that want to get ahead of the AI curve and position their products to be visible in AI-driven shopping journeys. By delivering the technical foundation to be found, cited, and recommended today, Bazaarvoice helps brands to secure early market share in the rapidly evolving AI landscape. Key capabilities & core benefits * Put your brand in prime position to be discovered by AI search: Converts ratings, reviews, and gallery images into AI-ready structured data, putting brands in the prime position to be recommended by AI applications. * Stay ahead as AI evolves: Designed as a dynamic, future-proof offering rather than a static point solution. Early adopters automatically receive new AI capabilities as Bazaarvoice ships them, without needing to make additional purchases. * Implement with confidence: Expert-guided implementation ensures complex structured data is deployed correctly the first time. Unlike automated coding agents that risk damaging search engine optimization (SEO) and generative engine optimization (GEO), Bazaarvoice leverages over 20 years of UGC infrastructure expertise to protect and strengthen existing performance. * Independent GEO measurement: Bazaarvoice has partnered with leading AI visibility measurement providers Bluefish, Evertune, and Profound to offer an independent measurement layer. While Bazaarvoice powers the content infrastructure, these strategic partners track and score how often brand content is cited in AI answers.

Today in New York
Aug 26th, 2026
Influencer launches Creator-First AEO, a new category for earning brand authority in the AI discovery era.

Influencer launches Creator-First AEO, a new category for earning brand authority in the AI discovery era. New operating model unites Profound's AEO intelligence with Influencer's global creator capabilities to help brands develop the conversations, content and signals that drive AI recommendations NEW YORK, NY, UNITED STATES, August 26, 2026 /EINPresswire.com/ - Influencer, the world's largest independent creator marketing agency, today announced a breakthrough partnership with Profound, the marketing platform for the AI era, to launch and lead Creator-First AEO. As answer engines increasingly decide which brands are visible in the conversation, make the shortlist, and earn the recommendation, Creator-First AEO puts creators at the center of how brands win in AI search, turning trusted creator experiences, recommendations, and content into signals that strengthen how brands are understood and recommended by AI. Influencer defines Creator-First AEO as the discipline of shaping the signals, conversations and content AI systems rely on to understand and recommend brands. By linking creator influence to measurable AI visibility, Creator-First AEO helps turn cultural relevance into brand authority. Profound and Influencer bring this discipline to life by combining their capabilities and establishing creator content as the new source of brand authority. Profound provides the intelligence, revealing how AI understands a brand, where competitors hold an advantage, which prompts shape consideration and what evidence drives recommendations. Influencer turns those insights into action through creator-led programs, building the content and signals AI systems are more likely to surface, trust and recommend. This model fundamentally expands creator marketing's influence, reaching consumers and the AI systems helping with their decisions. It moves brands from content production to evidence production, using creator reviews, comparisons, demonstrations and real-world experiences to establish how products perform, who they serve and why they deserve to be recommended. Profound measures how that evidence changes brand visibility and representation, creating a continuous cycle of intelligence, creator activation and optimization. "Creator marketing has entered a new era. It now shapes what people think, trust and buy, as well as what AI understands and recommends," said Ben Jeffries, co-founder and CEO of Influencer. "By uniting Profound's intelligence with Influencer's global creator capabilities, we are creating an entirely new model for how brands compete in AI-led discovery. Creator-First AEO gives brands the power to understand the answer, strengthen the evidence behind it and influence what gets recommended next." Profound identifies where a brand is missing or misrepresented in AI-generated answers and reveals the evidence shaping those results. Influencer uses those insights to develop creator-led programs featuring the voices, experiences and cultural context most likely to strengthen the brand's position. Profound measures how the programs affect AI answers, citations and brand representation, enabling both companies to refine and optimize the next phase. "AI is becoming a major gateway to brand discovery, which means marketers have to think about the information shaping AI recommendations," said James Cadwallader, co-founder and CEO of Profound. "Creators have an important role to play because they produce the real-world experiences, comparisons and perspectives that help AI understand brands and products. By bringing Profound and Influencer together, marketers can connect that creator activity directly to how their brands appear and perform in AI answers." Creator-First AEO also extends creator investment from distribution to discoverability. Distribution determines who sees content