Signifyd specializes in fraud protection for online retailers, helping them detect and prevent fraudulent activities. The company provides a platform that uses machine learning and artificial intelligence to analyze transactions in real-time, identifying potential fraud and reducing chargebacks. This allows retailers to approve more legitimate orders and focus on their core business without the worry of fraud. Signifyd differentiates itself by offering a financial guarantee on approved transactions, meaning they will cover costs if a transaction they approve is later found to be fraudulent. This added security builds trust with clients. Operating globally, Signifyd ensures transparency with real-time data on system performance, making it a vital partner for e-commerce businesses looking to provide secure and seamless buying experiences.

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Signifyd

When Kevin Boyd joined Signifyd as a consultant in 2017, he was struck not only by the company's unusual business model but also by its open, optimistic, and collaborative culture.

Connecting worlds: crafting digital strategies at the intersection of human and AI

"Retailers can leverage the integration to enhance their security against fraudulent activity, while shifting any liability. Our clients can rest easy that they aren't losing potential sales, while they won't be held responsible for chargebacks." -Ian Goldman, President and CEO of Celerant

Celerant And Signifyd Partner For Ecommerce Fraud And Chargeback Protection

SAN JOSE, Calif.--(BUSINESS WIRE)--Signifyd today announced the 2024 winners of its Most Influential in Ecommerce award, honoring retail professionals who found innovative ways to serve customers while helping their organizations prosper in the face of relentless inflation and the uncertain prospects for the economy as a whole. This group of retail’s leading lights demonstrated uncanny resilience while inspiring teams in an industry that consistently delivers a message that retail isn’t going to get any easier. Besides the constant challenges of increasing customer expectations and rapidly evolving technology, the class of 2024 has powered forward in recent years despite supply chain disruptions, economic turbulence, and fierce competition for shoppers’ online attention and dollars. “Each class of the Most Influential in Ecommerce seems to outdo the last,” Signifyd CEO Raj Ramanand said in announcing the honorees. “Year after year, we’ve seen incredible examples of ecommerce leaders who have adjusted to unexpected disruptions and unforeseen changes in markets and consumer behavior. It’s a privilege to work with such high-caliber leaders as we chart the course of commerce together.”

Signifyd’S 2024 Most Influential In Ecommerce Showed Grit, Ingenuity And Creativity While Serving Consumers And Building Better Retail Enterprises

Commerce protection provider Signifyd today unveils its latest data on European consumer return trends, revealing a crucial consideration for retailers in today’s evolving economic landscape.The research, conducted by OnePoll across Europe in February 2024, highlights a key insight: While inflation may be easing, cost-conscious consumers prioritise retailers offering flexible return policies and payment options. This underscores the importance of going beyond the “buy now” button and focusing on the entire retail life cycle, from delivery to return.With returns globally costing retailers more than $700 billion in 2023 and projected to cost nearly $1 trillion by the end of the decade, retailers need innovative strategies to manage the process effectively. Beyond the rising cost of legitimate returns, any future-focused strategy must account for fraudulent returns. The challenge is growing rapidly, given that the adoption of SCA has made traditional payments fraud more difficult.Key Findings:Return policies drive buying decisions: 76% of European consumers consider return policies fairly or very important when choosing a retailer, with Italy and Spain placing the highest value on this factor (48% and 47% respectively saying “very important”).Ease of return is paramount: 94% of respondents find ease of return crucial, with a majority stating they’d be less likely to shop at a retailer offering only store credit (50%) or charging for return costs (57%).Preferred return methods vary: The top three preferred return methods are courier collection (35%), Post Office drop-off (32%), and in-store returns (26%), with return bars being the least popular (7%). Notably, British and Spanish consumers favour in-store returns the most (both at 34%).Common reasons for return rejection: The most frequent reasons for rejected returns include exceeding the return window (13%), damaged items (12%), and returning products excluded from the policy (9%).The most frequent reasons for rejected returns include exceeding the return window (13%), damaged items (12%), and returning products excluded from the policy (9%). Payment preferences differ geographically: Over half of Italians (55%) and Spaniards (53%) prefer PayPal, while 55% of Britons favour credit cards.The research conducted serves as a warning to European retailers not to rely on customer experience ending with the purchase; instead, they need to account for the full retail life cycle through delivery and possession.Amal Ahmed, Director, Financial Services and EMEA Marketing at Signifyd said, “Our research highlights the complexities retailers face in today’s evolving consumer landscape

