Scentbird

Scentbird

Fragrance subscription service delivering designer scents

About Scentbird

Simplify's Rating
Why Scentbird is rated
C+
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated B on Differentiation

Industries

Cybersecurity

Consumer Goods

Company Size

51-200

Company Stage

Early VC

Total Funding

$23.3M

Headquarters

New York City, New York

Founded

2013

Overview

Scentbird provides a fragrance subscription service where customers can choose from a wide selection of designer perfumes and colognes. For a monthly fee of $15.95, subscribers receive an 8 mL bottle of their chosen scent, which lasts about a month. The company stands out by partnering with luxury brands and targeting millennials and Gen Z consumers who enjoy trying new scents without committing to full-sized bottles. Scentbird aims to expand its market reach while ensuring data security and customer retention through its subscription model.

YC Company
Simplify Jobs

Simplify's Take

What believers are saying

  • Scentbird's partnership with Neiman Marcus expands access to premium perfume brands.
  • Giftable subscriptions drive significant holiday revenue, capturing last-minute purchases.
  • The rise of personalized fragrance experiences boosts demand for Scentbird's services.

What critics are saying

  • Increased competition from new entrants could erode Scentbird's market share.
  • DIY fragrance kits may reduce demand for subscription services like Scentbird.
  • Economic downturns could impact discretionary spending on fragrance subscriptions.

What makes Scentbird unique

  • Scentbird offers a unique fragrance subscription service with designer perfumes and colognes.
  • Subscribers receive an 8 mL bottle monthly, designed to last approximately one month.
  • Scentbird collaborates with luxury brands, providing a curated selection of high-end fragrances.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$23.3M

Above

Industry Average

Funded Over

3 Rounds

Notable Investors:
Early VC funding comparison data is currently unavailable. We're working to provide this information soon!
Early VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Unlimited Paid Time Off

Paid Vacation

Paid Sick Leave

Paid Holidays

Sabbatical Leave

Hybrid Work Options

401(k) Retirement Plan

401(k) Company Match

Employee Referral Bonus

Parental Leave

Flexible Spending Accounts

Annual Education Stipend

Complimentary Scentbird Membership

Discounts on Owned Brands

Monthly virtual team building/educational activities

Growth & Insights and Company News

Headcount

6 month growth

↓ -3%

1 year growth

↓ -2%

2 year growth

↑ 0%
Personal Care Insights
Jun 13th, 2025
Beyond The Headlines: E.L.F. sponsors women in sports, Estée Lauder supports young artists

Scentbird partnered with Broadway's The Picture of Dorian Gray to launch a limited-edition fragrance capsule collection inspired by the play's themes of transformation and indulgence.

PR Newswire
Jun 6th, 2025
Free Yourself Launches On Scentbird With Scents That Invite Reflection, Ritual, And Renewal

BENNINGTON, Vt., June 6, 2025 /PRNewswire/ -- Multi-award-winning fragrance house Free Yourself debuts today on Scentbird, the leading online fragrance discovery platform. Known for its clean, emotion-driven scents, Free Yourself designs rituals that blend Positive Psychology with artisanal perfumery, inviting presence, possibility, and personal liberation

PR Newswire
Apr 14th, 2025
Scentbird Launches Neiman'S Select - A Curated Collection Of Premium Perfume Brands From Neiman Marcus

"We are thrilled to collaborate with Neiman Marcus to bring Neiman's Select to life," said Bettina O'Neill, EVP of Business Development Merchandising. "Through this partnership, we are offering our subscribers an exclusive opportunity to experience luxury scents that they might not have encountered before. Fragrance has the power to enhance personal style and expression, and this collaboration embodies our commitment to making high-end perfume more accessible, affordable and exciting.". "We are excited to expand our renowned fragrance experience in collaboration with Scentbird," said Tatiana Birkelund, VP, GBM, Beauty, Jewelry Home at Neiman Marcus. "Neiman Marcus is a top destination for fragrance, and now a new audience of scent enthusiasts can discover a coveted selection from our highly curated assortment.". Exclusive Offer for Scentbird SubscribersScentbird subscribers will have the opportunity to try this elevated lineup of luxury fragrance brands curated by Neiman Marcus

Retail Boss
Apr 10th, 2025
72% of Gen Z Fuels Scentbird's $19 Luxury Scent Subscription with Neiman's Select

Subscription service giant Scentbird has partnered with luxury retailer Neiman Marcus to launch Neiman's Select, a curated collection of premium perfumes now accessible to Scentbird's 1 million+ subscribers.

Perfumer & Flavorist
Apr 8th, 2025
Scentbird Launches Curated Collection of Perfume Brands from Neiman Marcus

Fragrance subscription Scentbird announced its partnership with retailer Neiman Marcus for the launch of Neiman's Select.

Recently Posted Jobs

Sign up to get curated job recommendations

Scentbird is Hiring for 5 Jobs on Simplify!

Find jobs on Simplify and start your career today

đź’ˇ
Don't see your dream role? Check out thousands of other roles on Simplify. Browse all jobs →