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GoRadar provides real-time inventory tracking, locating, and automation for physical storefronts using high-speed RFID tagging and specialized AI to map product distributions inside complex store layouts. An in-store sensory network captures item locations with millimeter-level precision and rapid scans, feeding an AI engine that produces live stock metrics, triggers replenishment, flags discrepancies, and yields actionable insights for store configuration and omnichannel fulfillment, while also creating e-commerce-like behavioral data for automatic cart updates. It differentiates itself from competitors with much higher location accuracy and faster scanning than traditional handheld RFID, plus continuous localized stock analytics and multi-store diagnostics that inform automated in-store processes. The goal is to help large retailers maximize efficiency, protect margins from shrinkage and stockouts, and speed omnichannel fulfillment through automated, data-driven store operations.
Industries
Data & Analytics
Hardware
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$261.1M
Headquarters
New York City, New York
Founded
2013
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Total Funding
$261.1M
Above
Industry Average
Funded Over
6 Rounds
Industry standards
Company Equity
Health Insurance
Dental Insurance
Life Insurance
Disability Insurance
401(k) Retirement Plan
Flexible Work Hours
Parental Leave
Radar, a startup helping retailers manage in-store inventory and reduce theft, has reached unicorn status after raising $170 million in a Series B round at a valuation exceeding $1 billion. The round was co-led by Gideon Strategic Partners and Nimble Partners, with participation from Align Ventures. Founded in 2013 by Spencer Hewett, Radar uses ceiling-mounted hardware to read RFID tags with 99% accuracy across more than 1,400 stores, including American Eagle and Old Navy. The technology enables staff to locate items instantly and helps managers identify shrink from theft or error. Backed by American Eagle CEO Jay Schottenstein, whose company was Radar's first client, the startup has helped some retailers reduce buy-online-pickup-in-store cancellation rates from 25% to 3%. One client reportedly saw a 60% reduction in shrink.
RADAR, the technology platform that leverages RFID sensor technology to track and precisely locate in-store inventory with 99% accuracy, announced the launch of RADAR+, an advanced AI analytics platform that transforms retail store operations through data-powered precision.
Old Navy partners with RADAR to elevate the customer experience with plans for phased roll out of its ai-powered RFID technology.
Old Navy, a brand under Gap Inc., is enhancing its retail operations through a new partnership with American technology company Radar.
RADAR secures $30 million in Series A funding round led by Align Ventures.
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Industries
Data & Analytics
Hardware
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$261.1M
Headquarters
New York City, New York
Founded
2013
Find jobs on Simplify and start your career today