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Soda Data
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Machine learning–driven data quality observability platform
Soda Data
Work Here?
Machine learning–driven data quality observability platform
Overview
Soda.io is a SaaS platform for data monitoring and observability that helps organizations keep their data accurate and trustworthy. Its core product uses machine learning to detect anomalies in data and automate quality checks, giving real-time alerts and dashboards to monitor data integrity across data pipelines. The platform operates on a subscription model with multiple tiers and a free 45-day trial to attract customers. Soda.io differentiates itself by focusing specifically on data quality and observability (not application performance) with ML-driven anomaly detection and comprehensive dashboards, serving a global enterprise and B2B clientele. The company’s goal is to help enterprises maintain high data reliability so business decisions are based on trustworthy data.
About Soda Data
Industries
Data & Analytics
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series A
Total Funding
$30.3M
Headquarters
City of Brussels, Belgium
Founded
2018
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Simplify's Take
What believers are saying
- July 2024 Soda raised $14 million and expanded U.S. hiring after self-sufficiency.
- Soda's 2026 launch adds metrics observability, collaborative data contracts, and public pricing.
- Its free tier and no-seat pricing should accelerate adoption among developers and smaller teams.
What critics are saying
- Monte Carlo's 2026 credit tiers and Bigeye's observability suite intensify category competition.
- June 2025 open-source acquisition strategy risks community backlash if NannyML loses independence.
- If New York expansion stalls, Soda remains a niche Brussels vendor against platform incumbents.
What makes Soda Data unique
- June 2025 NannyML acquisition extends Soda from data quality into AI monitoring.
- September 2026 Soda Core v4 makes data contracts the default rule system.
- August 2026 transparent pricing and free forever tier reduce buying friction for teams.
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Funding
Total Funding
$30.3M
Meets
Industry Average
Funded Over
4 Rounds
Industry standards
Benefits
Remote Work Options
Flexible Work Hours
Company Equity
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 2%2 year growth
↑ 10%Belgium’s Soda has acquired NannyML, integrating its AI monitoring technology into Soda's data quality platform. This acquisition aims to enhance data quality workflows by detecting issues earlier and reducing false alerts. NannyML, founded by Hakim Elakhrass, Wiljan Cools, and Wojtek Kuberski, offers an open-source tool for AI system monitoring. Soda's CEO, Maarten Masschelein, highlights this as a strategic move towards providing comprehensive data observability and AI infrastructure.
Brussels-based Soda, a data quality and observability platform, has acquired Leuven's NannyML, a company focused on AI monitoring and observability.
Belgian data quality platform Soda raised $14 million in a recent investment round to support its international expansion, particularly in the U.S. market. The funding will help build out the New York office and expand AI functionalities in the platform. CEO Maarten Masschelein highlighted that Soda achieved financial self-sufficiency without offboarding team members and aims to capitalize on the growing investment in AI.
Brussels-based Soda snaps €12.9 million to expand its data quality platform in the US.
Soda, an AI-enabled data quality company, announced it has successfully added a further €12.9 million investment from strategic partners and existing
Soda Data is Hiring for 7 Jobs on Simplify!
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About Soda Data
Industries
Data & Analytics
Enterprise Software
AI & Machine Learning
Company Size
51-200
Company Stage
Series A
Total Funding
$30.3M
Headquarters
City of Brussels, Belgium
Founded
2018
Soda Data is Hiring for 7 Jobs on Simplify!
Find jobs on Simplify and start your career today