Overview

Rooster Teeth creates and distributes entertainment content, starting with the web series Red vs. Blue, which helped build a large and dedicated fan community. The company produces various original series, including RWBY, a western-style anime, and The Rooster Teeth Podcast, along with daily video content featuring its in-house talent. Rooster Teeth generates revenue through subscriptions, advertising, e-commerce, and live events, making it a direct-to-consumer lifestyle brand. It has a strong presence in animation and live-action production, collaborating with networks and streaming services to reach global audiences. Unlike many competitors, Rooster Teeth has a unique focus on community engagement, boasting over 45 million YouTube subscribers and 1.2 million monthly app visitors. The goal of Rooster Teeth is to create entertaining content that resonates with its passionate fanbase while expanding its reach in the entertainment industry.

Simplify's Take

What believers are saying

• Revival by co-founder Burnie Burns could restore Rooster Teeth's fan-centric roots.
• Growing demand for nostalgic content supports Rooster Teeth's classic show revivals.
• The podcast industry's growth enhances opportunities for Rooster Teeth's network, The Roost.

What critics are saying

• Loss of key talent and leadership may impact creative direction and fan engagement.
• Closure of gaming and video operations reduces production capacity and talent.
• Transition to Box Canyon Productions may cause operational challenges and brand identity shifts.

What makes Rooster Teeth unique

• Rooster Teeth has a strong legacy with iconic series like Red vs. Blue.
• The company boasts a dedicated global fan community and annual convention, RTX.
• Rooster Teeth's unique blend of western-style anime and gaming content sets it apart.

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Funding

Total Funding

$3.8M

Above

Industry Average

Funded Over

1 Rounds

$1,400,000

Seed

Nov 2018

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.

Seed Funding Comparison

Below Average

Industry standards

Ind Avg. $3.3M

$500k

$1.4M

$1.5M

$2M

$2.3M

$3M