today. Discoverability determines whether that content continues helping consumers and AI systems understand, compare and recommend a product long after a campaign ends. This gives each creator program a lasting role in brand discovery. Influencer is placing Creator-First AEO at the center of its global growth strategy, with a clear ambition to define and lead the category," added Jeffries. "As AI-generated answers become a primary gateway to discovery, consideration and purchase, creators will shape which brands earn authority, enter the conversation and win the recommendation. The brands building credible, culturally relevant evidence today will define the next era of discovery." About Influencer Influencer is a global creator marketing agency on a mission to shape the future of marketing by humanizing brands. By placing creators at the center, the agency delivers creator-first solutions across creative, media, and commerce that connect brands with audiences through insight-driven creator campaigns built to stop the scroll and drive measurable impact. Founded in 2015 by YouTuber-turned-entrepreneur Caspar Lee and entrepreneur Ben Jeffries, Influencer is the world's largest independent creator marketing agency - powered by a unique ecosystem of proprietary technology, platform partnerships, and longstanding talent relationships. As an Official Global Marketing Partner of TikTok, YouTube, Pinterest, Snap, Meta, and Twitch, Influencer delivers bespoke, enterprise-level solutions powered by Waves, its AI-driven operating system. From concept to conversion, the agency blends human instinct with platform intelligence to drive measurable outcomes across the full funnel - from brand perception to performance and sales. With 200+ team members speaking 30 languages across North America, Europe, and the Middle East, Influencer has delivered 6,000+ campaigns for leading brands including Spotify, SharkNinja, Google, Nike, Disney, and Coca-Cola. About Profound Profound is the fastest growing AI marketing platform used by 18% of the Fortune 500 like Comcast, Walmart, and U.S. Bank, and innovators like Ramp, MongoDB, and Figma. It's the workbench where marketers research, write, report, and collaborate with Profound's AI Marketer to get their brand chosen by the Answer Engines consumers increasingly rely on. Built on 2B+ real user prompts and growing, Profound shows what people ask AI and what the models say back. Profound's AI Marketer proactively pairs that data with your business context to surface opportunities, deploy Agents, and measure the impact to improve with every use. Learn more at TryProfound.com. Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Today in New York do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Brandi AI
Aug 6th, 2026
Brandi AI wins the 2026 MarTech Breakthrough award for best AI Search Visibility Platform of the Year.

Brandi AI wins the 2026 MarTech Breakthrough award for best AI Search Visibility Platform of the Year. * Brandi * August 6, 2026 Brandi AI recognized as GEO and AEO category leader over competitors like Profound, Semrush, Evertune, and Otterly. Brandi AI has been named AI Search Visibility Platform of the Year in the 2026 MarTech Breakthrough Awards. The recognition distinguishes Brandi AI in a fast-growing market GEO and AEO market that includes Profound, Semrush, Brandlight, Peec AI, OtterlyAI, and Evertune. For chief marketing officers, public relations leaders, content creators, digital strategists, and brand teams, the award validates Brandi AI's approach to measuring how brands appear, compete, and are characterized in AI-generated answers - and providing prioritized recommendations to improve that visibility. Brandi AI was recognized alongside three other winners in the Answer Engine Optimization category: PR Newswire for AEO Platform of the Year, IgniteX for the AEO Innovation Award, and Stacker as AEO Solution Provider of the Year. Together, the awards reflect the growing importance of technologies that help brands understand and improve how they appear in AI-generated answers. What Is the MarTech Breakthrough award? The MarTech Breakthrough Awards recognize companies, products, and people advancing marketing, advertising, and sales technology. The organization evaluated more than 4,000 nominations from companies in 15 countries for its 2026 program. Brandi AI received the 2026 AI Search Visibility Platform of the Year award for helping enterprises measure and improve their representation across AI answer engines such as ChatGPT, Google AI Overviews, and Perplexity. "Brandi AI turns AI visibility from passive monitoring into an actionable marketing discipline," said Steve Johansson, managing director at MarTech Breakthrough. "Brandi AI measures what those tools miss, giving enterprises visibility into this new decision-making layer and showing them a roadmap to improve weaknesses, leverage strengths, tell their story, and win more effectively inside AI-driven discovery." How Does Brandi AI compare with other AI Visibility Platforms? The AI visibility software market includes platforms serving different audiences, with varying capabilities and approaches to measuring AI-generated answers. The following table summarizes how each company publicly describes its platform and capabilities. Table. Comparison of Brandi AI and Leading AI Visibility Platforms by Focus, Coverage, and Capabilities Why did Brandi AI win