Simplebet

Simplebet

Automates live sports betting opportunities

About Simplebet

Simplify's Rating
Why Simplebet is rated
B+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Consumer Software

Gaming

Company Size

51-200

Company Stage

Debt Financing

Total Funding

$62.7M

Headquarters

New York City, New York

Founded

2018

Overview

Simplebet operates in the sports betting industry by providing technology that allows sportsbooks, gaming operators, and media companies to create betting opportunities for every moment of a sporting event. Their platform includes features like automated live pricing, game trackers, and free-to-play games, which help to enhance the live betting experience for users. Unlike many competitors, Simplebet focuses on integrating these features seamlessly into existing systems, ensuring compliance with regulations and offering dedicated technical support. The company's goal is to increase user engagement and retention through innovative betting solutions while generating revenue by licensing their technology and offering custom contests.

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Simplify's Take

What believers are saying

  • Simplebet's micro-betting markets have doubled yearly handle with MLB.
  • Partnerships with media companies enhance integrated betting experiences.
  • Simplebet won the 2023 American Gambling Awards Online Betting Product of the Year.

What critics are saying

  • DraftKings' acquisition may shift Simplebet's strategic priorities.
  • Proprietary tech preference by sportsbooks could limit Simplebet's market.
  • Secondary market trends may challenge Simplebet's micro-betting model.

What makes Simplebet unique

  • Simplebet offers innovative micro-betting products for major sports leagues.
  • The company provides real-time betting experiences with its automated operations platform.
  • Simplebet's platform is GLI certified, ensuring compliance and reliability.

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Funding

Total Funding

$62.7M

Above

Industry Average

Funded Over

5 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

1%
PYMNTS
Feb 14th, 2025
Are Cryptocurrency Payments In The Cards For Draftkings?

At the end of DraftKings’ fourth-quarter earnings call Friday (Feb. 14), Co-founder and CEO Jason Robins was asked whether the company would ever accept cryptocurrency payments.“It’s certainly something we’re looking at,” he told analysts. “It’s also getting regulators comfortable with it. They’re usually cautious around crypto. There are only a handful of states open to it at the moment, but if it grows to a larger number of states, it’s something we’d take a longer look at.”Cryptocurrencies like bitcoin, ethereum, and stablecoins are being integrated into sports betting platforms, according to an Evoloution Jobs post, offering faster transactions, lower fees and better privacy. Blockchain technology ensures transparent betting by allowing bettors to verify the fairness of outcomes.According to a PYMNTS Intelligence report, “The Treasury Management Playbook: Spotlight on Cross-Border Payments,” a collaboration with Citi, stablecoins provide an alternative by enabling near-instant transfers, reducing costs, and increasing transparency with the use of blockchain technology

Sportico
Jan 2nd, 2025
DraftKings Acquires Simplebet for $195M

DraftKings acquired Simplebet for $195 million. Chris Bevilacqua, a co-founder of Simplebet, discussed the sale, citing challenges with live data rights and sportsbooks' preference for proprietary tech as key factors. The Sporticast episode also covered the impact of streaming services on sports media, the shift in advertising ROI metrics, and the future of college sports, with Bevilacqua's group exploring new business models for the NCAA.

U.S. Securities and Exchange Commission
Oct 15th, 2023
SEC FORM D

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.The reader should not assume that the information is accurate and complete.

Covers
Oct 5th, 2023
Simplebet Doubles Yearly Handle with MLB Microbetting Markets

Simplebet also launched a new "Visualizer" market for college football, capitalizing even more on the rise of microbetting and innovation within the industry.

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