SPINS

SPINS

Provides retail insights and analytics services

About SPINS

Simplify's Rating
Why SPINS is rated
B
Rated C on Competitive Edge
Rated B on Growth Potential
Rated A on Differentiation

Industries

Data & Analytics

Consulting

Consumer Goods

Company Size

501-1,000

Company Stage

Series A

Total Funding

$5M

Headquarters

Chicago, Illinois

Founded

1995

Overview

SPINS provides retail consumer insights, analytics, and consulting services specifically for the Natural, Organic, and Specialty Products Industry. The company takes raw data and transforms it into actionable business solutions, allowing clients to better understand consumer behavior, retail trends, and marketplace dynamics. SPINS differentiates itself from competitors by focusing exclusively on the natural products sector, offering tailored insights that help businesses maximize the value of their data. The goal of SPINS is to empower its clients to make informed decisions that drive growth in the natural products market.

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Simplify's Take

What believers are saying

  • Partnership with Bedrock enhances wellness-focused insights for the CPG industry.
  • Collaboration with Stackline offers comprehensive omnichannel market intelligence for brands.
  • Acquisition of The Data Council boosts data curation and syndication capabilities.

What critics are saying

  • GLP-1 drugs may reduce demand for natural and organic products SPINS focuses on.
  • Decline in plant-based meat sales could impact SPINS' clients in the sector.
  • Complexity of omnichannel retailing poses challenges for comprehensive market insights.

What makes SPINS unique

  • SPINS specializes in natural, organic, and specialty product insights and analytics.
  • The company transforms raw data into actionable business solutions for the natural products sector.
  • SPINS provides a common language for the industry, enabling informed decision-making and growth.

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Funding

Total Funding

$5M

Below

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$5M
SPINS
$8.2M
Discord
$15M
Canva
$30M
Kalshi

Benefits

Extracurricular Activities

Location

Agile Work Environment

Parental Leave

Bike Storage

Flexible Schedules

Fresh and Healthy Snacks

Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

↑ 0%

1 year growth

↑ 0%

2 year growth

↑ 2%
Best Superfood
Mar 12th, 2025
Enhancing information high quality drives customized vitamin phase

The rising client shift towards customized vitamin is pushed by values-based purchasing, useful substances and nutrient density, Scott Dicker, director of selling, Spins, defined in a panel at Pure Merchandise Expo West.

BND
Mar 5th, 2025
Bedrock and SPINS Partner to Drive Wellness-Focused CPG Insights

OAKLAND, CA / ACCESS Newswire / March 5, 2025 / Bedrock Analytics, a leading provider of cloud-based data analytics, is excited to announce a strategic partnership with SPINS, a leading provider of wellness-focused data, analytics, and insights for the consumer-packaged goods (CPG) industry.

PR Newswire
Mar 4th, 2025
Spins And Stackline Partner To Transform Omnichannel Market Intelligence

The partnership brings omnichannel intelligence to CPG brands with unmatched market visibility, product insights, and growth optimization.CHICAGO, Feb. 25, 2025 /PRNewswire/ -- SPINS, the leading provider of data and intelligence for the natural products industry, has announced a strategic partnership with Stackline, the leading retail intelligence and commerce technology platform. The collaboration will equip brands with an integrated view of online and in-store market measurement, delivering a more comprehensive view of product (and attribute) performance, driving smarter decisions and strategic growth in today's dynamic marketplace.Over the past five years, grocery shopping has rapidly become an omnichannel activity; shoppers increasingly purchase both online and in-store for a variety of categories. This behavior has raised the bar for measuring performance and assessing opportunity - and has made a consolidated view both increasingly complex, and increasingly mandatory. Brands selling across multiple channels often face critical blind spots—particularly on platforms like Amazon—where competitive benchmarking, product hierarchy, and attribution data are frequently fragmented, inconsistent, or incomplete.The SPINS-Stackline partnership is designed to eliminate these gaps, providing brands with a unified, omnichannel perspective to confidently navigate the changing retail landscape."For many brands ecommerce is an increasingly essential channel, but it comes with numerous complexities," said Jay Margolis, CEO of SPINS. "SPINS has long been a leader in market intelligence, and our partnership with Stackline strengthens our commitment to provide the most comprehensive, actionable insights to brands about their portfolio

AgFunder News
Jan 3rd, 2025
How Are Glp-1 Drugs Impacting Spending On Food And Dietary Supplements?

GLP-1 weight-loss drugs are cutting calories… and grocery bills, according to a new study from Cornell’s SC Johnson College of Business using data from Numerator. The study analyzed grocery shopping transaction data from 2,623 households (11.6% of the total households tracked) with at least one member starting GLP-1 use between January 2023 and July 2024. For each adopter, the researchers tracked grocery spending for six months prior to adoption and six to 12 months after adoption. The latest survey data shows current usage at 7.7% of households. Unlike insurance claims data, which tend to reflect usage among diabetic or obese patients with treatment covered by insurance, Numerator’s data also capture households that use GLP-1 drugs ‘off-label,’ including many who pay out of pocket and do not meet the clinical criteria for obesity, providing a broader view of adoption patterns

AgFunder News
Aug 14th, 2024
Us Retail Sales Of Plant-Based Milk By Numbers: Coconut Is Up, Almond Is Down, Soy And Oat Are Flat

US retail sales of plant-based milk fell 5.2% in the year to July 14, with units down 5.9%, according to new data from SPINS shared with AgFunderNews. Sales of almond milk continued to decline, while sales of oat and soy milk remained flat. For context, US retail sales of dairy milk—which have been on a declining trajectory for years despite a brief blip during the pandemic—fell 2.1% to $17.2 billion over the same period with units down 0.8%. While almond milk remains the leading player in the plant-based milk category by some measure, sales fell 8.5% over the period with units down 8.9%

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SPINS is Hiring for 8 Jobs on Simplify!

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Sales Executive

$90k - $105k/yr

Chicago, IL, USA

Business Development Representative

$60k - $75k/yr

Chicago, IL, USA

See All Jobs

SPINS is Hiring for 8 Jobs on Simplify!

Find jobs on Simplify and start your career today

💡
We update SPINS's jobs every few hours, so check again soon! Browse all jobs →