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About Simulmedia
Industries
Data & Analytics
Consulting
Company Size
51-200
Company Stage
Series E
Total Funding
$84.9M
Headquarters
New York City, New York
Founded
2008
Overview
Simulmedia operates in the TV advertising market, providing an automated platform that helps advertisers manage their campaigns from start to finish. The platform integrates various aspects of TV advertising, allowing users to set goals, execute campaigns, and measure results all in one place. It uses patented technology to predict audience viewing habits and identify optimal ad placements, making campaigns more effective and scalable. Simulmedia differentiates itself from competitors by offering real-time performance dashboards that enable quick adjustments to improve campaign outcomes. The company's goal is to help brands and agencies achieve their advertising objectives while making the planning and buying process more efficient for TV networks.
Simplify's Take
What believers are saying
- Growing demand for cross-channel advertising boosts Simulmedia's market potential.
- Programmatic advertising rise aligns with Simulmedia's data-driven approach.
- AI integration enhances Simulmedia's ad placement and optimization capabilities.
What critics are saying
- Esports and gaming platforms may divert budgets from traditional TV advertising.
- AI-driven personalized commercials challenge Simulmedia's traditional TV model.
- Geopolitical risks in Ukraine could impact Simulmedia's operations and talent acquisition.
What makes Simulmedia unique
- Simulmedia's TV+ platform offers unparalleled reach across linear and connected TV.
- The platform uses patented technology for precise audience targeting and ad placement.
- Real-time performance dashboards enable advertisers to optimize campaigns efficiently.
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Funding
Total Funding
$84.9M
Below
Industry Average
Funded Over
5 Rounds
Industry standards
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Health Savings Account/Flexible Spending Account
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
Paid Vacation
Paid Sick Leave
Paid Holidays
Parental Leave
Phone/Internet Stipend
Wellness Program
Company Equity
Growth & Insights and Company News
6 month growth
↑ 2%1 year growth
↑ 5%2 year growth
↑ 2%Simulmedia, a leader in cross-channel TV and connected TV (CTV) advertising, announced the hiring of Jonathan Steuer as Chief Scientist.
New York-based video campaign delivery and analysis firm Simulmedia has launched Skybeam, a CTV ad platform which it says is 'designed to make high-impact TV campaigns accessible to everyone... with no complex tech or giant budgets required'.
Simulmedia partners with PurpleLab(R) to deliver precision-targeted, cost-efficient pharma campaigns across linear and streaming TV, ensuring compliance and maximizing impact.Post this
NEW YORK--(BUSINESS WIRE)--Simulmedia is honored to announce its partnership with the Lviv IT Cluster in an impactful collaboration that transcends borders. This collaboration is founded on deep respect for Ukraine's resilient technology sector and Simulmedia's commitment to serve as a prime example of support for Ukraine in any way possible, demonstrating to other tech companies the way forward. Facing obstacles, this partnership proves Simulmedia's dedication to harnessing technological advancements to enhance advertising effectiveness and bolster the resilient spirit of the Ukrainian tech industry in surmounting challenges. Simulmedia recognizes Ukraine's current economic challenges and is committed to contributing to the country's economic stability through this partnership. By tapping into Ukraine's rich pool of IT talent, Simulmedia aims to create opportunities that not only foster innovation but also provide meaningful employment to Ukrainian tech professionals. By joining the Lviv IT Cluster, Simulmedia is excited about the opportunity to leverage the capabilities of the local talent pool
NEW YORK--(BUSINESS WIRE)--Simulmedia, a trailblazer in data-driven advertising solutions for streaming and linear TV, is delighted to announce the appointment of Ken Rona as the company's new Chief Scientist. “We are thrilled to welcome Ken Rona to the Simulmedia family as our Chief Scientist,” said Simulmedia Founder and Executive Chairman Dave Morgan, to whom Dr. Rona will report. “With the rapid growth of Connected TV advertising and Ken's extensive experience in streaming and linear video and programmatic advertising, we believe he is the perfect fit to help us drive innovation and continue to provide cutting-edge solutions to our clients.”. Dr. Rona has spent most of the last 20 years helping companies improve how they buy and sell digital media products by applying data, science, and software
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About Simulmedia
Industries
Data & Analytics
Consulting
Company Size
51-200
Company Stage
Series E
Total Funding
$84.9M
Headquarters
New York City, New York
Founded
2008
Simulmedia is Hiring for 0 Jobs on Simplify!
Find jobs on Simplify and start your career today