Social Native, a leading UGC and influencer content solution provider, announced that it is expanding its enterprise offering by introducing Creator Discovery™. The new feature enables brands to have further autonomy over the influencer selection process by externalizing advanced targeting tools to uncover the best-fitting creators for their goals.The release uses first-party creator data meaning more accuracy, reliability, and creator consent for brands. Social Native has long operated as a first-party creator platform, which is notable amidst the influencer marketing industry’s growing concern of third-party data usage that has led top companies like Grin scrambling to make the shift.Creator Discovery™ aims to solve some of the top influencer marketing challenges brands face. Over 68% of marketers have difficulty finding and onboarding relevant influencers, and 30% of marketers experience issues negotiating terms.Marketing Technology News: MarTech Interview with Rachel Dillon, EVP Sales and Marketing at Strategus“Strong brands need the right creators to tell their brand story authentically,” says Adrianne Kirszner, President of North America for Kate Spade and Social Native Brand Advisor. “Retailers need social content solutions that will unlock the future for seamless shopping.”With Creator Discovery™, brands can discover creators and influencers directly through Social Native’s platform with 20+ filters including content keywords, age, location, audience data, Super Creator™ status, and much more.“Our all-in-one enterprise solution will continue to automate 90% of manual tasks that brands seek to avoid,” says Luis Carranza, Social Native VP of Global Revenue. “Brands gain the benefit of scaling content production without increasing internal resources and costs.”Marketing Technology News: Personalization Is More Than Knowing Who A Consumer Is; It’s Marketing To Them In The ‘Moment’Social Native automates and streamlines time-consuming workflows including content rights management, influencer communications, strategic content curation, payments, and more.The company’s proprietary software combines influencer and UGC management rolled into a singular solution to help brands discover the most valuable content for their business

NEW YORK, Aug. 16, 2022 /PRNewswire/ -- Inc. announced today that Social Native , a leading social content and influencer marketing solution provider, has been named an Inc. 5000 company. The list ranks the fastest-growing companies in America within the economy's most dynamic segment—its independent businesses. Facebook, Microsoft, Patagonia, and many notable names gained their first national exposure as honorees.Social Native debuts on Inc

Social Native, a leading UGC and influencer content platform, has won the Inc. 2022 Best in Business award for the Advertising category. The Inc. Best in Business Awards honors dynamic companies that are putting purpose ahead of profit to have a positive influence on their communities, their industries, the environment, or society as a whole. As a winner in the Advertising category, Social Native is being recognized for its large-scale pro-bono social-good campaigns. Social Native has worked with over 2,500 creators to amplify worldwide social initiatives like global literacy, human & animal rights, youth health & safety, sustainability, and many more. Further, Social Native donates $5 for each piece of content created towards each cause. By activating creators for the greater good, Social Native is inspiring the community and the next generation of creators to enact positive change and improve lives