AI Search Visibility Platform of the Year? AI-generated answers now influence how consumers and business buyers discover companies, compare products, and evaluate vendors. Traditional metrics such as search rankings, website traffic, and media mentions do not fully show whether AI platforms recommend a brand, how they describe it, or which competitors they present as alternatives. Brandi AI addresses that measurement gap by analyzing high-intent questions that buyers ask across multiple AI systems. The platform helps marketing and communications teams understand: * Whether a brand appears in relevant AI-generated answers * How AI systems characterize the brand's strengths and weaknesses * Which competitors receive visibility or recommendations * Which public sources influence AI-generated narratives * Which actions could improve brand visibility and representation Brandi AI's Sentiment Hub analyzes how AI systems characterize a brand's favorability, attributes, strengths, weaknesses, and competitive differentiation. The Competitive Market Universe(TM) shows which companies appear together in AI-generated answers, how their visibility compares, and which narratives may influence recommendations. Unlike a reporting dashboard that only records mentions, Brandi AI provides prioritized recommendations designed to help teams strengthen content, address visibility gaps, and improve the public evidence available to AI systems. What results have Brandi AI customers achieved? Brandi AI customers have achieved up to sevenfold increases in AI visibility within weeks. Greater visibility can strengthen a brand's inclusion in AI-assisted vendor research, product comparisons, and request-for-proposal consideration. The result illustrates why marketing teams need more than a point-in-time count of AI mentions. They need consistent measurement, competitive context, source intelligence, and clear guidance about what to improve. Frequently asked questions about building an AI Visibility strategy. How can a company determine which AI search prompts are most important to monitor? A company should prioritize the questions buyers are most likely to ask while discovering, comparing, and evaluating solutions in its market. Those prompts may address business challenges, product categories, vendor comparisons, pricing, use cases, implementation requirements, and purchase criteria. Brandi AI identifies high-intent prompts and organize them by audience, funnel stage, geography, topic, and competitive relevance so measurement reflects real buyer behavior. How long does it take to improve a brand's visibility in AI-generated answers? The timeline depends on the brand's existing authority, content quality, competitive position, and public evidence. Some companies may see measurable changes within weeks, while broader improvements in citations, sentiment, and recommendation frequency can require several months of coordinated content, public relations, and digital activity. Brandi AI uses insights to prioritize the changes most likely to influence AI-generated answers and track whether those actions produce sustained improvement. What types of third-party sources can strengthen a brand's AI search visibility? Authoritative editorial coverage, analyst commentary, customer reviews, industry directories, partner websites, research reports, comparison articles, and credible user-generated content can all strengthen the evidence available to AI systems. The most valuable sources are relevant, trustworthy, specific, and consistent with the brand's positioning. With Brandi AI, you can see which external sources influence AI-generated narratives and build communications strategies that address evidence gaps. How should companies respond when AI platforms describe their brand inaccurately? Companies should first identify which prompts produce the inaccurate description, how consistently the narrative appears, and which sources may be reinforcing it. The response should focus on correcting the underlying public evidence rather than attempting to change one isolated answer. Brandi AI provides teams with the intelligence needed to trace inaccurate or unfavorable narratives, compare them across AI platforms, and recommend content, messaging, and earned-media actions that strengthen the brand's accurate market position. Why AI Visibility Is becoming a marketing priority. AI answer engines represent a new layer for discovery and decision-making. Buyers can now receive a synthesized list of recommended companies, product comparisons, and assessments without visiting a brand's website or reviewing a traditional page of search results. That change creates several questions for marketing leaders: * Does the brand appear when buyers ask relevant questions? * Is the company described accurately and favorably? * Which competitors receive stronger recommendations? * Which sources are shaping the answer? * What can the organization do to improve its position? Brandi AI gives marketing, public relations, brand, content, and digital teams a structured way to answer those questions and act on the findings. AI-generated answers are now a meaningful part of how buyers discover and evaluate brands, but most marketing technology platforms were not designed to measure that environment. Brandi built Brandi AI to give marketers both the intelligence and the recommendations they need to improve how their brands are represented.

