PropHero

PropHero

Identifies top properties for Australian investors

Overview

PropHero provides a platform that automates the property investment process in Australia by using big data and human experts to find high-return, low-risk real estate. The service works by identifying top-tier properties, negotiating deals, and managing the rental process through a mobile app that tracks portfolio performance. Unlike traditional real estate agencies, PropHero offers an end-to-end digital experience that saves investors hundreds of hours by connecting them with vetted mortgage, legal, and management partners. The company's goal is to simplify wealth creation by making high-performing property investment accessible and data-driven for every client.

About PropHero

Simplify's Rating
Why PropHero is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consulting

Enterprise Software

Real Estate

Company Size

201-500

Company Stage

Debt Financing

Total Funding

$25.3M

Headquarters

Madrid, Spain

Founded

2021

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Simplify's Take

What believers are saying

  • PropHero said February 2026 revenue exceeded 35 million euros, doubling year over year.
  • It reported positive EBITDA and expects over 50 million euros revenue in 2026.
  • The company manages 3.3 billion euros in assets and plans 3,000 new listings.

What critics are saying

  • AFR reported 2025 Australia layoffs, with marketing moving to Spain and salaries cut.
  • Australia revenues reportedly dwindled, exposing dependence on Europe to replace lost demand.
  • Archistar and Masteos target similar turnkey investors, squeezing PropHero's fee-based model soon.

What makes PropHero unique

  • PropHero sells direct property ownership, not crowdfunding, with end-to-end execution.
  • Its 2026 platform spans Spain, Ireland, Bali, and Australia from one app.
  • Licensed experts plus data analytics handle sourcing, negotiation, rentals, and tenant selection.

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Funding

Total Funding

$25.3M

Above

Industry Average

Funded Over

4 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Benefits

Health Insurance

401(k) Retirement Plan

Remote Work Options

Unlimited Paid Time Off

Flexible Work Hours

Paid Vacation

Hybrid Work Options

Wellness Program

Mental Health Support

Conference Attendance Budget

Professional Development Budget

Stock Options

Company Equity

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Relocation Assistance

Tuition Reimbursement

Professional Certification Support

Adoption Assistance

Parental Leave

Family Planning Benefits

Growth & Insights and Company News

Headcount

6 month growth

7%

1 year growth

0%

2 year growth

6%
RealtyNXT
Oct 11th, 2025
PropHero Raises €2.5M for AI Expansion

PropHero, a Spain-based AI-driven PropTech startup, has raised €2.5M to expand across Europe. Founded in 2021 in Australia, PropHero uses AI to simplify property investments by analyzing data to identify high-yield opportunities. With over 10,000 users and 1,800 successful transactions, the platform aims to democratize real estate investing. The funding, supported by BBVA Spark and the EU's InvestEU programme, will enhance its AI capabilities and support its ambitious growth plans.

RealtyNXT
Aug 6th, 2025
AI PropTech PropHero Secures €2.5M For Spain Expansion Backed By EU & EIF

Madrid-based PropHero raises €2.5M to expand AI property platform in Spain, enhancing liquidity and accelerating growth with EU-backed funding support.

EjePrime
Aug 4th, 2025
PropHero secures €2.5M funding with BBVA

PropHero, a digital real estate investment platform, has secured €2.5 million in funding from BBVA Spark, a unit focused on entrepreneurs and venture capital investors. This funding, supported by the EU's InvestEU program, will enhance PropHero's operational liquidity and support its expansion in Spain, its main market. The company, founded in Australia, aims to double its activity and increase revenue from €25 million in 2024 to €50 million in 2025.

Aurum PropTech
May 22nd, 2025
PropHero Raises $25.1M for AI Real Estate

PropHero, an Australian proptech startup, has raised a record $25 million in its Series A funding round, led by Bailador Technology Investments. The funds will enhance its AI-driven real estate platform, aiming for global expansion and doubling revenue to $50 million this year. Co-founders Mickael Roger and Pablo Gil Brusola emphasize transparency and innovation, with David Kirk joining the board. PropHero seeks to revolutionize property investment with its GenAI Real Estate Wealth Advisory platform.

EIN News
Apr 3rd, 2025
Bailador Invests $12.5M in PropHero

Bailador Technology Investments has invested $12.5 million in PropHero, an AI-driven property investment platform, as part of a $25 million Series A capital raise. This marks Bailador's fourth new investment in the past year. PropHero, co-founded by Mickael Roger and Pablo Gil Brusola, operates in a large global market and has shown rapid growth since its 2021 launch. The funds will support product development, marketplace expansion, and international growth.

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