Spark Advisors

Spark Advisors

SaaS platform for insurance brokers

Overview

Spark Advisors provides a SaaS platform for insurance brokers, with a focus on health plan markets. It offers contracting, licensing, data solutions, and productivity tools to help brokers recruit, enroll, and scale their agencies more efficiently. The platform automates routine workflows and centralizes workflows related to contracting, licensing, and recruiting, enabling brokers to operate with fewer manual tasks. Its differentiated approach comes from long-standing strategic partnerships with brokers (since 2021) that have led to higher enrollments per agent and more contracted agents, implying revenue from subscriptions and partner-based services. The company's goal is to help insurance brokers grow their business by increasing productivity, speeding up recruiting, and scaling operations in a cost-effective way.

About Spark Advisors

Simplify's Rating
Why Spark Advisors is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Financial Services

Company Size

201-500

Company Stage

Series B

Total Funding

$53.6M

Headquarters

New York City, New York

Founded

2020

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Simplify's Take

What believers are saying

  • Medicare policy shifts drive broker demand for compliance and enrollment tools.
  • 84% client retention enables upsell of premium analytics and marketing features.
  • Mid-market agencies adopt Spark to replace legacy contracting and commission systems.

What critics are saying

  • eHealth's 20-year platform and scale advantage captures larger broker networks.
  • CMS 2027 interoperability mandate forces costly API overhauls, eroding efficiency gains.
  • GoHealth's zero-fee contracting and cash incentives poach Spark's 6,000+ broker partners.

What makes Spark Advisors unique

  • Unified platform serving brokers, principals, and call centers with integrated workflows.
  • Partnership model credits agents for service work, enabling growth without acquisition.
  • Automation saves brokers 600,000+ hours annually through contracting and licensing.

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Funding

Total Funding

$53.6M

Meets

Industry Average

Funded Over

4 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Below Average

Industry standards

$35M
$30M
Patreon
$45M
Linktree
$65M
Substack
$100M
ClickUp

Benefits

401(k) Retirement Plan

401(k) Company Match

Paid Time Off

Monthly Remote Work Stipend

Paid Parental Leave

Up to 14 weeks for birthing parents

Up to 8 weeks for non-birth parents

11 paid holidays

2 week sabbatical at 5 years of employment

Wellbeing Perks through SpringHealth, OneMedical, PerkSpot, and SoFi

Health care, including dental and vision through our PEO Sequoia

Flexible work location; co-working available

Equity compensation

Health Insurance

Dental Insurance

Vision Insurance

Flexibility to work locations

Company News

Hermann Sons Life
Sep 10th, 2024
HSL Medicare Agents Ready to Assist Members

Hermann Sons Life is partnered with Spark Advisors as its Medicare FMO.

Coverager
Jan 25th, 2024
Spark Advisors Raises $25 Million

New York-based brokerage. Spark Advisors <i class="fa fa-info-circle company-popover" data-content="h3Spark Advisors/h3. div

Axios
Jan 30th, 2023
Exclusive: Spark raises $15M Series A for Medicare navigation

American Family Ventures led the round.

AlleyWatch
Mar 3rd, 2021
The AlleyWatch Startup Daily Funding Report: 3/3/2021

The latest venture capital, seed, pre-seed, and angel deals for NYC startups for 3/3/2021 featuring funding details for Spark Advisors, Fillogic, and much more.

News Crunchbase
Mar 2nd, 2021
Primary invested into Spark Advisors in $3.6M on Mar 2nd 21'.

Spark Advisors launches with $3.6M : Spark Advisors, a technology-enabled brokerage that works with licensed independent agents to manage Medicare enrollment and retirement benefits, launched nationwide Tuesday with $3.6 million in funding led by Primary Ventures.

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