VCCircle
Aug 4th, 2026
Vaaree, GetVantage, Superleap, others pocket early-stage cheques.

Vaaree, GetVantage, Superleap, others pocket early-stage cheques. * 04 Aug 2026 * Listen to Story Home décor marketplace Vaaree, MSME financing platform GetVantage, artificial intelligence-led customer relationship management (CRM) startup Superleap, agentic AI startup Kily, career platform Profound, legal AI startup Nyai and defence-tech startup Zoppler Systems have raised fresh funding. Curated marketplace for home décor and furnishings Vaaree has raised Rs 65 crore (around $6.8 million in a Series A funding round led by Hero Enterprise and Cap Alpha Ventures. Existing investors, including Peak XV's Surge, PeerCapital, All In Capital, Better Capital, OTP Ventures and Kunal Shah, also backed the company. The company plans to use the fresh capital to expand Vaaree's fulfilment network, speed up deliveries and strengthen its AI powered home styling and product discovery platform, VibeCheck. Founded in 2022 by Garima Vohra and Varun Vohra, Bengaluru-based Vaaree operates a curated marketplace for home décor, furnishings, kitchenware, lighting and other home products. The platform partners with a select group of manufacturers and brands, focusing on quality and design. A fintech platform focussed on MSME financing GetVantage has raised Rs 63 crore (around $6.6 million) in a Series A round through a mix of equity and debt. The round was anchored by banking veteran Rajeev Ahuja and operator-led investment firm SanRaj Group, with participation from existing investors Chiratae Ventures, Varanium Fintech Fund and VCMint. The fresh capital will expand the company's committed financing capacity beyond Rs 700 crore and strengthen its embedded financing platform. Founded by Bhavik Vasa, Mumbai-based GetVantage provides cash flow based financing, term loans, business loans and merchant cash advances to small businesses. The company said it will use the funds to scale its Capital Gateway, an API-based platform that enables marketplaces, B2B e-commerce platforms and logistics companies to offer embedded financing to merchants. Enterprise AI CRM platform Superleap has raised Rs 36 crore (around $3.8 million) in a pre-Series A funding round led by Peak XV's Surge. The company plans to use the capital to expand its enterprise go-to-market efforts, strengthen its AI-native CRM platform and accelerate product development. Founded in 2024 by former Unacademy executives Subham Kumar Boundia, Alok Maurya and Saurabh Maheshwari, Superleap helps enterprises replace legacy CRM systems with an AI-native platform. The startup, which counts Razorpay, Aakash Education, MediBuddy, HCL GUVI, Cars24, PagarBook, Plum, Qube Cinema and Superhealth among its customers, said it has grown 10-fold over the past year. Kily, an agentic enterprise AI startup, has raised Rs 30 crore (around $3.1 million) in a funding round led by Sorin Investments, with participation from Razorpay and Wyser Capital. The company will use the capital to strengthen its product capabilities, expand go-to-market efforts and accelerate adoption among large consumer brands. Founded in 2025 by Sankalp Mehrotra, Anurag Singh and Sharad Chitlangia, Kily develops AI agents that automate commerce operations and decision-making for brands across e-commerce and quick commerce platforms. The startup counts companies including ITC among its customers and helps brands manage operations across marketplaces such as Amazon, Flipkart, Blinkit, Zepto and Swiggy Instamart. AI-native professional networking and career platform Profound has raised $1.5 million (around Rs 14.3 crore) in a seed funding round from Stellaris Venture Partners, 3one4 Capital and a group of individual investors including Swiggy CEO Sriharsha Majety, Swiggy co-founder Nandan Reddy, former Zomato co-founder Pankaj Chaddah, Razorpay CEO Harshil Mathur, WhatsApp global head Kunal Shah and OfBusiness co-founder Bhuvan Gupta. The company will use the capital to expand its engineering and product teams, strengthen its AI capabilities and develop its AI powered matching platform. Founded by former Swiggy and Zomato executives Anuj Rathi and Prashant Parashar, Profound is building an AI-native platform that provides professionals with an AI representative to help identify career opportunities, facilitate introductions and build professional relationships. Nyai, an AI-native legal technology startup, has raised $1.5 million (around Rs 14 crore) in a seed funding round from a consortium of Indian family offices, with participation from strategic individual investors. The Pune-based company will use the fresh capital to expand its proprietary Indian legal corpus, strengthen its AI-powered compliance platform, and accelerate deployments across enterprises, law firms and regulated entities. Founded in 2025 by Adv. Dr. Chinmay Bhosale and Vikrant Labde, Nyai provides an AI-native legal infrastructure platform designed for Indian enterprises.

