Sauce

Sauce

Commission-free restaurant delivery OS and ordering

Overview

Company Does Not Provide H1B Sponsorship

Sauce is a commission-free, first-party ordering and delivery operating system for restaurants. It handles direct online ordering through a restaurant’s own site and social channels, and runs a large driver network with an optimized dispatch system. Key features include live order tracking, 24/7 delivery support, refunds, SEO and loyalty tools, and ownership of customer data for direct marketing. Its goal is to help restaurants run delivery and pickup directly, reducing reliance on third-party marketplaces.

About Sauce

Simplify's Rating
Why Sauce is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

51-200

Company Stage

Series A

Total Funding

$10.5M

Headquarters

Tel Aviv-Yafo, Israel

Founded

2015

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Simplify's Take

What believers are saying

  • Sauce Cashback launched May 2026, with beta restaurants seeing up to 30% more reorders.
  • Apple Business Connect integration rolled out in early 2026, expanding discovery-to-order conversion.
  • A flat-fee model lets Sauce keep restaurants on direct channels and protect per-order economics.

What critics are saying

  • Toast, DoorDash, Uber Eats, and ChowNow attack the same restaurant software budget in 2026.
  • Beta claims of 30% reorder lifts still need proof across larger restaurants and longer periods.
  • If marketplaces bundle cheaper first-party tools, Sauce becomes a replaceable middle layer.

What makes Sauce unique

  • Sauce charges a flat delivery fee, not marketplace commissions, preserving restaurant margins.
  • Its stack spans discovery, ordering, delivery, retention, and support in one system.
  • Apple Business Connect and Toast POS integrations tie discovery directly to first-party orders.

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Funding

Total Funding

$10.5M

Below

Industry Average

Funded Over

3 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$5M
ByteDance
$8.2M
Discord
$15M
Canva
$30M
Kalshi

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Mental Health Support

Hybrid Work Options

Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

4%

2 year growth

2%
SalesNexus
May 14th, 2026
Sauce launches ai-powered cashback feature to boost restaurant reorders by up to 30%.

Sauce launches ai-powered cashback feature to boost restaurant reorders by up to 30%. Sauce introduces Sauce Cashback, an AI-driven loyalty feature that automatically segments customers and personalizes rewards, helping restaurants increase repeat orders and reduce reliance on third-party delivery platforms. Share it with your network and spread the knowledge! Sauce, a leading first-party ordering and retention platform for restaurants, has launched Sauce Cashback, a new AI-powered loyalty feature designed to automatically drive repeat orders. Early beta results show restaurants achieving up to a 30% increase in reorders within weeks of activation, according to a press release. Unlike traditional loyalty programs that rely on static rewards, Sauce Cashback is integrated with Sauce's proprietary AI retention engine. The system automatically segments customers based on behavior, predicts future actions, and triggers personalized re-engagement offers without manual effort from restaurant operators. Customers earn automatic cashback credit on every order placed through a Sauce-powered menu, which can be redeemed as instant discounts on future purchases while continuing to accumulate more credit. "Most loyalty solutions stop at rewards. Sauce is building something fundamentally different - a fully automated retention engine," said Li-ran Navon, Founder and CEO of Sauce. "Cashback is just the entry point. Behind it is AI that understands customer behavior, segments users in real time, and re-engages them automatically." The feature aims to help restaurants shift more orders to direct channels, where they can keep 20 to 30% more revenue per order compared to third-party delivery platforms that charge high commissions. By encouraging repeat business through direct ordering, Sauce Cashback strengthens customer lifetime value and reduces reliance on external marketplaces. Restaurants can configure a custom cashback percentage that applies to every order, tailoring incentives to their goals. Sauce's AI then takes over, segmenting customers and triggering timely offers to maximize retention. The experience is seamless for customers: they place an order by logging in or registering, automatically earn credit, and see it accumulate in their account. Sauce Cashback is part of Sauce's broader AI-powered loyalty and retention suite, designed to go beyond traditional points or discount programs. By combining incentives with real-time personalization and automated engagement, the platform enables restaurants to continuously drive repeat orders through behavior-based rewards. The feature is built in-house and compatible with Sauce tablets, Toast POS, and other integrations, expanding its reach across small and large restaurant partners. Sauce Cashback is now available to all Sauce restaurant partners. Restaurants can activate the feature and set their cashback percentage by contacting their Sauce account manager. For more information, visit the original release on NewMediaWire.

Associated Press
May 14th, 2026
Sauce launches AI cashback loyalty, driving 30% increase in restaurant reorders

Sauce, a restaurant ordering and retention platform, has launched Sauce Cashback, an AI-powered loyalty feature that helped restaurants achieve up to 30% increase in repeat orders within weeks during beta testing. The system automatically rewards customers with store credit on every order and uses AI to segment customers and send personalised offers based on behaviour. Unlike traditional loyalty programmes, Sauce Cashback operates as an automated retention engine that continuously learns from customer behaviour. Customers earn credit automatically when logged in and can redeem it as instant discounts whilst continuing to accumulate more rewards. Direct ordering through Sauce helps operators retain 20 to 30% more revenue per order compared to third-party platforms. The feature is now available to all Sauce restaurant partners and integrates with Toast POS and other systems.