Signifyd Data Finds Europeans Opting To Shop Based On Return Policies

Choosing between fast and secure payments is no longer a question.The choice between establishing robust fraud protection and offering a seamless customer experience has been resolved: Organizations today can have both.PYMNTS sat down with Jason Knell, senior director of commerce services, GTM and content partnerships at Adobe, and Will Wyatt, vice president of global partnerships and channel sales at Signifyd, to discuss payments. They discussed why, when it comes to eCommerce payments, speed and security are best built together.“The right payment experience drives the right business outcome … and that experience is not just about carts or payments, but about the entire customer shopping experience … everything up to the load time of product images,” said Knell.“As we brought payment services to market for Adobe Commerce, we realized that fraud was a challenge that many of our merchants were trying to solve,” he added.Digital marketplaces offer an attractive value proposition not just to merchants and their customers, but to bad actors and online fraudsters as well, creating a complex landscape that demands constant vigilance.For his part, Wyatt explained that the fraud landscape is full of a wide variety of fraud types, and prevention strategies need to be unique and tailored to each type.eCommerce fraud has evolved far beyond the stereotypical image of stolen credit card information. Today, fraudsters employ advanced techniques such as account takeover, return fraud, promotional abuse and first-party fraud to exploit vulnerabilities in online transactions.“The pain is similar in all cases, but the strategy should be a little bit different depending on what you’re trying to prevent,” Wyatt said.Striking a Balance Between Seamless Customer Experiences and Fraud ProtectionIn eCommerce, fraud poses a dual threat, impacting both businesses and consumers. For businesses, fraudulent activities result in financial losses, increased chargeback rates and damage to brand reputation. On the consumer side, individuals may face financial losses, identity theft and the hassle of resolving unauthorized transactions.“Merchants are looking for a complete solution,” Knell said. “It is a complex issue, and they want to protect themselves.”Adobe Commerce partnered with Signifyd to offer stronger protection and create a frictionless checkout process, he said.“It enables two vast and different data networks, Adobe’s and Signifyd’s, to be leveraged together,” added Wyatt, noting that siloed data has long been a hurdle for organizations looking to have full visibility into the identity and intent behind online transactions to avoid all manner of chargebacks.“Signifyd uses machine learning and artificial intelligence to sort fraudulent from legitimate transactions in real time,” Wyatt said

Adobe On How Effective Fraud Protection Increases Conversion

Signifyd, the world’s largest provider of guaranteed fraud protection for e-commerce businesses, announced a $100 million Series D round of funding.

CORRECTING and REPLACING Signifyd Secures $100M in Series D Funding, Opens First International Office in Barcelona to Scale the European Market

US-based Signifyd has extended its partnership with Adobe Commerce to become an integrated fraud protection provider for the latter’s Payment Services. Expanding this partnership allows the development of a broader network that offers improved insight into transaction intelligence required to safeguard merchants from fraudulent activities and attacks. Considering that siloed data continues to be an issue for several payment participants who want to have full visibility into the identity and intent behind online transactions, companies develop solutions that minimise friction and reduce vulnerabilities to fraud attacks.  . The integration’s objective and capabilities. Through the integration of Signifyd’s Commerce Protection Platform into Payment Services for Adobe Commerce, the two companies support the current acknowledgement that ecommerce participants are embracing innovation to optimise the payment layer from the beginning to end of the digital buying journey. Moreover, the implementation aims to open a new data network that allows Signifyd’s AI-powered decision model to provide optimum performance for Adobe Commerce merchants. The system’s capabilities enable Signifyd to offer a financial guarantee covering chargebacks on approved orders, regardless of reason, including disputes that arise from traditional payment fraud or consumer complaints.According to officials, Adobe Commerce offers merchants the solutions that they require to provide their customers with improved online experiences

Signifyd Extends Its Partnership With Adobe Commerce

Signifyd is launching a new era of payment protection today by integrating its Commerce Protection Platform with Payment Services for Adobe Commerce. In doing so, Signifyd becomes an integrated fraud protection provider for Payment Services for Adobe Commerce.The expansion of this partnership builds a broader, more robust network that provides the deeper insight into transaction intelligence needed to protect merchants from fraudulent orders and attacks. Siloed data has long been a hurdle for the multitude of payments players looking to have full visibility into the identity and intent behind online transactions. Merchants no longer have to face the unenviable choice of adding friction and barriers to checkout or leaving themselves vulnerable to costly fraud attacks.Signifyd’s integration with Payment Services for Adobe Commerce is the latest acknowledgment that successful ecommerce leaders are embracing visionary innovation to optimise the payment layer from the beginning to the end of the digital buying journey.The technical integration has opened a vast new data network which empowers Signifyd’s AI-powered decision model to provide optimum performance for Adobe Commerce merchants. The system’s precision allows Signifyd to offer a financial guarantee covering all chargebacks on approved orders, whether disputes arise from traditional payment fraud or from consumer complaints, including that a package never arrived or that an order was never placed.“Adobe Commerce is known for providing merchants with the solutions they need to offer their customers best-in-class online experiences,” said Will Wyatt, Signifyd vice president, global partnerships & channel sales. “As a fraud-protection provider, Signifyd extends those best-in-class experiences to checkout and the payment process, lifting conversion for merchants while increasing their revenue and maximising customer lifetime value.”“A key tenet of Payment Services for Adobe Commerce is to provide the highest level of transaction intelligence, reporting and security to our clients,” said Jason Knell, Adobe’s senior director, commerce services GTM & content partnerships

Signifyd Deepens Its Partnership With Adobe By Integrating Guaranteed Fraud Protection Into Payment Services For Adobe Commerce - Fintech Finance

SAN JOSE, Calif. - Signifyd is launching a new era of payment protection today by integrating its Commerce Protection Platform with Payment Services for Adobe Commerce.

Signifyd Deepens Its Partnership with Adobe by Integrating Guaranteed Fraud Protection into Payment Services for Adobe Commerce

The success of merchants and payment service providers (PSPs) are interdependent. In an increasingly growing ecommerce world, there is a clear focus on payments. PSPs are faced with the task of remaining competitive within a vast market.Within the last few years, the booming ecommerce world, the new SCA regulations and a ground war in Europe have posed certain online payment challenges for PSPs, especially when their merchants are venturing into new territories. Longer cross-border payment settlement times, compliance with financial regulations and ecommerce fraud are the top three. Here is how PSPs can overcome them.For PSPs to stay competitive within a growing market, they need to provide competitive rates and value-added services (VAS) that maximise merchant retention.1. Longer cross-border payment settlement timesPayments have entered a new era of transformation

Signifyd

Fraud protection for online retailers

Signifyd

Fraud protection for online retailers

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