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Overview
SmartCommerce provides a data-centric, AI-assisted SaaS platform that helps consumer packaged goods (CPG) brands grow e-commerce by turning digital touchpoints into direct online purchases. Its Click2Cart tool lets shoppers add items to a retailer’s cart with one click, using an AI data platform that tracks availability, pricing, and location across 500+ retailers. Features such as SmartSubstitution and real-time analytics help protect sales and optimize campaigns, and acquisitions like Myxx and Basketful add bundles and meal kits for broader solutions. The goal is to simplify the path to purchase for fast-moving consumer goods and increase direct e-commerce by connecting marketing touchpoints to instant shopping across retailers.
About SmartCommerce
Industries
Data & Analytics
Consumer Software
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$19.4M
Headquarters
Atlanta, Georgia
Founded
2016
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Simplify's Take
What believers are saying
- AI-native upgrades improve optimization, personalization, and predictive commerce.
- Retail media and CTV demand measurable carting outcomes.
- Strong CPG relationships support expansion beyond core grocery and household categories.
What critics are saying
- Retailer API changes can block click-to-cart conversion paths.
- Large retailers can internalize carting and substitution features.
- Data staleness creates broken carts, bad substitutions, and renewal risk.
What makes SmartCommerce unique
- Click2Cart turns digital touchpoints into retailer-cart conversions.
- Commerce Graph unifies product, inventory, behavior, and performance signals.
- Myxx and Basketful added recipe and bundle-based contextual commerce.
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Funding
Total Funding
$19.4M
Below
Industry Average
Funded Over
6 Rounds
Industry standards
Benefits
Remote Work Options
Growth & Insights and Company News
6 month growth
↑ 3%1 year growth
↑ 3%2 year growth
↑ 20%SmartCommerce Inc. has partnered with Mammoth to create a seamless experience for both brands and consumers.
SmartCommerce, a leading provider of data-centric, AI-assisted SaaS solutions for Consumer Packaged Goods (CPG) and adjacent industries announced toda
Atlanta startup SmartCommerce Inc. raised $12.2 million in a Series B round, according to a filing with the U.S. Securities and Exchange Commission.
SmartCommerce is Hiring for 1 Jobs on Simplify!
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About SmartCommerce
Industries
Data & Analytics
Consumer Software
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$19.4M
Headquarters
Atlanta, Georgia
Founded
2016
SmartCommerce is Hiring for 1 Jobs on Simplify!
Find jobs on Simplify and start your career today