Signifyd

Signifyd

Fraud protection platform for online retailers

About Signifyd

Simplify's Rating
Why Signifyd is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Fintech

Cybersecurity

Company Size

201-500

Company Stage

Series E

Total Funding

$411M

Headquarters

Palo Alto, California

Founded

2011

Overview

Signifyd provides fraud protection for e-commerce retailers by offering a real-time platform that detects and prevents fraudulent transactions. It serves a wide range of online sellers, from small businesses to large enterprises, and also offers a financial guarantee on approved transactions. The product analyzes each transaction using machine learning and artificial intelligence to distinguish legitimate orders from fraud, helping retailers reduce chargebacks and increase revenue. Merchants are charged fees per transaction or as a percentage of the transaction value. Signifyd differentiates itself through its financial guarantee, global reach, real-time and historical performance transparency, and a focus on enabling seamless, secure shopping experiences. The company's goal is to help online retailers grow their businesses with confidence by minimizing fraud and friction in the checkout process.

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Simplify's Take

What believers are saying

  • Signifyd approves 5-9% more orders, boosting merchant revenue significantly.
  • $100M Series D funding in 2024 fuels Barcelona office and European expansion.
  • Partnerships with Swap and Adobe enhance secure global commerce capabilities.

What critics are saying

  • Kount outperforms Signifyd in real-time accuracy, eroding market share in 12-18 months.
  • Riskified captures enterprise clients with superior network effects in 6-12 months.
  • EU AI Act fines Signifyd 6% of revenue for opaque ML models post-Barcelona launch.

What makes Signifyd unique

  • Signifyd guarantees chargebacks on approved orders for fraud and non-fraud disputes.
  • Signifyd's AI analyzes transactions real-time using global Commerce Network data.
  • Signifyd integrates seamlessly with Shopify, Adobe Commerce, and Celerant platforms.

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Funding

Total Funding

$411M

Above

Industry Average

Funded Over

7 Rounds

Series E funding typically includes additional rounds after Series D if the company needs more capital. The business is usually stable, and these rounds are typically used for further expansion or to address market challenges.
Series E Funding Comparison
Above Average

Industry standards

$100M
$245M
Stripe
$250M
Reddit
$1.3B
Epic Games
$1.5B
Airbnb

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Flexible Spending Account/Flexible Spending Account

Unlimited Paid Time Off

401(k) Company Match

Stock Options

Annual Performance Bonus

Paid Parental Leave

On-Demand Therapy for all employees & their dependents

Dedicated learning budget through Learnerbly

Company Social Events

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

0%

2 year growth

0%
IT Press Releases
May 20th, 2025
The Top Fraud Prevention Software Vendors According to the FeaturedCustomers Spring 2025 Customer Success Report

Market Leaders - ClearSale, Forter, Kount, LexisNexis Risk Solutions, Ping Identity, Riskified, Sift, Signifyd, and Treasury Intelligence Solutions were given the highest "Market Leader" award.

Signifyd
Apr 22nd, 2025
Shopify chargeback guarantee: how to approve more orders and boost revenue

The fact that Signifyd effortlessly integrates with Shopify, offers Shopify merchants a chargeback guarantee and scales limitlessly sealed the deal.

Silicon Canals
Feb 13th, 2025
Swap and Signifyd Partner to Empower Brands With Secure, Seamless Global Commerce

LONDON - (BUSINESS WIRE) - Swap, the e-commerce operating system (OS) that consolidates global operations within one platform for e-commerce brands, today announced a strategic partnership with Signifyd, a leader in fraud and abuse prevention.

KevTom Consulting
Nov 24th, 2024
Connecting worlds: crafting digital strategies at the intersection of human and AI

When Kevin Boyd joined Signifyd as a consultant in 2017, he was struck not only by the company's unusual business model but also by its open, optimistic, and collaborative culture.

Cision
Mar 14th, 2024
Celerant And Signifyd Partner For Ecommerce Fraud And Chargeback Protection

"Retailers can leverage the integration to enhance their security against fraudulent activity, while shifting any liability. Our clients can rest easy that they aren't losing potential sales, while they won't be held responsible for chargebacks." -Ian Goldman, President and CEO of Celerant

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