Sonder

Sonder

Short-term rental service with hotel amenities

About Sonder

Simplify's Rating
Why Sonder is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Rating Differentiation

Industries

Real Estate

Consumer Goods

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

San Francisco, California

Founded

2012

Overview

Company Does Not Provide H1B Sponsorship

Sonder operates in the short-term rental market, providing a service that combines hotel-like amenities with the comfort of home. It offers a variety of properties, from single rooms to lofts, catering to both business travelers and vacationers for short or long stays. Unlike platforms like Airbnb, Sonder leases and manages its own properties, ensuring a consistent quality across all locations. The company utilizes a mobile app to simplify the booking and check-in process, as well as to offer additional services such as late checkout. Sonder also enhances the guest experience by integrating its properties into local neighborhoods, providing curated guides to attractions and highlighting the unique features of each area. The goal of Sonder is to create a modern, immersive, and authentic hospitality experience for its guests.

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Simplify's Take

What believers are saying

  • Integration with Marriott enhances distribution and potential revenue growth.
  • Sonder's focus on local experiences attracts culturally curious travelers.
  • The rise of 'bleisure' travel aligns with Sonder's offerings for business and leisure travelers.

What critics are saying

  • Integration with Marriott may lead to operational disruptions if not managed carefully.
  • Recent layoffs and cost-cutting measures could impact service quality and employee morale.
  • Reliance on a mobile-first approach may alienate less tech-savvy customers.

What makes Sonder unique

  • Sonder offers hotel-like amenities with home comfort, unlike typical short-term rentals.
  • Sonder leases and manages its properties, ensuring consistent quality across locations.
  • Sonder's mobile-first approach streamlines booking and enhances guest experience.

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Funding

Total Funding

$1583.3M

Above

Industry Average

Funded Over

11 Rounds

Notable Investors:
Post IPO Equity funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Equity Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Flexible Vacation

Wellness Program

Company Equity

Competitive Compensation

Workplace Flexibility

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
PhocusWire
Apr 14th, 2025
Sonder Makes $50M In Cost Reductions Including Layoffs Ahead Of Marriott Integration

Short-term rental specialist Sonder will be implementing $50 million in annualized cost reductions ahead of its planned integration with Marriott.The reduction is one of several actions Sonder is taking to “strengthen its balance sheet and generate significant cost savings,” the company said in a release. Cost reductions will come from "a combination of headcount reductions, software savings and other efficiencies in conjunction with the Marriott integration,” Sonder said. The company previously cut its corporate workforce by 17% in February 2024, eliminating approximately 106 roles.Sonder also announced it sold off $18 million shares of its Series A preferred stock on April 11 and amended its note and warrant purchase agreement, reducing outstanding principal balance by 15% and slashing the interest by 50%."These events are expected to bring us closer to completing our transformation. The integration with Marriott is expected to enhance the positive RevPAR [revenue per available room] and profitability trends that our portfolio has already experienced over the last several months,” said Francis Davidson, co-founder and CEO of Sonder

The Australian Financial Review
Mar 10th, 2025
Sonder secures $40m for global growth

Sonder, a workplace wellbeing platform, has secured a $40 million investment from Blackbird Ventures, Seek, and Hostplus. The Sydney-based company plans to use the funds to expand internationally. Sonder reports a 40% annual growth rate and has reached a milestone of one million app members. The app offers employee wellbeing services, including personal safety, medical, and mental health support.

PhocusWire
Feb 14th, 2025
Sonder Shares Further Details On Marriott Deal

Short-term rental specialist Sonder Holdings filed its delayed third-quarter earnings report, the company announced late Wednesday, and in the filing with the United States Securities and Exchange Commission noted that Marriott International has agreed to pay the company $15 million as part of a recent licensing deal.Marriott in November 2024 paid Sonder half of that total as part of the agreement, announced in August 2024, to incorporate Sonder's inventory in Marriott's portfolio, making them bookable through Marriott's channels. Marriott is scheduled to pay the remaining $7.5 million in "key money"—an industry term that refers to a payment by a chain or management company to an owner or developer to select a particular hotel brand—by March 31. Get a dose of digital travel in your inbox each day

MarketWatch
Jan 6th, 2025
Sonder Names Sears Board Chair

Sonder has tapped Janice Sears, its lead independent director, to be chairperson of the board.

Stock Titan
Jan 6th, 2025
Sonder Holdings Inc. Appoints Erin Wallace to Board of Directors

SAN FRANCISCO, Jan. 06, 2025 (GLOBE NEWSWIRE) - Sonder Holdings Inc. (NASDAQ: SOND) ("Sonder" or the "Company") today announced that Erin Wallace was appointed to its Board of Directors (the "Board") on January 1, 2025.

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