About

StreetLight Data provides a web-based platform that delivers real-time transportation analytics by utilizing data from millions of mobile devices. This platform helps clients, such as government agencies and urban planners, understand travel patterns across various transportation networks, including roads and bike paths. Users can quickly access specific mobility insights without relying on static reports, making it easier to make informed decisions about infrastructure development and traffic management. StreetLight Data differentiates itself with its self-serve model, allowing clients to get answers in minutes and covering extensive data across the U.S., Canada, and Mexico. The company's goal is to enhance transportation planning and mobility management through accessible and actionable data.

Simplify's Take

What believers are saying

• Partnership with TomTom enhances global transportation data and insights delivery.
• Bicycling activity increased by 37% from 2019 to 2022, boosting analytics demand.
• Subscription model ensures steady revenue and continuous platform improvements.

What critics are saying

• Increased competition from companies like TomTom and Intertrust Technologies.
• Decline in pedestrian activity may reduce demand for related analytics services.
• Dependency on external data sources could pose risks if partnership dynamics change.

What makes Streetlight Data unique

• StreetLight Data offers a self-serve platform for real-time transportation analytics.
• The platform covers 100% of U.S. Traffic Analysis Zones (TAZs).
• StreetLight Data provides specialized tools like the COVID-19 VMT Monitor.

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