Roots targets travel retail with new airport store. 6 hours ago Canadian fashion and lifestyle brand Roots is adding travel retail expansion to its ongoing retail strategy with the opening of a new store at Vancouver International Airport (YVR). The store is operated in partnership with travel retailer Hudson, part of Avolta, and adds to its growing network of travel retail locations, including its established presence at Taoyuan International Airport in Taiwan, as it looks to grow its footprint in travel destinations "where consumers are looking for premium apparel and accessories designed for comfort, versatility and outdoor lifestyle wear". Meghan Roach, president and chief executive of Roots Corporation, said in a statement: "Our product assortment is uniquely suited for comfort and travel, making airports a natural extension of our retail strategy. "Opening at YVR allows us to connect with both Canadian and international travellers at a key global gateway, building on our longstanding success of serving consumers in tourism and travel destinations." The move is just the start of its travel retail expansion plans, with Roots adding it is exploring "additional opportunities" across Canada. The Vancouver International Airport store has been designed to showcase Roots' top-selling apparel and accessories, including its signature Original Sweats, alongside Vancouver graphic fleece and T-shirts, its Made in Canada collections, and novelty accessories such as beaver stuffies, keychains and signature Cabin socks. Melinda McDonald, vice president of wholesale and business development of Roots Corporation, added: "We're thrilled to partner with YVR and Hudson to bring Roots to the airport. As we continue to expand our travel retail presence, this new location allows us to bring Roots heritage, signature products and spirit of adventure to millions of travellers from all around the world." Airport Retail

Roots drops new nostalgic line with 'most beloved' iconic Canadian roadside pit stops, including 2 Ontario favourites. Roots has released a limited-edition "Pit Stops" collection that features iconic Canadian spots and includes Webers and The Big Apple in Ontario. By Evelyn Harford Insidehaltoncom Wednesday, July 29, 2026 2 min to read Article was updated Jul 30, 2026 * Twitter * Email * Print * Save JOIN THE CONVERSATION Roots has launched a new "Pit Stops Summer '26" collection featuring six of Canada's "most beloved" roadside pit stops and it's oozing with nostalgia. The limited-edition capsule series showcases six of Canada's most popular roadside destinations: The Big Apple and Webers Hamburgers from Ontario, COWS founded in Prince Edward Island, Montreal-based La Banquise and St-Viateur Bagel and Vancouver's Duffin's Donuts. The collection showcases an assortment of graphic crew sweatshirts, T-shirts, tote bags and baseball caps. Each are designed to reflect the spirit and story of its partner establishment. ARTICLE CONTINUES BELOW The Big Apple. The Big Apple in Colborne, Ont., has a giant smiling apple that welcomes guests to enjoy an array of sweet delights, from apple pie to cider, maple syrup, bread and tarts. The market offers some nostalgic treats like Altoids and Fun Dip candy. The site also features food trucks during the summer. Webers. ARTICLE CONTINUES BELOW Webers is an iconic roadside stop near Orillia, Ont., on Hwy. 11 - the "gateway to cottage country." If you've headed up to Muskoka from the Greater Toronto Area, you've probably stopped at Webers at one time. They've been serving up charcoal grilled hamburgers since 1963. 'Places are where memories are made' "Roots has always been part of the moments that define a Canadian summer: the road trips, the detours and the familiar stops that become just as memorable as the destination," said Leslie Golts, the chief marketing officer for Roots. "These places are where memories are made with friends and family. They're part of our shared Canadian experience." Each collaboration draws inspiration from the unique identity, visual language and iconic menu items that have defined these beloved destinations for generations. The wearable pieces celebrate regional pride, culinary culture and shared nostalgia. Travel Ontario Designed in collaboration with Moya Garrison-Msingwana. The collection was designed in collaboration with Toronto-born multidisciplinary artist and illustrator Moya Garrison-Msingwana (also known as GANGBOX). "Through GANGBOX's signature painterly style, the capsule blends bold illustration with heritage-inspired design, capturing the essence of Canada's road trip culture - from late-night snack stops to long-standing beloved local institutions," according to Roots in a press release. Crew neck sweaters, T-shirts, hats and totes. Each food stop is represented by four pieces. The made-in-Canada crews and T-shirts are crafted from 100 per cent organic cotton and designed with a relaxed, gender-free fit. * Roots x Pit Stops Summer '26 crews, $168 each * Roots x Pit Stops Summer '26 T-shirts, $68 each * Roots x Pit Stops Summer '26 caps, $44 each * Roots x Pit Stops Summer '26 totes, $44 each Pop-up shop at The Well in Toronto. To mark the launch, Roots is bringing the iconic food destinations to Toronto with a three-day "Route 73" pop-up at The Well in Wellington Square from July 29 to 31. Each partner roadside destination will have a select run of their respective merchandise and offer a fans a chance to shop the collection. The Pit Stops Summer '26 collection is available online now at Roots.com, select Roots stores and select partner locations, while supplies last. Evelyn Harford is a reporter on Metroland's Digital Content Team. Reach Evelyn at [email protected]. Join the discussion about this article or read previously posted comments