Stensul

Stensul

SaaS platform for marketing content creation

About Stensul

Simplify's Rating
Why Stensul is rated
C+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated D+ on Rating Differentiation

Industries

Consumer Software

Enterprise Software

Company Size

51-200

Company Stage

Series C

Total Funding

$55.9M

Headquarters

New York City, New York

Founded

2016

Overview

Stensul provides a platform that helps marketing teams create email and marketing content more efficiently. Its software-as-a-service (SaaS) platform allows teams to collaborate in real-time, which reduces the time and effort needed to produce high-quality marketing materials. By addressing common challenges like troubleshooting and rendering issues, Stensul can increase team productivity by up to 50%, leading to significant cost savings for its clients. Unlike many competitors, Stensul focuses specifically on large enterprises and top-tier brands, offering a tailored solution that meets their unique needs. The company's goal is to transform the marketing creation process, making it simpler and faster for its users.

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Simplify's Take

What believers are saying

  • Recent $34.5M Series C funding supports platform development and market expansion.
  • Recognition by Forbes as a top startup employer enhances Stensul's reputation and attracts talent.
  • Generative AI features in Stensul's platform improve content creation efficiency and team performance.

What critics are saying

  • Increased competition from AI-driven platforms could threaten Stensul's market share.
  • Over-reliance on Adobe's ecosystem may pose risks if Adobe changes strategy or pricing.
  • Pricing pressures in the SaaS market could impact Stensul's subscription revenue model.

What makes Stensul unique

  • Stensul's platform boosts marketing team productivity by up to 50%, reducing content creation time.
  • The integration with Adobe GenStudio enhances Stensul's offering, streamlining creative production workflows.
  • Stensul's SaaS model ensures steady revenue through subscription fees, allowing continuous platform improvement.

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Funding

Total Funding

$55.9M

Below

Industry Average

Funded Over

3 Rounds

Notable Investors:
Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Below Average

Industry standards

$50M
$40M
Figma
$50M
Medium
$62M
SeatGeek
$100M
Oura

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

401(k) Company Match

Parental Leave

Flexible Work Hours

Company Equity

Stock Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

0%
Crain's New York
Oct 22nd, 2024
People on the Move

Stensul, the Marketing Creation Platform(TM), has appointed Tzi-Kei Wong as SVP of Product, and Angela Han as SVP of Customer Success.

PR Newswire
Mar 26th, 2024
Stensul Supercharges Adobe Genstudio, Empowering Businesses To Scale Content Creation Velocity

Leverages Deep, Robust Integrations Across Adobe Experience Cloud ProductsNEW YORK and LAS VEGAS, March 26, 2024 /PRNewswire/ -- Stensul , the Marketing Creation Platform™, is highlighting the synergy between its solution and Adobe GenStudio at Adobe Summit 2024. For businesses seeking to optimize creative production workflows, combining these two solutions accelerates and simplifies the content supply chain.The combination empowers businesses to:"Stensul provides significant additional benefits to businesses that will use Adobe GenStudio." Post thisLeverage Stensul's intuitive interface, brand guardrails, and collaborative features to streamline creating and approving emails and landing pages, enabling seamless teamwork among all stakeholders, especially non-technical and non-design teammates.to streamline creating and approving emails and landing pages, enabling seamless teamwork among all stakeholders, especially non-technical and non-design teammates. Capitalize on Adobe GenStudio, a new GenAI-first application that lets marketing teams accelerate the end-to-end content lifecycle to create and deliver on-brand marketing assets on a self-service basis.The tight integration and alignment between Stensul and Adobe GenStudio unlocks a multitude of benefits for businesses, including:Increased efficiency to eliminate wasted time in every step of the content supply chain.to eliminate wasted time in every step of the content supply chain. Enhanced collaboration to foster seamless communication and feedback loops between requesters, specialists, approvers, and other stakeholders.to foster seamless communication and feedback loops between requesters, specialists, approvers, and other stakeholders. Improved brand continuity to maintain brand compliance via Stensul's robust guardrails functionality.to maintain brand compliance via Stensul's robust guardrails functionality. Scalability to effortlessly manage and reuse increasing volumes of creative content as business demands and campaign sophistication grow."Stensul provides significant additional benefits to businesses that will use Adobe GenStudio," said Noah Dinkin, Stensul's Founder and CEO

PR Newswire
Mar 5th, 2024
Stensul Named To Forbes 2024 List Of America'S Best Startup Employers

Reinforces Stensul's Reputation as an 'Exceptional Place for Exceptional People'NEW YORK, March 5, 2024 /PRNewswire/ -- Stensul , the Marketing Creation Platform, has been recognized by Forbes as one of " America's Best Startup Employers 2024. ""Being named one of America's best startup employers by Forbes is further validation that Stensul is an exceptional place for exceptional people. Our team is made up of individuals who are highly capable, strongly motivated, and want to win as a team," said Noah Dinkin, Stensul's Founder and CEO. "We're growing and looking for more terrific people to grow and win with us.""Stensul's Marketing Creation Platform™ is changing how companies, particularly large enterprises, create marketing assets, enabling teams to run higher-performing campaigns," Dinkin said. "The quality of our customer list is second to none, and that is a direct reflection of the extremely high quality of our team."The Forbes list is the result of an exhaustive analysis of over 7 million data points by Forbes and its research partner Statista. It reflects the 500 companies that stood out from over 20,000 U.S

PR Newswire
Feb 28th, 2024
Independent Research Firm Cites Stensul 'Enables An Efficient Creative Process' For Large Enterprises Building Emails

Company's Marketing Creation Platform Identified Among Notable VendorsNEW YORK, Feb. 28, 2024 /PRNewswire/ -- In a just-issued report, Stensul has been recognized among technology providers by Forrester Research. According to the report, "…specialist firms facilitate pieces of the process that can be particularly painful for marketers or agencies.""Stensul enables an efficient creative process for large enterprises that need to empower noncreative, nontechnical staff to collaboratively build brand-compliant emails at scale," noted Forrester's "The Email Marketing Landscape, Q1 2024" Report."By having everything in one place, Stensul removes the back-and-forth pain you'd typically find around this process." Post this"This confirms what companies creating emails in the Stensul Marketing Creation Platform enjoy every day - an unmatched level of creation efficiency for the whole team," said Noah Dinkin, Stensul's Founder and CEO. "Our simple drag-and-drop builder is integrated with proofing and customizable workflows, making Stensul the central place where teams work together to create high-performing emails. By having everything in one place, Stensul removes the back-and-forth pain you'd typically find around this process."The report notes email marketing technology has evolved, mentioning "incumbent vendors don't dominate like they used to." It adds, "Now, software-as-a-service (SaaS) tools...make it easy for marketers with limited design or data science backgrounds to build customized, highly visual campaigns…at scale…""Organizations using Stensul have seen increased revenue from the email channel because Stensul saves their teams so much creation time; they now have the time to increase the sophistication of their email programs," Dinkin said."About StensulStensul dramatically reduces marketing creation time - by up to 90% - so teams can better focus on improving marketing performance. Stensul makes this possible by streamlining the collaboration process and simplifying marketing asset creation for all marketers so they can create high-performing campaigns that drive stronger results

Stensul
Nov 30th, 2023
Every Company Will Have a Marketing Creation Platform (we just raised a $34.5 million Series C to make that happen)

Stensul's Founder & CEO Noah Dinkin points to the Series C funding round as further enabling it to help transform its Marketing Creation Platform.

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