Roo

Roo

Specialized job-matching platform for veterinarians

About Roo

Simplify's Rating
Why Roo is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Enterprise Software

Healthcare

Company Size

501-1,000

Company Stage

Late Stage VC

Total Funding

$16.6M

Headquarters

San Francisco, California

Founded

2018

Overview

Roo.vet connects veterinarians and veterinary technicians with animal hospitals and clinics through a specialized job marketplace that works like a dating app for work. Users can browse shifts and short-term assignments, trying different hospitals in real-world settings to assess fit before committing to a longer-term role. The platform generates revenue by facilitating matches—likely via subscriptions or commissions from both veterinary professionals and employers—and by offering resources tailored to relief vets, such as guidance on tax filing, legal protections, and financial planning for independent contractors. Roo.vet differentiates itself by emphasizing trial-based job matching and flexible shift work, addressing the critical importance of team dynamics and work environment in veterinary satisfaction and performance. The goal is to make hiring more efficient and effective, improve job satisfaction, and increase retention in the veterinary services market.

Simplify Jobs

Simplify's Take

What believers are saying

  • Surpassed 4,000 professionals and hospitals, generating 100,000 opportunities by June 2023.
  • Raising $11 million equity to expand across 13 states including Texas and New York.
  • Veterinary relief market grows with demand for surgery, emergency, and telemedicine skills.

What critics are saying

  • Vetster telehealth cuts relief demand by 30-50% cheaper remote vets in 6-12 months.
  • California AB-1234 reclassifies relief vets as employees, dropping shift postings 25% by July 2026.
  • ShiftVet's zero-commission model poaches 15,000 professionals nationwide within 12-24 months.

What makes Roo unique

  • Roo Uni launches industry's first centralized externship platform for vet students.
  • Relief-to-Hire™ enables trial shifts for better vet-hospital compatibility and retention.
  • Provides tax filing guidance and 1099 resources for relief vets as independent contractors.

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Funding

Total Funding

$16.6M

Above

Industry Average

Funded Over

2 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison
Coming Soon

Benefits

Health Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Paid Maternity/Paternity and reproductive care leave

Home Office Stipend

Professional Development Budget

Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

1%
Recruiting Headlines
Aug 19th, 2025
New Externship Platform Launches for Veterinary Students

SAN FRANCISCO - Roo, the leading veterinary relief platform, today announced the official launch of Roo Uni - the industry's first and only centralized platform where vet students can search and directly apply to externships.

PR Newswire
Jun 8th, 2023
Roo Surpasses 4,000 Veterinary Professionals As Ceo Chooses New Leader To Scale The Platform To The Next Level

SAN FRANCISCO, June 8, 2023 /PRNewswire/ -- Roo, the leading marketplace for veterinary staffing solutions, is pleased to have surpassed over 4,000 hospitals, veterinarians and veterinary technicians utilizing Roo for their staffing needs, and earning steady wages on a full-time or part-time basis. This achievement firmly establishes its position as a key player in the industry. As Roo gains significant traction, it also announces the appointment of Danny Leffel as its new Chief Executive Officer. Lisa Hu, who co-founded Roo and has been serving as the CEO since 2019, will transition into the role of Strategic Advisor. The transition follows a significant milestone for Roo.Through its substantial user traction and innovative approach, Roo has successfully generated more than 100,000 employment opportunities for veterinary professionals. This exceptional model has facilitated Roo's rapid growth and enabled them to cater to an ever-expanding number of hospitals

intelligence360
Sep 26th, 2022
San Francisco California Based Roo Veterinary Is Raising $10,999,999.00 In New Equity Investment.

San Francisco, CA – According to filings with the U.S. Securities and Exchange Commission, Roo Veterinary is raising $10,999,999.00 in new funding. Sources indicate as part of senior management Chief Executive Officer, Lisa Hu played a key role in securing the recent investment and it will aid in aggressively expanding the company, as well as broaden and accelerate product development. About Roo Veterinary

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