FoodLinks
May 14th, 2026
Sauce introduces AI-Powered Cashback Loyalty, Driving Up to 30% rise in Reorders Within Weeks.

Sauce introduces AI-Powered Cashback Loyalty, Driving Up to 30% rise in Reorders Within Weeks. By Feebie Lowes 14 May, 2026 3 mins read 5 Views New offering combines automated loyalty and AI retention to help restaurants grow repeat revenue on autopilot. Key Highlights: * Restaurants saw up to a 30% increase in repeat orders within weeks of activating Sauce Cashback * Direct ordering through Sauce can help operators keep 20 to 30% more revenue per order compared to third-party platforms * Customers earn automatic cashback credit on every order, creating a built-in incentive to return * AI automatically segments customers and sends timely offers based on behavior, helping drive repeat visits New York, NY (RestaurantNews.com) Sauce, the leading first-party ordering, delivery, and retention platform for restaurants, today announced the launch of Sauce Cashback, a next-generation loyalty feature built on Sauce's proprietary AI retention engine. Early results from the beta program show restaurants achieving up to a 30% increase in reorders within weeks of activation. Unlike traditional loyalty programs, Sauce Cashback is not just a static rewards system - it's part of a fully automated, AI-driven retention platform that continuously learns from customer behavior and drives repeat orders without manual effort from operators. As more orders move through direct channels, restaurants can keep up to 20 to 30% more revenue than they would on high-commission marketplaces. Sauce Cashback enables restaurants to reward customers with store credit on every order placed through their Sauce-powered menu. Customers automatically earn credit when logged in and can redeem it as an instant discount on future purchases - while continuing to accumulate more credit with each order. "Most loyalty solutions stop at rewards. Sauce is building something fundamentally different - a fully automated retention engine," said Li-ran Navon, Founder and CEO of Sauce. "Cashback is just the entry point. Behind it is AI that understands customer behavior, segments users in real time, and re-engages them automatically. We're giving restaurants a simple, effective way to turn every order into the next one. We're turning loyalty from a tool into a growth system that runs on autopilot." Restaurants can easily configure a custom cashback percentage that applies to every order, tailoring incentives to their business goals. From there, Sauce's AI takes over - segmenting customers, predicting behavior, and triggering personalized re-engagement at the right moment to maximize lifetime value. For customers, the experience is seamless: * They place an order through a Sauce-powered menu by logging in or registering * They automatically earn credit based on the restaurant's cashback percentage * Credit accumulates and is visible in their account * Customers continue earning new credit with every purchase Sauce Cashback is part of Sauce's broader AI-powered loyalty and retention suite, designed to go beyond traditional points or discount programs. By combining incentives with real-time personalization and automated engagement, Sauce enables restaurants to continuously drive repeat orders through behavior-based rewards, shift more demand to direct ordering channels, and automatically re-engage customers with AI-timed messaging and offers. The result is stronger long-term customer value and retention - transforming loyalty from a passive program into an active, always-on growth engine. The feature is built entirely in-house and compatible with Sauce tablets, Toast POS, and other integrations - expanding its reach across both SMB and enterprise restaurant partners. Sauce Cashback is now available to all Sauce restaurant partners. Restaurants can activate the feature and set their cashback percentage by contacting their Sauce account manager. About Sauce Sauce is a first-party restaurant AI, delivery, ordering and retention platform that enables successful independent restaurants and chains to own their online presence, online orders and delivery commission-free. Sauce provides a cost-effective, end-to-end AI & delivery solution that maximizes restaurant profitability and customer loyalty. Sauce operates throughout the U.S. from New York and Florida, as well as other major markets, and is helping restaurants take back control of their brand, data, and revenue. Media Contact [email protected] The post Sauce Launches AI-Powered Cashback Loyalty, Driving Up to 30% Increase in Reorders Within Weeks first appeared on RestaurantNews.com.

Refresh Miami
Oct 31st, 2023
Chutzpah Meets Hustle: Israel’S ‘Startup Nation’ Connects With #Miamitech

Israeli startups are expanding to the US through Miami, and Miami companies are leveraging all that Israel’s diverse tech ecosystem has to offer.By Riley KaminerWhen we think about international tech founders, companies, and investors in Miami, Latin America might be the first to come to mind. Maybe Europe. But if we go a bit further to the east, we will find another ecosystem that is ripe for collaboration with #MiamiTech: Israel.Known as the “Startup Nation,” Israel has one of the top five highest concentrations of startups after Silicon Valley. Israeli startups have a major track record of success, particularly in fintech, agtech, cybersecurity, and artificial intelligence.What are the origins of this success? An inherent risk-taking behavior, an acceptance of failure, and an emphasis on education all play a role, according to Peretz Lavie, a former president of Israel’s Institute of Technology. (Chutzpah, in other words.)Forging an Israeli-Florida tech connectionMiami is poised to create meaningful partnerships with entrepreneurial leaders from the Startup Nation. Of course, this is nothing new – in 2015, a Miami startup delegation visited Israel, the first of a number of annual trips; in 2016, the first Startup Nation Conference featured more than 20 Israeli startups, which sought growth opportunities and investment in the US.But this moment is different

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