Business Standard
Aug 4th, 2026
Ex-Swiggy, Zomato executives launch AI startup Profound, raise $1.5 mn.

Ex-Swiggy, Zomato executives launch AI startup Profound, raise $1.5 mn. Profound helps users find career opportunities, make introductions and connect with employers. (L-R) Anuj Rathi, Co-Founder and CEO and Prashant Parashar, Co-Founder and CTO, Profound Former Swiggy and Zomato executives Anuj Rathi and Prashant Parashar have launched Profound, an artificial intelligence startup that aims to give every professional an AI-powered representative. The company said it has raised $1.5 million in seed funding and opened early access to its first group of users after several months of product development and customer research. Rathi and Parashar bring more than two decades of experience building consumer products, growth systems and technology platforms used by millions of people. The seed round saw participation from technology founders and entrepreneurs, including Swiggy Cofounders Sriharsha Majety and Nandan Reddy; Zomato Cofounder Pankaj Chaddah and Razorpay Chief Executive Officer (CEO) and Cofounder Harshil Mathur. Other investors include Kunal Shah, global head, WhatsApp; and Bhuvan Gupta, cofounder, OfBusiness. The round also included institutional participation from Stellaris Venture Partners and 3one4 Capital. The company will use the funding to strengthen its engineering and product teams, expand its AI capabilities and accelerate development of its matching and introductions engine. Over the next year, Profound plans to build its founding network and onboard 1 million professionals globally ahead of a broader beta rollout. "Just as actors have agents and athletes have managers, Profound gives each professional their own AI Rep," said Rathi, cofounder and CEO, Profound. "It learns your work and your judgment, and keeps you ready for the next move and the connection that has the potential to change your career trajectory. This is what the future of work looks like when representation is available to everyone." At Profound, every professional receives an AI Rep that begins with a 30-minute voice conversation. It develops a continuously evolving understanding of a person's experience, expertise, judgment, working style, ambitions and context. The AI Rep works in the background on behalf of professionals, identifies relevant opportunities, facilitates meaningful introductions and helps build stronger professional relationships and careers. Parashar, cofounder and chief technology officer, said voice AI has reached a point where a machine can hold a genuinely curious conversation. "We built the reasoning layer that turns those conversations into an AI Rep," he said. "That richer understanding of a professional enables significantly better matches, shifting professional discovery from keyword-based search to intelligence-driven matchmaking," he said. Profound also enables hiring managers to create AI Reps for roles and teams. Through natural conversations, founders and hiring leaders can capture far deeper context than a conventional job description, enabling more accurate talent discovery, stronger matches, meaningful introductions and more effective collaboration. Rahul Chowdhri, partner at Stellaris Venture Partners, said there is a growing gap between how good someone is at their job and how easy they are to find. "Resumes and LinkedIn profiles capture titles, not judgment," said Chowdhri. "Profound uses a voice-first, AI-native approach to build an always-on 'AI Rep' that represents professionals with far greater depth. We are excited to back the team as they build the professional OS for the AI era." Pranav Pai, managing partner at 3one4 Capital, said the biggest constraint in hiring today is not the supply of talent but the ability to verify fit. "Resumes and static profiles cannot capture judgment, working style or real context," said Pai. "Profound is rebuilding that layer for an AI-first world, and we are backing the team as they redefine how professionals are understood and matched." Profound is now available through an early-access programme for its first cohort, with broader beta access planned later this year. Looking ahead, the company envisions a professional ecosystem where AI Reps interact with one another on behalf of individuals and organisations. This enables richer discovery, trusted introductions, and new ways to build careers, teams, and businesses.

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