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Splash (SplashThat.com)

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SaaS platform for enterprise event management

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Splash (SplashThat.com)

Work Here?

Claim Your Company

SaaS platform for enterprise event management

Website

Overview

Splash provides a SaaS platform for enterprise event marketing to plan, manage, and optimize both virtual and in-person events. It handles guest lists, RSVPs, and ticketing, and integrates with tools like Zoom, Pardot, and Zapier to connect events with other systems. It serves many Fortune 500 companies, focusing on a comprehensive event lifecycle and data insights to measure impact. Its goal is to help enterprises create impactful events, gain audience insights, and drive business value.

About Splash (SplashThat.com)

Simplify's Rating

Why Splash (SplashThat.com) is rated

Rated C on Competitive Edge

Rated B on Growth Potential

Rated D+ on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

51-200

Company Stage

Series C

Total Funding

$48.2M

Headquarters

New York City, New York

Founded

2011

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Simplify's Take

What believers are saying

July 2026 Cvent releases still list Splash, showing active investment after acquisition.
March 6, 2025 ELG Masterclass and Certification expands Splash's product-led demand generation funnel.
February 2026 releases protected Zoom-powered events, preserving integrations and reducing customer churn pressure.

What critics are saying

Cvent can absorb Splash customers into native products, shrinking Splash's standalone differentiation by 2027.
Enterprise event suites from Cvent and Salesforce compress pricing and force migration decisions.
If Cvent reprioritizes capital, Splash becomes a feature set, not a business, within 18 months.

What makes Splash (SplashThat.com) unique

Cvent owns Splash since September 4, 2024, combining events software and field marketing workflows.
Splash serves 500-plus organizations, including 60-plus Fortune 1000 companies, with measurable event programs.
March 2026 guest-list sharing and May 2026 Host App upgrades deepen enterprise event operations.

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Funding

Total Funding

$48.2M

Below

Industry Average

Funded Over

7 Rounds

Notable Investors:

BoxGroup

Notable Investors:

BoxGroup

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.

Series C Funding Comparison

Below Average

Industry standards

Ind Avg. $50M

$7M