Propelled Brands

Propelled Brands

Multi-brand franchise platform offering growth support

Overview

Propelled Brands is a multi-brand platform that supports franchise-based service businesses across signs and visual solutions, salons and beauty services, pet care, and IT services. It delivers onboarding, training, ongoing coaching, marketing support, and operations tools to franchisees through a centralized platform, with revenue coming from franchise fees and ongoing support costs. It differentiates itself by pooling resources across multiple brands to provide standardized training, vendor relationships, and shared services under one umbrella. Its goal is to help business owners become successful, self-directed entrepreneurs by leveraging franchising expertise, a supportive culture, and scalable growth programs.

About Propelled Brands

Simplify's Rating
Why Propelled Brands is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Enterprise Software

Education

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Carrollton, Texas

Founded

2020

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Simplify's Take

What believers are saying

  • Propelled Brands closed 2025 with over 70 new franchise agreements.
  • Camp Bow Wow targets 25 new agreements in 2026 after launching cheaper storefronts.
  • FASTSIGNS and My Salon Suite earned 2026 Most Profitable Franchises recognition on August 5.

What critics are saying

  • Camp Bow Wow's reduced-investment model signals franchisee economics need repair to hit 2026 targets.
  • The portfolio's growth narrative depends heavily on two brands, FASTSIGNS and My Salon Suite.
  • A stalled Camp Bow Wow expansion would leave Propelled Brands overexposed to signage demand.

What makes Propelled Brands unique

  • FASTSIGNS, My Salon Suite, and Camp Bow Wow span B2B, beauty, and pet services.
  • Propelled Brands pairs franchise operations with conversion openings and reduced-investment store prototypes.
  • Franchise Business Review named FASTSIGNS and My Salon Suite among 2026 Most Profitable Franchises.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Life Insurance

Paid Parental Leave

Paid Vacation

Paid Holidays

401(k) Retirement Plan

Growth & Insights and Company News

Headcount

6 month growth

3%

1 year growth

3%

2 year growth

3%
PR Newswire
Aug 5th, 2026
FASTSIGNS and My Salon Suite named among most profitable franchises for 2026

Franchise Business Review named FASTSIGNS and My Salon Suite among its Most Profitable Franchises for 2026. Both brands are part of Propelled Brands, a multi-brand franchising platform. The recognition reflects franchisee feedback on financial performance and satisfaction with their investments. My Salon Suite franchisee John Ludden said the business became his family's primary income source after starting as a side hustle in 2019, allowing him to leave corporate work after 17 years. Emily Staples reported 350% sales growth over eight years at her FASTSIGNS location in Gilbert, Arizona. FASTSIGNS provides visual marketing solutions, whilst My Salon Suite offers beauty and wellness professionals independent businesses within salon suites. Propelled Brands focuses on expanding in high-opportunity markets and supporting multi-unit development.

PR Newswire
Mar 3rd, 2026
Camp Bow Wow launches reduced investment model as Propelled Brands signs 70+ franchise deals in 2025

Propelled Brands, a multi-brand franchisor operating FASTSIGNS, My Salon Suite and Camp Bow Wow, secured over 70 new franchise agreements in 2025, bringing its total to over 1,380 locations operating across the system. FASTSIGNS opened over 20 locations and awarded 30 additional franchises, including its second Dominican Republic site. My Salon Suite signed nearly 30 agreements, reaching more than 370 locations through conversions and new openings. Camp Bow Wow closed 14 new deals across its 225 locations whilst introducing a reduced-investment storefront prototype to lower startup costs for franchisees. The company targets 25 new Camp Bow Wow franchise agreements in 2026, focusing on high-opportunity markets and multi-unit development. All three brands earned recognition on Entrepreneur's Franchise 500 and Top Brands lists.

FranServe
Jun 5th, 2024
MY SALON Suite Names Susan Boresow as Brand President

CARROLLTON, Texas - Propelled Brands, the parent company of Suite Management Franchising (SMF), the franchisor of MY SALON Suite(R), a salon suite franchise that focuses on providing hairstylists and beauty professionals a personal space to build their independent businesses and be their own boss, has named Susan Boresow as President.

PR Newswire
Jun 3rd, 2024
My Salon Suite Names Susan Boresow As Brand President

CARROLLTON, Texas, June 3, 2024 /PRNewswire/ -- Propelled Brands , the parent company of Suite Management Franchising (SMF), the franchisor of MY SALON Suite ® , a salon suite franchise that focuses on providing hairstylists and beauty professionals a personal space to build their independent businesses and be their own boss, has named Susan Boresow as President.Susan Boresow"It is a great privilege to join the Propelled Brands family with the responsibility to lead MY SALON Suite as brand president," said Susan Boresow. "I am enthusiastic about franchising and excited to join an industry that leverages my previous experience. I look forward to further accelerating the growth and success of the franchisees."With 35+ years of experience, Susan has broad experience in franchising, operations, marketing, brand stewardship and leadership and has been integral to the growth of several companies. Utilizing strategic vision and design to deliver on large-scale initiatives, she has a proven track record of overseeing and leading teams through transition and growth.Susan joined Propelled Brands on May 28. Prior to joining Propelled Brands, Boresow held executive positions and was a franchising subject matter expert for some of the best-loved and most-recognized brands including Massage Heights, TITLE Boxing Club, Massage Envy, Pump It Up/Bounce U, Sports Clips, Coldstone Creamery, Godfather's Pizza, and McDonalds. She is known for providing business strategies and financial due diligence to help franchisees achieve operational excellence aligned with company mission, values, and goals

Pet Insight
May 9th, 2024
Camp Bow Wow Thrives Post-Acquisition

Camp Bow Wow, recently acquired by Propelled Brands, surpassed industry revenue growth benchmarks in Q1 2024. The company expanded to 220 locations, including a new state entry in Virginia, and recognized top franchise owners. Jason and Scarlett Dalton now operate 10 camps, and José Morillo was honored for his achievements in Texas.

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