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Quantcast simplifies digital advertising and privacy compliance for both marketers and publishers. It provides tools and insights that help clients understand and reach their target audiences effectively. For marketers, Quantcast offers advanced targeting and measurement tools to optimize advertising campaigns, while for publishers, it delivers insights into audience behavior to create engaging content and attract advertisers. Key products include Quantcast Measure, which offers detailed audience insights, and Quantcast Choice, which assists businesses in complying with privacy regulations like GDPR and TCF v2.0. Unlike many competitors, Quantcast focuses on both sides of the advertising ecosystem, catering to the needs of both marketers and publishers. The company's goal is to help clients navigate the complexities of digital advertising and privacy compliance, generating revenue through subscription fees and performance-based fees tied to advertising success.
Company Stage
Series C
Employees
501-1,000
Industries
Data & Analytics, Cybersecurity
Total Funding
$61.2M
Headquarters
N/A
Founded
2006
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Paid time off
Paid volunteer time off
Post-pregnancy ramp back program
Paid bereavement leave
Total rewards compensation which includes equity grants
Employee referral bonus program
Catered lunch and fully stocked kitchens (when back working in offices!)
Mobile phone allowance
Flexible work schedules
Wellness and mental health resources
Retirement plans
Learning and development opportunities and resources
Management development programs
Comprehensive health benefits
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